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financecrowd.tech website review

Visit site (opens in a new tab)Reviewed 8 November 202635 issues · 92 checks

This review found 35 issues worth fixing on financecrowd.tech, 12 of them high impact, across 92 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Live view · interaction off

Speed

6 to fix71
  • Use efficient cache lifetimes

    3.5 s · 717 KiB

    20 files are served with short cache lifetimes, so returning visitors download them again (717 KiB).

  • Improve image delivery

    1.1 s · 235 KiB

    4 images could be 235 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.1 s faster on a phone.

  • Render-blocking requests

    1.4 s

    7 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

  • Mobile performance score: 71

    71/100

    Your mobile performance score is 71. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    600 ms · 175 KiB

    About 175 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Font display

    750 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 750 ms).

  • Reduce unused CSS

    150 ms · 14 KiB

    About 14 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 2 third-party services on the page

    2 third-party services load with your homepage (Google Maps and Google Fonts), adding 406 KiB and 83 ms of main-thread time.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 0.6 s

    A phone's processor spends 0.6 s on main-thread work while loading, 170 ms of it running JavaScript. That is comfortably low.

  • Server response: 108 ms

    108 ms

    Your server sent the HTML in 108 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix68
  • Largest Contentful Paint: 6.9 s

    6.9 s

    Your largest element takes 6.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “SOFTWARE PARA PLATAFORMAS DE CROWD La solución más económic…”.

  • Time to Interactive: 7.0 s

    7.0 s

    The page becomes fully interactive after 7.0 s. Good is under 3.8 s.

  • Speed Index: 4.9 s

    4.9 s

    Visually, the page fills in at 4.9 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 1.9 s

    1.9 s

    The first text or image appears after 1.9 s on a phone. Good is under 1.8 s.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • Cumulative Layout Shift: 0.048

    0.048

    The layout barely moves while loading (CLS 0.048, good is under 0.1).

  • Total Blocking Time: 0 ms

    0 ms

    Scripts block the page for only 0 ms while loading. Good is under 200 ms.

Images and page weight

1 to fix90
  • 1 image far larger than shown

    175 KiB

    1 image is downloaded at several times the size a phone draws it, for example Logo-Finance-Crowd-2B.png at 3,625 px wide, shown at 156 px. Resized copies would save about 175 KiB.

  • 2 images in older formats

    2 images (248 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (70 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 0.3 g of CO₂ per visit

    0.30 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.30 g of CO₂e: 35.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Page weight: 1.0 MB in 35 requests

    1.0 MB

    Your homepage downloads 1.0 MB in 35 requests on a phone: images 392 KiB (5), scripts 379 KiB (13) and fonts 227 KiB (7). That is a lean page.

Accessibility

5 to fixGoogle 8091
  • 39 text elements with low contrast

    39 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (21 elements)

    All page content should be contained by landmarks: 21 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h4 and h3 → h5), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 14 images in the HTML carry an alt attribute.

  • 29 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 35 WCAG 2.2 A/AA and best-practice rules on the phone render: 29 passed and 6 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10090
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • 17 internal links, 0 external

    The homepage links to 17 pages on financecrowd.tech and 0 external pages.

7 checks passed
  • Meta description: 153 characters

    Your meta description is 153 characters: “Software para plataformas de crowdlending, crowdfunding inmobiliario y crowdfactoring. La solución más económica y fiab…”.

  • Title: 62 characters

    Your title is a healthy 62 characters: “Software para plataformas de crowd y financiación colaborativa”.

  • Canonical URL set

    The canonical URL is https://www.financecrowd.tech/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at http://www.financecrowd.tech/sitemap_index.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,114 words), so crawlers that don't run JavaScript still read it.

Other pages

6 to fix52
  • 1 linked page is broken

    Your homepage links to /contacto-fintech-app, which answers with an error. Visitors hit a dead end and search engines drop it.

  • 5 pages share 2 titles

    /crowdlending-app-software-prestamos and /crowdlending-app-software-crowdlending all use the title “Crowdlending App: Software de Gestión de Préstamos Participativos”, and 1 other title repeat too. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages without a meta description

    /tarifas and /contacto have no meta description, so Google writes the search snippet from whatever text it finds.

  • 5 pages share a meta description

    /crowdlending-app-software-prestamos and /crowdlending-app-software-crowdlending use the same meta description. A description written for each page earns more clicks.

  • 3 links to non-canonical URLs

    Your homepage links to 3 pages by a URL that isn't their canonical one, for example /crowdlending-app-software-crowdlending, whose canonical is /crowdlending-app-software-prestamos. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 7 pages without an H1

    /crowdlending-app-software-prestamos, /crowdfunding-inmobiliario-software, /tarifas, /contacto, /crowdlending-app-software-crowdlending and /crowdfunding-inmobiliario-inversion-inmuebles and 1 other have no <h1> headline, so visitors and search engines get no clear main topic.

  • 3 pages slow to respond

    /crowdlending-app-software-crowdlending, /crowdfunding-inmobiliario-inversion-inmuebles and /crowdfunding-inmobiliario-software-inversion-inmuebles took over 3 s to send their HTML from our server.

  • 8 internal pages checked

    We fetched 8 pages linked from your homepage and read each the way a search engine does.

2 checks passed
  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 7 pages that loaded have a <title>.

Best practices

1 to fixGoogle 7793
  • 2 small tap targets

    2 of 10 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Mixed content”).

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

4 to fix57
  • 1 insecure resource on an https page

    1 resource load over plain http on your https page (for example http://www.financecrowd.tech/wp-content/uploads/2023/09/Logo-Finance-Crowd-2B.png); browsers block or warn about them.

  • 1 broken link to your own pages

    1 link from your homepage to your own site is broken, for example https://www.financecrowd.tech/contacto-fintech-app/ (404).

  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • HTTP/1.1 only

    The server only offers HTTP/1.1, so browsers open several connections and load files more slowly. Most hosts and CDNs turn on HTTP/2 with a setting.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

3 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (financecrowd.tech).

  • Valid certificate (57 days left)

    The certificate from Let's Encrypt · YE2 verifies for financecrowd.tech and is valid for another 57 days.

  • http:// redirects to https

    http://financecrowd.tech redirects to the secure version.

Domain and trust

  • No CAA record

    financecrowd.tech has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    financecrowd.tech's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 3 years old

    3 years

    financecrowd.tech was registered in Jun 2023 through InterNetX GmbH. An established domain carries more trust with email providers and search engines.

  • Registered until Jun 2027

    financecrowd.tech is registered until Jun 2027.

Content and conversion

4 to fix13
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 555 words of copy

    The homepage carries about 555 words of visible text.

Email authentication

1 to fix70
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be financecrowd.tech is still delivered. Reports are on, so moving to quarantine is the next step.

  • Email authentication score: 70/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 a mx include:_spf.google.com include:amazonses.com ~all”.

  • DKIM signing found

    A DKIM key is published (selector “google”), so receivers can verify mail really came from you.

Privacy and tracking

  • 6 cookies set on arrival

    6

    Opening the homepage sets 6 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 3 other companies contacted

    Loading the homepage contacts 3 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Upkeep, stack and company

  • It runs WordPress 6.4.14; the current release is 7.1.4.
  • 1 plugin is behind its latest release.cookie-law-info 3.2.0 → 3.5.8

Stack

CMS
WordPress 6.4.14
Framework
jQuery
Hosting
AWS

Upkeep, stack, hiring and company data from programmable.info

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This review found 35 issues on financecrowd.tech, including 11 speed issues, 1 SEO issue and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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