goodriddance.com.au website review

The page has 5,706 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

11 images could be 1.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

Your mobile performance score is 73. Pages that score under 90 lose visitors before the first paint.

8 third-party services load with your homepage (alia-prod.com, Shopify and Clarity and others), adding 1.8 MB and 641 ms of main-thread time.

15 files block the first paint until they finish downloading. Deferring or inlining them could save about 750 ms.

About 595 KiB of JavaScript is downloaded but never used on this page.

A phone's processor spends 4.0 s on main-thread work while loading, 1.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

15 files are served with short cache lifetimes, so returning visitors download them again (315 KiB).

alia-prod.com costs a phone 231 ms of main-thread work and 740 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Shopify costs a phone 171 ms of main-thread work and 650 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 21 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

7 long tasks block the main thread while loading, the longest for 98 ms. During a long task the page ignores taps.

Polyfills for old browsers add 35 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

The page becomes fully interactive after 14.9 s. Good is under 3.8 s.

Visually, the page fills in at 9.8 s (Speed Index). Good is under 3.4 s.

Your largest element takes 4.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 138 ms to 137 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.8 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 3.9 MB in 319 requests on a phone: scripts 1.5 MB (108), images 1.3 MB (26) and other files 872 KiB (129). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 1.10 g of CO₂e: 132.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

1 button has no accessible name, so screen readers announce just “button”.

8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

4 tap targets are too small or too close together to hit reliably with a finger.

Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

Heading levels should only increase by one: 1 element on the page fails this check, rated moderate by axe-core.

There are 2 <h1> headlines (“” and “Leading Aussies Back Outside”). One clear main headline is easier for people and search engines.

2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

The homepage links to 77 pages on goodriddance.com.au and 9 external pages.

https://goodriddance.com.au/policies/shipping-policy, https://goodriddance.com.au/blogs/uncategorized and https://goodriddance.com.au/pages/apply-for-a-wholesale-account have no meta description, so Google writes the search snippet from whatever text it finds.

https://goodriddance.com.au/collections, https://goodriddance.com.au/policies/shipping-policy, https://goodriddance.com.au/products/good-riddance-tropical-insect-repellent-100ml, https://goodriddance.com.au/products/good-riddance-sensitive-insect-repellent-100ml, https://goodriddance.com.au/products/good-riddance-rescue-balm-10g and https://goodriddance.com.au/products/good-riddance-family-pack and 8 others have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 26 found) and read each the way a search engine does.

6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

Social proof on the homepage: a star rating. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage carries about 1,075 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 19 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 50 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.