Website review, no card needed
fluencecorp.com website review
Visit site (opens in a new tab)Reviewed 3 November 202639 issues · 106 checks
This review found 39 issues worth fixing on fluencecorp.com, 16 of them high impact, across 106 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
74CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 3.1 s |
| May 23, 2026 | 3.1 s |
| May 30, 2026 | 3.1 s |
| Jun 6, 2026 | 3.1 s |
| Jun 13, 2026 | 3.0 s |
| Jun 20, 2026 | 3.2 s |
| Jun 27, 2026 | 3.5 s |
| Jul 4, 2026 | 3.5 s |
| Jul 11, 2026 | 3.4 s |
| Jul 18, 2026 | 3.3 s |
| Jul 25, 2026 | 3.0 s |
| Aug 1, 2026 | 3.1 s |
| Aug 8, 2026 | 3.2 s |
| Aug 15, 2026 | 3.1 s |
| Aug 22, 2026 | 3.1 s |
| Aug 29, 2026 | 3.2 s |
| Sep 5, 2026 | 3.3 s |
| Sep 12, 2026 | 3.6 s |
| Sep 19, 2026 | 3.6 s |
| Sep 26, 2026 | 3.6 s |
| Oct 3, 2026 | 3.6 s |
| Oct 10, 2026 | 3.8 s |
| Oct 17, 2026 | 3.9 s |
| Oct 24, 2026 | 4.1 s |
| Oct 31, 2026 | 4.2 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 127 ms |
| May 23, 2026 | 135 ms |
| May 30, 2026 | 144 ms |
| Jun 6, 2026 | 144 ms |
| Jun 13, 2026 | 135 ms |
| Jun 20, 2026 | 125 ms |
| Jun 27, 2026 | 119 ms |
| Jul 4, 2026 | 124 ms |
| Jul 11, 2026 | 137 ms |
| Jul 18, 2026 | 136 ms |
| Jul 25, 2026 | 135 ms |
| Aug 1, 2026 | 129 ms |
| Aug 8, 2026 | 129 ms |
| Aug 15, 2026 | 133 ms |
| Aug 22, 2026 | 129 ms |
| Aug 29, 2026 | 126 ms |
| Sep 5, 2026 | 116 ms |
| Sep 12, 2026 | 123 ms |
| Sep 19, 2026 | 122 ms |
| Sep 26, 2026 | 121 ms |
| Oct 3, 2026 | 127 ms |
| Oct 10, 2026 | 124 ms |
| Oct 17, 2026 | 123 ms |
| Oct 24, 2026 | 142 ms |
| Oct 31, 2026 | 138 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Render-blocking requests
2.1 s39 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.1 s.
Reduce unused JavaScript
1.1 s · 391 KiBAbout 391 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.1 s faster on a phone.
Mobile performance score: 34
34/100Your mobile performance score is 34. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 4.1 s
A phone's processor spends 4.1 s on main-thread work while loading, 1.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
4 third-party services on the page
4 third-party services load with your homepage (Cookiebot, Google Tag Manager and Cloudflare and others), adding 536 KiB and 1.1 s of main-thread time.
Reduce unused CSS
720 ms · 196 KiBAbout 196 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 720 ms faster on a phone.
Cookiebot adds 556 ms
556 msCookiebot costs a phone 556 ms of main-thread work and 193 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Tag Manager adds 487 ms
487 msGoogle Tag Manager costs a phone 487 ms of main-thread work and 321 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
17 long tasks on the main thread
17 long tasks block the main thread while loading, the longest for 402 ms. During a long task the page ignores taps.
1,566 HTML elements
The page has 1,566 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Use efficient cache lifetimes
150 ms · 81 KiB7 files are served with short cache lifetimes, so returning visitors download them again (81 KiB).
Improve image delivery
37 KiB2 images could be 37 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Legacy JavaScript
20 KiBPolyfills for old browsers add 20 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 98 ms
98 msYour server sent the HTML in 98 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 4.2 s
4.2 sReal visitors wait 4.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 3.3 s
3.3 sReal visitors see the first content after 3.3 s (75th percentile). Good is under 1.8 s.
Largest Contentful Paint: 8.6 s
8.6 sYour largest element takes 8.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Industrial Water, Wastewater & Reuse…”.
Cumulative Layout Shift: 0.389
0.389The layout shifts by 0.389 while loading, so content jumps under the reader's thumb. Good is under 0.1.
Time to Interactive: 9.7 s
9.7 sThe page becomes fully interactive after 9.7 s. Good is under 3.8 s.
First Contentful Paint: 3.2 s
3.2 sThe first text or image appears after 3.2 s on a phone. Good is under 1.8 s.
Largest content (LCP) got 33% slower for real visitors
+33%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 3.1 s to 4.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user TTFB: 1.4 s
1.4 sReal visitors wait 1.4 s for your server to start answering (75th percentile). Good is under 800 ms.
Speed Index: 5.7 s
5.7 sVisually, the page fills in at 5.7 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 473 ms
473 msScripts block taps and scrolling for 473 ms in total while the page loads. Good is under 200 ms.
Tap response (INP) held steady for real visitors
+7%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 127 ms to 138 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
2 checks passed
Real-user INP: 139 ms
139 msReal visitors wait 139 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.03
0.03For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.
Images and page weight
Page weight: 2.1 MB in 104 requests
2.1 MBYour homepage downloads 2.1 MB in 104 requests on a phone: scripts 1.3 MB (52), stylesheets 278 KiB (38) and images 277 KiB (6). Under 2 MB keeps phones on slow connections fast.
2 images far larger than shown
109 KiB2 images are downloaded at several times the size a phone draws them, for example 2-480x480.png at 480 px wide, shown at 100 px. Resized copies would save about 109 KiB.
2 images in older formats
2 images (179 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image below the first screen load straight away
1 image further down the page (38 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 0.6 g of CO₂ per visit
0.59 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.59 g of CO₂e: 71.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
Unlabelled dropdowns
1 dropdown has no label.
27 text elements with low contrast
27 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Positive tabindex
6 elements have a tabindex above 0, which scrambles the keyboard order.
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
All page content should be contained by landmarks (12 elements)
All page content should be contained by landmarks: 12 elements on the page fail this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
16 links without text
16 visible links have no text or label, so screen readers cannot say where they go.
Headings skip levels
Headings skip levels (h2 → h4, h1 → h4 and h1 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 25 images in the HTML carry an alt attribute.
48 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 8 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
6 H1 headlines
There are 6 <h1> headlines (“Featured Case Studies”, “Recent ASX and Press Releases” and “Latest Blog Posts”). One clear main headline is easier for people and search engines.
1 link with vague text
1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.
100 internal links, 14 external
The homepage links to 100 pages on fluencecorp.com and 14 external pages.
7 checks passed
Meta description: 150 characters
Your meta description is 150 characters: “Fluence has decades of expertise delivering innovative, cost-effective water, wastewater, and reuse solutions to busine…”.
Title: 45 characters
Your title is a healthy 45 characters: “Global Water & Wastewater Solutions | Fluence”.
Canonical URL set
The canonical URL is https://www.fluencecorp.com/.
Structured data in place
Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.fluencecorp.com/sitemap_index.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (997 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (5 KiB, 27 links), a plain-text guide to the site for AI tools.
Other pages
2 pages without a meta description
/investor-news and /contact have no meta description, so Google writes the search snippet from whatever text it finds.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 55 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
7 small tap targets
7 of 22 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
1 link through redirect chains
1 link go through two or more redirects, for example https://footprint.services.globalwaterintel.com/f/a/J3jXKe7ym7IASFwsjfhXug~~/AAAnTxA~/Mq_oHWLuv5-pJVhr2Hd1_UWkxMJhXABabdaBEgGxouSJFQxgsGtiO-6LT_SsZtXGsHwNe36PDYHWVuL3u7efVGiSIbcHJXWYTRW_PaQk6z5SVJuIoZZZH5K2GS7ULAGf35-NZp6yb-xi5DlroyytB26FLnJ-DrI4FFJkl5VaNi3A85zW-AGUVEjOmFih5KGwPdPxOaIKz4bCE7-50i7Wm1HNUbY1gOhg2a_YFEXWPt1KkXyM6upZhZk4llye9HtuEV96wMggBYkAE0LbOuz3zw~~.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
5 checks passed
Served over HTTPS
The homepage is served over HTTPS (fluencecorp.com).
Valid certificate (60 days left)
The certificate from Google Trust Services · WE1 verifies for fluencecorp.com and is valid for another 60 days.
http:// redirects to https
http://fluencecorp.com redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
All 47 links work
All 47 links checked from your homepage (40 internal, 7 external) answered without errors.
Domain and trust
No CAA record
fluencecorp.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
fluencecorp.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 9 years old
9 yearsfluencecorp.com was registered in Mar 2017 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.
Registered until Mar 2027
fluencecorp.com is registered until Mar 2027.
Content and conversion
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
A 8-field form
Your longest form asks for 8 fields (4 required). Every extra field lowers completion.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 805 words of copy
The homepage carries about 805 words of visible text.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “CONTACT”.
4 calls to action
The homepage has 4 calls to action, for example “CONTACT”, “TRY FOR FREE” and “LEARN MORE”.
Analytics in place
Analytics detected: Google Tag Manager, Google Analytics, Hotjar and Cloudflare Web Analytics.
Direct contact links
Visitors can reach you directly: 2 phone links and 0 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Email authentication
Email authentication score: 90/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: quarantine
DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.
SPF with a strict ending (-all)
An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 ip4:50.249.127.246 include:sendgrid.net include:spf.protection.outlook.com include:aspmx.pardot.com a:mout.perfo…”.
DKIM signing found
A DKIM key is published (selector “selector1”, “selector2” and “s1”), so receivers can verify mail really came from you.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.
5 other companies contacted
Loading the homepage contacts 5 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: Cookiebot
A consent management tool (Cookiebot) loads with the page.
Upkeep, stack and company
No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.
Stack
- CMS
- WordPress 7.1.4
- Framework
- React
- Analytics
- Google Analytics | Google Tag Manager | Hotjar
- Hosting
- Cloudflare
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 39 issues on fluencecorp.com, including 21 speed issues, 2 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.