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foundrylighting.com website review

Visit site (opens in a new tab)Reviewed 9 November 202624 issues · 105 checks

This review found 24 issues worth fixing on foundrylighting.com, 3 of them high impact, across 105 checks. The most urgent: frames without titles. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.0 s824 msMay 16Oct 311.2 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20263.6 s
May 23, 20263.6 s
May 30, 20263.6 s
Jun 6, 20263.6 s
Jun 13, 20263.6 s
Jun 20, 20263.5 s
Jun 27, 20263.5 s
Jul 4, 20263.4 s
Jul 11, 20263.4 s
Jul 18, 20263.1 s
Jul 25, 20263.1 s
Aug 1, 20263.2 s
Aug 8, 20263.2 s
Aug 15, 20263.2 s
Aug 22, 20263.3 s
Aug 29, 20263.3 s
Sep 5, 20263.4 s
Sep 12, 20263.5 s
Sep 19, 20263.5 s
Sep 26, 20263.5 s
Oct 3, 20263.3 s
Oct 10, 20262.3 s
Oct 17, 20261.7 s
Oct 24, 20261.3 s
Oct 31, 20261.2 s
Real-visitor tap response (INP)75th percentile, phones
99 ms86 msMay 16Oct 3188 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202690 ms
May 23, 202692 ms
May 30, 202692 ms
Jun 6, 202692 ms
Jun 13, 202690 ms
Jun 20, 202687 ms
Jun 27, 202688 ms
Jul 4, 202687 ms
Jul 11, 202687 ms
Jul 18, 202687 ms
Jul 25, 202687 ms
Aug 1, 202688 ms
Aug 8, 202692 ms
Aug 15, 202694 ms
Aug 22, 202695 ms
Aug 29, 202696 ms
Sep 5, 202696 ms
Sep 12, 202696 ms
Sep 19, 202696 ms
Sep 26, 202697 ms
Oct 3, 202696 ms
Oct 10, 202695 ms
Oct 17, 202694 ms
Oct 24, 202688 ms
Oct 31, 202688 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of foundrylighting.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. foundrylighting.com at 0.6 s0.6 s
  2. foundrylighting.com at 1.2 s1.2 s
  3. foundrylighting.com at 1.8 s1.8 s
  4. foundrylighting.com at 2.4 s2.4 s
  5. foundrylighting.com at 2.9 s2.9 s
  6. foundrylighting.com at 3.5 s3.5 s
  7. foundrylighting.com at 4.1 s4.1 s
  8. foundrylighting.com at 4.7 s4.7 s

foundrylighting.com does not allow embedding, so this is Google's rendering of the page.

Speed

8 to fix88
  • Mobile performance score: 88

    88/100

    Your mobile performance score is 88. Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (FontAwesome CDN, Google CDN and Shopify and others), adding 796 KiB and 879 ms of main-thread time.

  • FontAwesome CDN adds 611 ms

    611 ms

    FontAwesome CDN costs a phone 611 ms of main-thread work and 117 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    450 ms

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

  • Main-thread work: 3.7 s

    A phone's processor spends 3.7 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,600 HTML elements

    The page has 2,600 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Google CDN adds 188 ms

    188 ms

    Google CDN costs a phone 188 ms of main-thread work and 299 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 71 ms

    71 ms

    Shopify costs a phone 71 ms of main-thread work and 317 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused JavaScript

    223 KiB

    About 223 KiB of JavaScript is downloaded but never used on this page.

  • 3 long tasks on the main thread

    3 long tasks block the main thread while loading, the longest for 159 ms. During a long task the page ignores taps.

  • Improve image delivery

    152 KiB

    7 images could be 152 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Reduce unused CSS

    131 KiB

    About 131 KiB of CSS is downloaded but never applied on this page.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Use efficient cache lifetimes

    47 KiB

    8 files are served with short cache lifetimes, so returning visitors download them again (47 KiB).

  • Legacy JavaScript

    7 KiB

    Polyfills for old browsers add 7 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    3 KiB

    3 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 7 ms

    7 ms

    Your server sent the HTML in 7 ms, well inside Google's 600 ms guideline.

Core Web Vitals

2 to fix100
  • Time to Interactive: 6.8 s

    6.8 s

    The page becomes fully interactive after 6.8 s. Good is under 3.8 s.

  • Largest Contentful Paint: 3.6 s

    3.6 s

    Your largest element takes 3.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Classic dining room with the Chapman and Myers Westerly cha…”.

  • Tap response (INP) held steady for real visitors

    -3%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 90 ms to 88 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

11 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 103 ms

    103 ms

    Real visitors wait 103 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.04

    0.04

    For real visitors the layout shifts by 0.04 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 634 ms

    634 ms

    Real visitors wait 634 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 66% faster for real visitors

    -66%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 3.6 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Speed Index: 3.0 s

    3.0 s

    Visually, the page fills in at 3.0 s (Speed Index), inside the 3.4 s “good” threshold.

  • Total Blocking Time: 159 ms

    159 ms

    Scripts block the page for only 159 ms while loading. Good is under 200 ms.

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.033

    0.033

    The layout barely moves while loading (CLS 0.033, good is under 0.1).

Images and page weight

2 to fix81
  • Page weight: 3.3 MB in 267 requests

    3.3 MB

    Your homepage downloads 3.3 MB in 267 requests on a phone: images 1.2 MB (30), other files 1.0 MB (152) and scripts 771 KiB (68). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    hero_2026-10-26_powder-malvasia_mobile.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 0.9 g of CO₂ per visit

    0.93 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.93 g of CO₂e: 111.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

3 to fixGoogle 9796
  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

2 checks passed
  • Every image has alt text

    All 142 images in the HTML carry an alt attribute.

  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 3 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10099
  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • 517 internal links, 5 external

    The homepage links to 517 pages on foundrylighting.com and 5 external pages.

8 checks passed
  • Meta description: 150 characters

    Your meta description is 150 characters: “Shop designer lighting from Visual Comfort, Hudson Valley, Crystorama & more. Free shipping, price match guarantee & sh…”.

  • One H1 headline

    Your main headline reads: “Foundry Lighting”.

  • Title: 59 characters

    Your title is a healthy 59 characters: “Foundry Lighting | Designer Chandeliers, Pendants & Sconces”.

  • Canonical URL set

    The canonical URL is https://www.foundrylighting.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, Organization, Store and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.foundrylighting.com/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing logo, sameAs (social profiles) and description. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (3,180 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 173 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 25 small tap targets

    25 of 72 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

  • Requests the notification permission on page load

    Requests the notification permission on page load.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • Short HSTS lifetime

    HSTS is set, but max-age is 91 days; one year is the recommended minimum.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (foundrylighting.com).

  • Valid certificate (45 days left)

    The certificate from Let's Encrypt · YE1 verifies for foundrylighting.com and is valid for another 45 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • http:// redirects to https

    http://foundrylighting.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 44 links work

    All 44 links checked from your homepage (40 internal, 4 external) answered without errors.

Domain and trust

  • DNSSEC is off

    foundrylighting.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

3 checks passed
  • Domain is 25 years old

    25 years

    foundrylighting.com was registered in Mar 2001 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.

  • Certificate issuers are restricted

    CAA records allow only digicert.com, globalsign.com, letsencrypt.org and pki.goog to issue certificates for foundrylighting.com, so a mis-issued certificate from anyone else is refused.

  • Registered until Mar 2027

    foundrylighting.com is registered until Mar 2027.

Content and conversion

2 to fix85
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • About 1,321 words of copy

    The homepage carries about 1,321 words of visible text.

8 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP THE SALE” and “SHOP THE WESTERLY”.

  • 28 calls to action

    The homepage has 28 calls to action, for example “Shop by Room & Price”, “Subscribe” and “Shop the Sale”.

  • 4 short forms

    4 short forms (1 field at most) are right on the homepage.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Email authentication

2 to fix35
  • No SPF record

    foundrylighting.com has no SPF record, so mail servers can't tell which servers may send email as you. Your mail lands in spam more often, and anyone can send mail pretending to be you.

  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be foundrylighting.com is still delivered. Reports are on, so moving to quarantine is the next step.

  • Email authentication score: 35/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

1 checks passed
  • DKIM signing found

    A DKIM key is published (selector “selector1”, “selector2” and “mail”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Microsoft Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 4 cookies set on arrival

    4

    Opening the homepage sets 4 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 18 other companies contacted

    Loading the homepage contacts 18 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Apps on your store

Your storefront loads 5 apps. Each one is code from another company running for your shoppers.

None of the apps your storefront loads is on the list of apps with a known security problem.

Apps your storefront loads

Simprosys Google Shopping Feed · Pushowl · Al Bulk Discount Manager · Social Widget · nfcube.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

Framework
jQuery
E-commerce
Shopify
Hosting
Shopify

Company

Headquarters
New York

Upkeep, stack, hiring and company data from programmable.info

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This review found 24 issues on foundrylighting.com, including 10 speed issues, 1 SEO issue and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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  • Ranked channels, outreach sequences and content angles
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  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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