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goodevas.ua website review
Visit site (opens in a new tab)Reviewed 11 November 202643 issues · 87 checks
This review found 43 issues worth fixing on goodevas.ua, 14 of them high impact, across 87 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
72C- #84,843 of 108,838 reviewed websitesbeats 19%
- #52,556 of 61,763 online storesbeats 12%
- #49,081 of 56,363 Shopify storesbeats 11%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 2.1 s |
| May 30, 2026 | 2.1 s |
| Jun 6, 2026 | 2.1 s |
| Jun 13, 2026 | 2.1 s |
| Jun 20, 2026 | 2.1 s |
| Jun 27, 2026 | 2.1 s |
| Jul 4, 2026 | 2.1 s |
| Jul 11, 2026 | 2.2 s |
| Jul 18, 2026 | 2.1 s |
| Jul 25, 2026 | 2.2 s |
| Aug 1, 2026 | 2.2 s |
| Aug 8, 2026 | 2.3 s |
| Aug 15, 2026 | 2.3 s |
| Aug 22, 2026 | 2.3 s |
| Aug 29, 2026 | 2.3 s |
| Sep 5, 2026 | 2.2 s |
| Sep 12, 2026 | 2.2 s |
| Sep 19, 2026 | 2.2 s |
| Sep 26, 2026 | 2.1 s |
| Oct 3, 2026 | 2.1 s |
| Oct 10, 2026 | 2.1 s |
| Oct 17, 2026 | 2.1 s |
| Oct 24, 2026 | 2.1 s |
| Oct 31, 2026 | 2.2 s |
| Nov 7, 2026 | 2.1 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 148 ms |
| May 30, 2026 | 146 ms |
| Jun 6, 2026 | 145 ms |
| Jun 13, 2026 | 146 ms |
| Jun 20, 2026 | 145 ms |
| Jun 27, 2026 | 145 ms |
| Jul 4, 2026 | 142 ms |
| Jul 11, 2026 | 139 ms |
| Jul 18, 2026 | 135 ms |
| Jul 25, 2026 | 133 ms |
| Aug 1, 2026 | 133 ms |
| Aug 8, 2026 | 139 ms |
| Aug 15, 2026 | 144 ms |
| Aug 22, 2026 | 150 ms |
| Aug 29, 2026 | 153 ms |
| Sep 5, 2026 | 151 ms |
| Sep 12, 2026 | 151 ms |
| Sep 19, 2026 | 153 ms |
| Sep 26, 2026 | 149 ms |
| Oct 3, 2026 | 144 ms |
| Oct 10, 2026 | 138 ms |
| Oct 17, 2026 | 136 ms |
| Oct 24, 2026 | 141 ms |
| Oct 31, 2026 | 150 ms |
| Nov 7, 2026 | 154 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
2.2 s · 403 KiBAbout 403 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.2 s faster on a phone.
Font display
1.1 sWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 1.1 s).
Mobile performance score: 47
47/100Your mobile performance score is 47. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
5 long tasks on the main thread
5 long tasks block the main thread while loading, the longest for 1.1 s. During a long task the page ignores taps.
Render-blocking requests
700 ms4 files block the first paint until they finish downloading. Deferring or inlining them could save about 700 ms.
Use efficient cache lifetimes
550 ms · 80 KiB14 files are served with short cache lifetimes, so returning visitors download them again (80 KiB).
Legacy JavaScript
500 ms · 37 KiBPolyfills for old browsers add 37 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 500 ms faster on a phone.
Improve image delivery
527 KiB12 images could be 527 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
8 third-party services on the page
8 third-party services load with your homepage (jedidesk.com, Google Tag Manager and Klaviyo and others), adding 1.3 MB and 329 ms of main-thread time.
Main-thread work: 3.9 s
A phone's processor spends 3.9 s on main-thread work while loading, 2.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
2,279 HTML elements
The page has 2,279 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
jedidesk.com adds 86 ms
86 msjedidesk.com costs a phone 86 ms of main-thread work and 946 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
230 ms · 61 KiBAbout 61 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 230 ms faster on a phone.
Minify JavaScript
180 ms · 4 KiB4 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Duplicated JavaScript
1 KiB1 KiB JavaScript is shipped twice across bundles.
1 checks passed
Server response: 6 ms
6 msYour server sent the HTML in 6 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 14.8 s
14.8 sYour largest element takes 14.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 17.3 s
17.3 sThe page becomes fully interactive after 17.3 s. Good is under 3.8 s.
Speed Index: 8.4 s
8.4 sVisually, the page fills in at 8.4 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 612 ms
612 msScripts block taps and scrolling for 612 ms in total while the page loads. Good is under 200 ms.
Real-user LCP: 2.8 s
2.8 sReal visitors wait 2.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
First Contentful Paint: 2.7 s
2.7 sThe first text or image appears after 2.7 s on a phone. Good is under 1.8 s.
Tap response (INP) held steady for real visitors
+3%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 148 ms to 154 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
+2%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.1 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
5 checks passed
Real-user INP: 152 ms
152 msReal visitors wait 152 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.5 s
1.5 sReal visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 563 ms
563 msReal visitors wait 563 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 3.7 MB in 337 requests
3.7 MBYour homepage downloads 3.7 MB in 337 requests on a phone: scripts 1.5 MB (151), other files 934 KiB (129) and images 926 KiB (30). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
1_mob.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
5 images in older formats
5 images (670 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 1.1 g of CO₂ per visit
1.06 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.06 g of CO₂e: 127.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
12 text elements with low contrast
12 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Hidden but focusable
5 elements hidden from screen readers can still receive keyboard focus.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
All page content should be contained by landmarks (19 elements)
All page content should be contained by landmarks: 19 elements on the page fail this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
6 links without text
6 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Alternative text of images should not be repeated as text (6 elements)
Alternative text of images should not be repeated as text: 6 elements on the page fail this check, rated minor by axe-core.
ARIA role should be appropriate for the element (4 elements)
ARIA role should be appropriate for the element: 4 elements on the page fail this check, rated minor by axe-core.
2 checks passed
Every image has alt text
All 63 images in the HTML carry an alt attribute.
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 8 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
88 internal links, 12 external
The homepage links to 88 pages on goodevas.ua and 12 external pages.
7 checks passed
Meta description: 143 characters
Your meta description is 143 characters: “Ми – виробник спортивних товарів та меблів для дітей. Купуй українське! ✓ Безкоштовна доставка ✓ Власне виробництво ✓ С…”.
One H1 headline
Your main headline reads: “Goodevas Україна”.
Title: 55 characters
Your title is a healthy 55 characters: “Goodevas – спортивні товари та меблі для розвитку дітей”.
Canonical URL set
The canonical URL is https://goodevas.ua/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://goodevas.ua/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (312 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://goodevas.ua/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
15 pages without a meta description
https://goodevas.ua/collections/the-play-kits, https://goodevas.ua/collections/montessori-furniture-for-children, https://goodevas.ua/collections/montessori-climbing-playsets, https://goodevas.ua/collections/indoor-wooden-playgrounds-for-kids, https://goodevas.ua/collections/accessories-for-climbing-toys and https://goodevas.ua/collections/growing-chair-montessori-tower and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.
1 page without an H1
https://goodevas.ua/collections/the-play-kits has no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 46 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 broken image
1 image failed to load on a phone, for example https://goodevas.ua/.
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Synchronous `XMLHttpRequest` on the main thread is deprecated because of its detrimental effects to…”).
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Access to fetch at 'https://ipinfo.io/json' from origin 'https://goodevas.ua' has been blocked by CORS policy: No 'Acce…”.
2 checks passed
Tap targets are thumb-sized
33 of 36 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
Thin social proof
Social proof on the homepage: 14 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.
Only about 156 words
The homepage has only about 156 words of visible text; thin pages give Google and first-time buyers little to go on.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
3 checks passed
8 short forms
8 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 1 phone link and 1 email link.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
13 cookies set on arrival
13Opening the homepage sets 13 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
32 other companies contacted
Loading the homepage contacts 32 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at goodevas.ua, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 10 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Klaviyo Email Marketing Sms · A Shot In The Dark · Zigpoll Customer Surveys · Yotpo Product Reviews · Triplewhale · Tolstoy · Video App Prod · Video App Public · luckyorange.com · get-checkout.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Analytics
- Google Tag Manager
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 43 issues on goodevas.ua, including 19 speed issues, 1 SEO issue and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.