jerico.ca website review

The page has 4,614 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Your mobile performance score is 81. Pages that score under 90 lose visitors before the first paint.

19 files block the first paint until they finish downloading. Deferring or inlining them could save about 750 ms.

Shopify costs a phone 119 ms of main-thread work and 322 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 195 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

5 third-party services load with your homepage (Shopify, mycustomizer.com and Cloudflare CDN and others), adding 476 KiB and 193 ms of main-thread time.

4 images could be 50 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 50 ms faster on a phone.

6 files are served with short cache lifetimes, so returning visitors download them again (75 KiB).

1 long task block the main thread while loading, the longest for 50 ms. During a long task the page ignores taps.

Polyfills for old browsers add 44 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 4.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 4.7 s. Good is under 3.8 s.

The first text or image appears after 1.8 s on a phone. Good is under 1.8 s.

1 image have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 78 ms to 78 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 2.5 MB in 303 requests on a phone: other files 1.0 MB (162), images 661 KiB (48) and scripts 611 KiB (51). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 0.71 g of CO₂e: 85.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Delayed refresh under 20 hours must not be used: 1 element on the page fails this check, rated critical by axe-core.

201 tap targets are too small or too close together to hit reliably with a finger.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

44 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

Elements with visible text labels do not have matching accessible names. (1 element).

There are 2 <h1> headlines (“” and “Canadian-Made Apparel. Ethically Manufactured.”). One clear main headline is easier for people and search engines.

Your meta description is 220 characters; Google truncates after about 160, so the end of your pitch is cut.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

The homepage links to 833 pages on jerico.ca and 20 external pages.

There is no https://jerico.ca/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

https://jerico.ca/collections/all and https://jerico.ca/policies/shipping-policy have no meta description, so Google writes the search snippet from whatever text it finds.

We fetched 15 pages linked from your homepage (of 132 found) and read each the way a search engine does.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 429 ()”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

The homepage has only about 10 words of visible text; thin pages give Google and first-time buyers little to go on.

The homepage shows no opening hours. If customers visit or call, show when.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.