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growace.com website review

Visit site (opens in a new tab)Reviewed 12 November 202634 issues · 77 checks

This review found 34 issues worth fixing on growace.com, 15 of them high impact, across 77 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.3 s2.3 sMay 23Nov 72.5 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20262.9 s
May 30, 20262.9 s
Jun 6, 20262.9 s
Jun 13, 20262.9 s
Jun 20, 20262.9 s
Jun 27, 20263.1 s
Jul 4, 20263.2 s
Jul 11, 20263.0 s
Jul 18, 20263.0 s
Jul 25, 20262.7 s
Aug 1, 20262.5 s
Aug 8, 20262.4 s
Aug 15, 20262.4 s
Aug 22, 20262.4 s
Aug 29, 20262.5 s
Sep 5, 20262.5 s
Sep 12, 20262.7 s
Sep 19, 20262.8 s
Sep 26, 20262.8 s
Oct 3, 20262.8 s
Oct 10, 20262.7 s
Oct 17, 20262.6 s
Oct 24, 20262.6 s
Oct 31, 20262.6 s
Nov 7, 20262.5 s
Real-visitor tap response (INP)75th percentile, phones
154 ms117 msMay 23Nov 7136 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026121 ms
May 30, 2026124 ms
Jun 6, 2026127 ms
Jun 13, 2026128 ms
Jun 20, 2026129 ms
Jun 27, 2026130 ms
Jul 4, 2026137 ms
Jul 11, 2026140 ms
Jul 18, 2026138 ms
Jul 25, 2026141 ms
Aug 1, 2026136 ms
Aug 8, 2026128 ms
Aug 15, 2026129 ms
Aug 22, 2026129 ms
Aug 29, 2026130 ms
Sep 5, 2026136 ms
Sep 12, 2026139 ms
Sep 19, 2026143 ms
Sep 26, 2026147 ms
Oct 3, 2026150 ms
Oct 10, 2026148 ms
Oct 17, 2026144 ms
Oct 24, 2026140 ms
Oct 31, 2026137 ms
Nov 7, 2026136 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of growace.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. growace.com at 0.8 s0.8 s
  2. growace.com at 1.6 s1.6 s
  3. growace.com at 2.4 s2.4 s
  4. growace.com at 3.2 s3.2 s
  5. growace.com at 4.0 s4.0 s
  6. growace.com at 4.8 s4.8 s
  7. growace.com at 5.6 s5.6 s
  8. growace.com at 6.4 s6.4 s

Speed

13 to fix42
  • Reduce unused JavaScript

    4.0 s · 1.3 MB

    About 1.3 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.0 s faster on a phone.

  • Use efficient cache lifetimes

    1.8 s · 806 KiB

    26 files are served with short cache lifetimes, so returning visitors download them again (806 KiB).

  • Render-blocking requests

    1.1 s

    11 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.

  • Mobile performance score: 42

    42/100

    Your mobile performance score is 42. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.2 s

    A phone's processor spends 5.2 s on main-thread work while loading, 2.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 3,111 HTML elements

    The page has 3,111 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Shopify and amaicdn.com and others), adding 2.2 MB and 1.6 s of main-thread time.

  • Legacy JavaScript

    600 ms · 81 KiB

    Polyfills for old browsers add 81 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 600 ms faster on a phone.

  • Google Tag Manager adds 424 ms

    424 ms

    Google Tag Manager costs a phone 424 ms of main-thread work and 524 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 358 ms

    358 ms

    Shopify costs a phone 358 ms of main-thread work and 516 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    300 ms · 49 KiB

    About 49 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • amaicdn.com adds 255 ms

    255 ms

    amaicdn.com costs a phone 255 ms of main-thread work and 404 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Attentive adds 122 ms

    122 ms

    Attentive costs a phone 122 ms of main-thread work and 348 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    250 ms · 140 KiB

    9 images could be 140 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 250 ms faster on a phone.

  • 15 long tasks on the main thread

    15 long tasks block the main thread while loading, the longest for 247 ms. During a long task the page ignores taps.

  • Minify JavaScript

    23 KiB

    23 KiB could be saved by minifying JavaScript.

  • Minify CSS

    13 KiB

    13 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 27 ms

    27 ms

    Your server sent the HTML in 27 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 29.3 s

    29.3 s

    Your largest element takes 29.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 29.3 s

    29.3 s

    The page becomes fully interactive after 29.3 s. Good is under 3.8 s.

  • Speed Index: 10.1 s

    10.1 s

    Visually, the page fills in at 10.1 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 877 ms

    877 ms

    Scripts block taps and scrolling for 877 ms in total while the page loads. Good is under 200 ms.

  • Real-user LCP: 2.8 s

    2.8 s

    Real visitors wait 2.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • First Contentful Paint: 2.6 s

    2.6 s

    The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) got 11% slower for real visitors

    +11%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 121 ms to 136 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

6 checks passed
  • Real-user INP: 104 ms

    104 ms

    Real visitors wait 104 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.10

    0.10

    For real visitors the layout shifts by 0.10 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.4 s

    1.4 s

    Real visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 545 ms

    545 ms

    Real visitors wait 545 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 12% faster for real visitors

    -12%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.9 s to 2.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix33
  • Page weight: 6.3 MB in 268 requests

    6.3 MB

    Your homepage downloads 6.3 MB in 268 requests on a phone: other files 3.1 MB (129), scripts 2.1 MB (94) and images 611 KiB (23). Under 2 MB keeps phones on slow connections fast.

  • About 1.8 g of CO₂ per visit

    1.78 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.78 g of CO₂e: 213.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

4 to fixGoogle 8588
  • Delayed refresh under 20 hours must not be used (1 element)

    Delayed refresh under 20 hours must not be used: 1 element on the page fails this check, rated critical by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

2 checks passed
  • Every image has alt text

    All 87 images in the HTML carry an alt attribute.

  • 20 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 23 WCAG 2.2 A/AA and best-practice rules on the phone render: 20 passed and 3 failed. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9290
  • Title is long (68 characters)

    Your title is 68 characters, so Google will cut it off around 60: “Grow Light, LED Growlights, HPS Grow Lights, Grow Tents, Hydroponics”.

  • 5 links with vague text

    5 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 662 internal links, 10 external

    The homepage links to 662 pages on growace.com and 10 external pages.

7 checks passed
  • Meta description: 155 characters

    Your meta description is 155 characters: “As a leader in hydroponics equipment, we offer a range of items such as LED grow lights, grow tents, and HPS grow light…”.

  • One H1 headline

    Your main headline reads: “Growace”.

  • Canonical URL set

    The canonical URL is https://growace.com/.

  • Structured data in place

    Structured data found: BreadcrumbList.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://growace.com/sitemap.xml.

AI search readiness

1 to fix83
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • llms.txt published

    The site publishes https://growace.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 2 pages without an H1

    https://growace.com/collections/grow-light and https://growace.com/collections/led-grow-lights have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 194 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 2 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 2 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9692
  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 429 ()”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix71
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 16 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • Only about 10 words

    The homepage has only about 10 words of visible text; thin pages give Google and first-time buyers little to go on.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

4 checks passed
  • 9 calls to action

    The homepage has 9 calls to action, for example “Subscribe”, “Join Our VIP Club” and “Learn more”.

  • 11 short forms

    11 short forms (2 fields at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Analytics and Microsoft Clarity.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 2 other companies contacted

    Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at growace.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 15 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Pandectes Gdpr · Attentive · Seowill Redirects · Klaviyo Email Marketing Sms · Judge Me Reviews · Analyzify Ga4 Ads Tracking · Reamaze Live Chat Helpdesk · Gdpr Cookie Consent · Navidium Shipping Protection · Essential Pre Order Presale · boldapps.net · cloudfront.net · hextom.com · amazonaws.com · attn.tv

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Analytics | Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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