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infinixstore.eu website review
Visit site (opens in a new tab)Reviewed 12 November 202636 issues · 89 checks
This review found 36 issues worth fixing on infinixstore.eu, 15 of them high impact, across 89 checks. The most urgent: 12,238 HTML elements. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
77C- #61,430 of 109,350 reviewed websitesbeats 39%
- #39,793 of 61,859 online storesbeats 31%
- #37,892 of 56,401 Shopify storesbeats 28%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 1.5 s |
| May 30, 2026 | 1.5 s |
| Jun 6, 2026 | 1.5 s |
| Jun 13, 2026 | 1.5 s |
| Jun 20, 2026 | 1.5 s |
| Jun 27, 2026 | 1.5 s |
| Jul 4, 2026 | 1.5 s |
| Jul 11, 2026 | 1.5 s |
| Jul 18, 2026 | 1.5 s |
| Jul 25, 2026 | 1.5 s |
| Aug 1, 2026 | 1.6 s |
| Aug 8, 2026 | 1.7 s |
| Aug 15, 2026 | 1.8 s |
| Aug 22, 2026 | 1.8 s |
| Aug 29, 2026 | 1.8 s |
| Sep 5, 2026 | 1.8 s |
| Sep 12, 2026 | 1.8 s |
| Sep 19, 2026 | 1.8 s |
| Sep 26, 2026 | 1.8 s |
| Oct 3, 2026 | 1.8 s |
| Oct 10, 2026 | 1.9 s |
| Oct 17, 2026 | 1.9 s |
| Oct 24, 2026 | 1.9 s |
| Oct 31, 2026 | 1.8 s |
| Nov 7, 2026 | 1.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 202 ms |
| May 30, 2026 | 203 ms |
| Jun 6, 2026 | 203 ms |
| Jun 13, 2026 | 204 ms |
| Jun 20, 2026 | 202 ms |
| Jun 27, 2026 | 217 ms |
| Jul 4, 2026 | 231 ms |
| Jul 11, 2026 | 228 ms |
| Jul 18, 2026 | 229 ms |
| Jul 25, 2026 | 221 ms |
| Aug 1, 2026 | 212 ms |
| Aug 8, 2026 | 217 ms |
| Aug 15, 2026 | 217 ms |
| Aug 22, 2026 | 216 ms |
| Aug 29, 2026 | 212 ms |
| Sep 5, 2026 | 203 ms |
| Sep 12, 2026 | 198 ms |
| Sep 19, 2026 | 205 ms |
| Sep 26, 2026 | 221 ms |
| Oct 3, 2026 | 236 ms |
| Oct 10, 2026 | 253 ms |
| Oct 17, 2026 | 258 ms |
| Oct 24, 2026 | 240 ms |
| Oct 31, 2026 | 235 ms |
| Nov 7, 2026 | 235 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
12,238 HTML elements
The page has 12,238 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Main-thread work: 11.7 s
A phone's processor spends 11.7 s on main-thread work while loading, 5.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (Shopify, Google Tag Manager and Onet and others), adding 2.3 MB and 999 ms of main-thread time.
Reduce unused JavaScript
150 ms · 1,003 KiBAbout 1,003 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.
Mobile performance score: 50
50/100Your mobile performance score is 50. Pages that score under 90 lose visitors before the first paint.
Shopify adds 484 ms
484 msShopify costs a phone 484 ms of main-thread work and 1.6 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Render-blocking requests
500 ms19 files block the first paint until they finish downloading. Deferring or inlining them could save about 500 ms.
Google Tag Manager adds 322 ms
322 msGoogle Tag Manager costs a phone 322 ms of main-thread work and 379 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
150 ms · 79 KiBAbout 79 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Use efficient cache lifetimes
181 KiB18 files are served with short cache lifetimes, so returning visitors download them again (181 KiB).
17 long tasks on the main thread
17 long tasks block the main thread while loading, the longest for 172 ms. During a long task the page ignores taps.
Minify JavaScript
148 KiB148 KiB could be saved by minifying JavaScript.
Legacy JavaScript
28 KiBPolyfills for old browsers add 28 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Improve image delivery
4 KiB1 image could be 4 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Minify CSS
4 KiB4 KiB could be saved by minifying CSS.
1 checks passed
Server response: 67 ms
67 msYour server sent the HTML in 67 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Time to Interactive: 19.8 s
19.8 sThe page becomes fully interactive after 19.8 s. Good is under 3.8 s.
Speed Index: 9.6 s
9.6 sVisually, the page fills in at 9.6 s (Speed Index). Good is under 3.4 s.
Largest Contentful Paint: 4.7 s
4.7 sYour largest element takes 4.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Black Days z SimplyBuy”.
Real-user INP: 337 ms
337 msReal visitors wait 337 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Total Blocking Time: 491 ms
491 msScripts block taps and scrolling for 491 ms in total while the page loads. Good is under 200 ms.
Cumulative Layout Shift: 0.187
0.187The layout shifts by 0.187 while loading, so content jumps under the reader's thumb. Good is under 0.1.
First Contentful Paint: 2.3 s
2.3 sThe first text or image appears after 2.3 s on a phone. Good is under 1.8 s.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) got 16% slower for real visitors
+16%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 202 ms to 235 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 16% slower for real visitors
+16%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
4 checks passed
Real-user LCP: 2.0 s
2.0 sReal visitors wait 2.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.02
0.02For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.
Real-user FCP: 1.6 s
1.6 sReal visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 517 ms
517 msReal visitors wait 517 ms for your server to start answering (75th percentile). Good is under 800 ms.
Images and page weight
Page weight: 4.4 MB in 318 requests
4.4 MBYour homepage downloads 4.4 MB in 318 requests on a phone: scripts 2.1 MB (99), other files 1.1 MB (117) and images 825 KiB (52). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
slider-m_3_5a524715-c0e3-4964-8574-44d184048f29.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 1.3 g of CO₂ per visit
1.26 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.26 g of CO₂e: 151.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Scrollable region must have keyboard access (16 elements)
Scrollable region must have keyboard access: 16 elements on the page fail this check, rated serious by axe-core.
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
Summary elements must have discernible text (1 element)
Summary elements must have discernible text: 1 element on the page fails this check, rated serious by axe-core.
All page content should be contained by landmarks (4 elements)
All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.
10 links without text
10 visible links have no text or label, so screen readers cannot say where they go.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 182 images in the HTML carry an alt attribute.
54 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 60 WCAG 2.2 A/AA and best-practice rules on the phone render: 54 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
1,176 internal links, 6 external
The homepage links to 1,176 pages on infinixstore.eu and 6 external pages.
8 checks passed
Meta description: 156 characters
Your meta description is 156 characters: “SimplyBuy - najszybciej rosnący sklep w Polsce! Produkty RTV i AGD, Smartfony, Telewizory, Smart Home i najnowsze techn…”.
One H1 headline
Your main headline reads: “SimplyBuy.pl | Sklep internetowy Telefony, RTV i AGD”.
Title: 65 characters
Your title is a healthy 65 characters: “SimplyBuy.pl - Smartfony, Telefony, RTV i AGD z Gwarancją Jakości”.
Canonical URL set
The canonical URL is https://simplybuy.pl/.
Structured data in place
Structured data found: ItemList, Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://simplybuy.pl/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (4,058 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://simplybuy.pl/llms.txt (34 KiB, 108 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a title
https://simplybuy.pl/collections/apple-iphone has no <title>, so Google invents the link text in results.
1 page without a meta description
https://simplybuy.pl/collections/apple-iphone has no meta description, so Google writes the search snippet from whatever text it finds.
14 pages without an H1
https://simplybuy.pl/products/apple-iphone-16, https://simplybuy.pl/products/apple-iphone-17, https://simplybuy.pl/products/sluchawki-honor-choice-headphones-lite, https://simplybuy.pl/products/apple-iphone-15, https://simplybuy.pl/collections/smartfony-i-telefony and https://simplybuy.pl/collections/simplylegends and 8 others have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 197 found) and read each the way a search engine does.
4 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Best practices
1 broken image
1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=187112479&tm=gtm002&Ver=2&mid=f5bb0912-904d-4845-8dae-4b98e4090e53&bo=1&sid=9783aeb0deaa11f1a8f39f683c0124bf&vid=9783dd60deaa11f182c9b16ba7e8272d&vids=1&msclkid=N>m_.
13 small tap targets
13 of 63 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to fetch”.
1 distorted image
1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.
Requests the notification permission on page load
Requests the notification permission on page load.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 4,682 words of copy
The homepage carries about 4,682 words of visible text.
4 checks passed
5 short forms
5 short forms (2 fields at most) are right on the homepage, asking for an email.
Analytics in place
Analytics detected: Google Tag Manager and Microsoft Clarity.
Direct contact links
Visitors can reach you directly: 4 phone links and 2 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
7 trackers load before any consent
7Before a visitor clicks anything, the page loads Criteo, Google Ads, Google Analytics, Google Tag Manager and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
20 cookies set on arrival
20Opening the homepage sets 20 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
37 other companies contacted
Loading the homepage contacts 37 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at infinixstore.eu, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Go beyond the website
What your $25 Growth Playbook adds
This review found 36 issues on infinixstore.eu, including 17 speed issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.