jnprspirits.it website review

The page goes through 2 redirects before it starts loading, costing about 2.6 s. Link and advertise the final URL directly.

8 third-party services load with your homepage (jnprspirits.com, Klaviyo and Cookiebot and others), adding 2.9 MB and 1.2 s of main-thread time.

About 364 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 900 ms faster on a phone.

jnprspirits.com costs a phone 894 ms of main-thread work and 2.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Your mobile performance score is 53. Pages that score under 90 lose visitors before the first paint.

13 files are served with short cache lifetimes, so returning visitors download them again (598 KiB).

A phone's processor spends 3.1 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

3 files block the first paint until they finish downloading. Deferring or inlining them could save about 300 ms.

The page has 2,059 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

1 image could be 31 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

9 long tasks block the main thread while loading, the longest for 162 ms. During a long task the page ignores taps.

The HTML itself could arrive about 100 ms sooner: redirects, a slow server response or missing compression delay everything after it.

Polyfills for old browsers add 40 KiB JavaScript that modern phones do not need.

About 15 KiB of CSS is downloaded but never applied on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

Your largest element takes 13.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 18.2 s. Good is under 3.8 s.

Visually, the page fills in at 10.0 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 4.2 s on a phone. Good is under 1.8 s.

Real visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.

Scripts block taps and scrolling for 257 ms in total while the page loads. Good is under 200 ms.

Your homepage downloads 3.6 MB in 187 requests on a phone: scripts 1.4 MB (78), images 1.1 MB (32) and other files 687 KiB (63). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 1.02 g of CO₂e: 122.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

6 tap targets are too small or too close together to hit reliably with a finger.

5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

[role="img"] and [role="image"] elements must have alternative text: 3 elements on the page fail this check, rated serious by axe-core.

Links must have discernible text: 1 element on the page fails this check, rated serious by axe-core.

Some lists contain elements other than list items, which screen readers announce wrongly.

Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

1 form field has no label, so screen readers announce an empty box and autofill guesses.

Elements with visible text labels do not have matching accessible names. (3 elements).

Your meta description is 170 characters; Google truncates after about 160, so the end of your pitch is cut.

Structured data found (BreadcrumbList, Organization and WebSite) but with 2 problems, for example “Organization: url points at a different host (https://www.jnprspirits.com)”.

No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

The homepage links to 83 pages on jnprspirits.it and 18 external pages.

There is no https://www.jnprspirits.it/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

https://www.jnprspirits.it/collections/coffret-jnpr-sans-sucre, https://www.jnprspirits.it/blogs/actus and https://www.jnprspirits.it/collections/tous-nos-coffrets use the same meta description. A description written for each page earns more clicks.

https://www.jnprspirits.it/blogs/actus/quel-jnpr-choisir has no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 46 found) and read each the way a search engine does.

7 of 30 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 401 ()”.

Large scripts ship without source maps.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 622 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 4 mores (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.

Opening the homepage sets 31 cookies, 7 of them by other companies (measured from a US location before any click).

Loading the homepage contacts 35 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.