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flightaware.store website review

Visit site (opens in a new tab)Reviewed 10 November 202626 issues · 100 checks

This review found 26 issues worth fixing on flightaware.store, 11 of them high impact, across 100 checks. The most urgent: invalid ARIA attributes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.2 s759 msMay 23Nov 71.2 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.0 s
May 30, 2026990 ms
Jun 6, 2026998 ms
Jun 13, 2026928 ms
Jun 20, 2026916 ms
Jun 27, 2026936 ms
Jul 4, 2026910 ms
Jul 11, 2026924 ms
Jul 18, 2026910 ms
Jul 25, 2026837 ms
Aug 1, 2026858 ms
Aug 8, 2026835 ms
Aug 15, 2026841 ms
Aug 22, 2026879 ms
Aug 29, 2026875 ms
Sep 5, 2026891 ms
Sep 12, 2026868 ms
Sep 19, 2026901 ms
Sep 26, 2026869 ms
Oct 3, 2026872 ms
Oct 10, 2026847 ms
Oct 17, 2026814 ms
Oct 24, 2026911 ms
Oct 31, 20261.1 s
Nov 7, 20261.2 s
Real-visitor tap response (INP)75th percentile, phones
72 ms52 msMay 23Nov 762 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 202667 ms
May 30, 202670 ms
Jun 6, 202667 ms
Jun 13, 202663 ms
Jun 20, 202664 ms
Jun 27, 202664 ms
Jul 4, 202662 ms
Jul 11, 202663 ms
Jul 18, 202660 ms
Jul 25, 202658 ms
Aug 1, 202663 ms
Aug 8, 202664 ms
Aug 15, 202662 ms
Aug 22, 202663 ms
Aug 29, 202656 ms
Sep 5, 202654 ms
Sep 12, 202654 ms
Sep 19, 202660 ms
Sep 26, 202662 ms
Oct 3, 202663 ms
Oct 10, 202664 ms
Oct 17, 202662 ms
Oct 24, 202662 ms
Oct 31, 202662 ms
Nov 7, 202662 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of flightaware.store (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. flightaware.store at 0.4 s0.4 s
  2. flightaware.store at 0.8 s0.8 s
  3. flightaware.store at 1.1 s1.1 s
  4. flightaware.store at 1.5 s1.5 s
  5. flightaware.store at 1.9 s1.9 s
  6. flightaware.store at 2.3 s2.3 s
  7. flightaware.store at 2.6 s2.6 s
  8. flightaware.store at 3.0 s3.0 s

flightaware.store does not allow embedding, so this is Google's rendering of the page.

Speed

3 to fix69
  • Mobile performance score: 69

    69/100

    Your mobile performance score is 69. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    600 ms · 162 KiB

    About 162 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Improve image delivery

    563 KiB

    3 images could be 563 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Use efficient cache lifetimes

    200 ms · 50 KiB

    7 files are served with short cache lifetimes, so returning visitors download them again (50 KiB).

  • Legacy JavaScript

    200 ms · 8 KiB

    Polyfills for old browsers add 8 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 200 ms faster on a phone.

  • 5 third-party services on the page

    5 third-party services load with your homepage (Shopify, Google CDN and Hexton and others), adding 306 KiB and 134 ms of main-thread time.

  • Reduce unused CSS

    130 ms · 18 KiB

    About 18 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 130 ms faster on a phone.

  • 1 long task on the main thread

    1 long task block the main thread while loading, the longest for 57 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 0.8 s

    A phone's processor spends 0.8 s on main-thread work while loading, 280 ms of it running JavaScript. That is comfortably low.

  • Server response: 7 ms

    7 ms

    Your server sent the HTML in 7 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • Largest Contentful Paint: 7.4 s

    7.4 s

    Your largest element takes 7.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “FlightFeeder Pro - ADS-B Flight Tracker (PiAware) - 1090 MHz”.

  • Time to Interactive: 7.6 s

    7.6 s

    The page becomes fully interactive after 7.6 s. Good is under 3.8 s.

  • Speed Index: 5.0 s

    5.0 s

    Visually, the page fills in at 5.0 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.4 s

    2.4 s

    The first text or image appears after 2.4 s on a phone. Good is under 1.8 s.

  • 9 images without width and height

    9 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -9%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 67 ms to 62 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 12% slower for real visitors

    +12%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.0 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 72 ms

    72 ms

    Real visitors wait 72 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.8 s

    0.8 s

    Real visitors see the first content after 0.8 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 355 ms

    355 ms

    Real visitors wait 355 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.047

    0.047

    The layout barely moves while loading (CLS 0.047, good is under 0.1).

  • Total Blocking Time: 7 ms

    7 ms

    Scripts block the page for only 7 ms while loading. Good is under 200 ms.

Images and page weight

3 to fix58
  • 1 image over 500 KB

    FlightFeederProKit-A.png weighs 564 KiB. On a phone connection a single image that size takes seconds.

  • 1 image far larger than shown

    533 KiB

    1 image is downloaded at several times the size a phone draws it, for example FlightFeederProKit-A.png at 4,479 px wide, shown at 346 px. Resized copies would save about 533 KiB.

  • An image on the first screen is lazy-loaded

    FlightFeederProKit-A.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 0.5 g of CO₂ per visit

    0.52 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.52 g of CO₂e: 61.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Page weight: 1.8 MB in 113 requests

    1.8 MB

    Your homepage downloads 1.8 MB in 113 requests on a phone: other files 625 KiB (59), images 624 KiB (11) and scripts 423 KiB (35). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

Accessibility

7 to fixGoogle 7989
  • Invalid ARIA attributes

    1 element use ARIA attributes their role does not allow, which confuses screen readers.

  • 4 tap targets too small

    4 tap targets are too small or too close together to hit reliably with a finger.

  • Orphan list items

    Some list items are not inside a list.

  • <dt> and <dd> elements must be contained by a <dl> (2 elements)

    <dt> and <dd> elements must be contained by a <dl>: 2 elements on the page fail this check, rated serious by axe-core.

  • <dl> elements must only directly contain properly-ordered <dt> and <dd> groups, <script>, <template> or <div> elements (1 element)

    <dl> elements must only directly contain properly-ordered <dt> and <dd> groups, <script>, <template> or <div> elements: 1 element on the page fails this check, rated serious by axe-core.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • <td> elements in a large <table> do not have table headers.

    <td> elements in a large <table> do not have table headers. (1 element).

2 checks passed
  • Every image has alt text

    All 23 images in the HTML carry an alt attribute.

  • 50 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 10088
  • Title is short (23 characters)

    Your title is only 23 characters: “FlightAware ADS-B Store”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • Meta description is long (306 characters)

    Your meta description is 306 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 52 internal links, 6 external

    The homepage links to 52 pages on flightaware.store and 6 external pages.

6 checks passed
  • One H1 headline

    Your main headline reads: “<img src="//flightaware.store/cdn/shop/files/FA_Logo_RGB-Hex_1_100x.png?v=1623247331" srcset="//flightaware.store/cdn/s…”.

  • Canonical URL set

    The canonical URL is https://flightaware.store/.

  • Structured data in place

    Structured data found: Organization, Product and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://flightaware.store/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,291 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 1 page without a meta description

    /collections/ads-b-products has no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 23 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    1 page of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 1 page that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://accessories.w3apps.co/css/accessories1.css?c=0.6181490607439359' from origin 'http…”.

2 checks passed
  • Tap targets are thumb-sized

    18 of 19 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • Short HSTS lifetime

    HSTS is set, but max-age is 91 days; one year is the recommended minimum.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (flightaware.store).

  • Valid certificate (51 days left)

    The certificate from Let's Encrypt · YE1 verifies for flightaware.store and is valid for another 51 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • http:// redirects to https

    http://flightaware.store redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 39 links work

    All 39 links checked from your homepage (33 internal, 6 external) answered without errors.

Domain and trust

  • DNSSEC is off

    flightaware.store's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

3 checks passed
  • Domain is 5 years old

    5 years

    flightaware.store was registered in Apr 2021 through Domain.com - Network Solutions, LLC. An established domain carries more trust with email providers and search engines.

  • Certificate issuers are restricted

    CAA records allow only comodoca.com, digicert.com, letsencrypt.org and pki.goog to issue certificates for flightaware.store, so a mis-issued certificate from anyone else is refused.

  • Registered until Apr 2027

    flightaware.store is registered until Apr 2027.

Content and conversion

3 to fix75
  • Thin social proof

    Social proof on the homepage: 19 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,119 words of copy

    The homepage carries about 1,119 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP NOW”.

  • 5 calls to action

    The homepage has 5 calls to action, for example “Contact Us”, “Shop Now” and “Shop Products”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

Email authentication

1 to fix40
  • No DMARC policy

    flightaware.store has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.

  • No DKIM key on the usual selectors

    We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

  • Domain receives no email

    flightaware.store has no MX record, so it receives no email. SPF -all and DMARC reject still matter: they stop others sending mail as you.

  • Email authentication score: 40/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

1 checks passed
  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 -all”.

Privacy and tracking

  • 6 cookies set on arrival

    6

    Opening the homepage sets 6 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 7 other companies contacted

    Loading the homepage contacts 7 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Apps on your store

Your storefront loads 5 apps. Each one is code from another company running for your shoppers.

None of the apps your storefront loads is on the list of apps with a known security problem.

Apps your storefront loads

Judge Me Reviews · Event Promotion Bar · printful.com · w3apps.co · hextom.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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What your $25 Growth Playbook adds

This review found 26 issues on flightaware.store, including 8 speed issues, 2 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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