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jonesknowsdata.com website review

Visit site (opens in a new tab)Reviewed 8 November 202627 issues · 67 checks

This review found 27 issues worth fixing on jonesknowsdata.com, 7 of them high impact, across 67 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of jonesknowsdata.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. jonesknowsdata.com at 0.4 s0.4 s
  2. jonesknowsdata.com at 0.8 s0.8 s
  3. jonesknowsdata.com at 1.1 s1.1 s
  4. jonesknowsdata.com at 1.5 s1.5 s
  5. jonesknowsdata.com at 1.9 s1.9 s
  6. jonesknowsdata.com at 2.3 s2.3 s
  7. jonesknowsdata.com at 2.6 s2.6 s
  8. jonesknowsdata.com at 3.0 s3.0 s

Speed

5 to fix73
  • Improve image delivery

    5.0 s · 3.6 MB

    8 images could be 3.6 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 5.0 s faster on a phone.

  • Render-blocking requests

    1.4 s

    19 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

  • Mobile performance score: 73

    73/100

    Your mobile performance score is 73. Pages that score under 90 lose visitors before the first paint.

  • 2 third-party services on the page

    2 third-party services load with your homepage (WordPress Site Stats and WordPress), adding 4.4 MB and 1 ms of main-thread time.

  • WordPress adds 0 ms

    0 ms

    WordPress costs a phone 0 ms of main-thread work and 4.4 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    150 ms · 69 KiB

    29 files are served with short cache lifetimes, so returning visitors download them again (69 KiB).

  • Reduce unused JavaScript

    150 ms · 22 KiB

    About 22 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Reduce unused CSS

    14 KiB

    About 14 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 0.2 s

    A phone's processor spends 0.2 s on main-thread work while loading, 69 ms of it running JavaScript. That is comfortably low.

  • Server response: 7 ms

    7 ms

    Your server sent the HTML in 7 ms, well inside Google's 600 ms guideline.

Core Web Vitals

3 to fix67
  • Largest Contentful Paint: 8.5 s

    8.5 s

    Your largest element takes 8.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 8.5 s

    8.5 s

    The page becomes fully interactive after 8.5 s. Good is under 3.8 s.

  • Speed Index: 4.0 s

    4.0 s

    Visually, the page fills in at 4.0 s (Speed Index). Good is under 3.4 s.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

3 checks passed
  • First Contentful Paint: 1.4 s

    1.4 s

    The first text or image appears after 1.4 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 0 ms

    0 ms

    Scripts block the page for only 0 ms while loading. Good is under 200 ms.

Images and page weight

3 to fix53
  • Page weight: 4.7 MB in 45 requests

    4.7 MB

    Your homepage downloads 4.7 MB in 45 requests on a phone: images 4.4 MB (10), scripts 129 KiB (13) and stylesheets 44 KiB (17). Under 2 MB keeps phones on slow connections fast.

  • 3 images below the first screen load straight away

    3 images further down the page (1.1 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 1 image far larger than shown

    47 KiB

    1 image is downloaded at several times the size a phone draws it, for example jkdlogo.png at 390 px wide, shown at 54 px. Resized copies would save about 47 KiB.

  • About 1.3 g of CO₂ per visit

    1.33 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.33 g of CO₂e: 159.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

Accessibility

4 to fixGoogle 8993
  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (7 elements)

    All page content should be contained by landmarks: 7 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • The skip-link target should exist and be focusable (1 element)

    The skip-link target should exist and be focusable: 1 element on the page fails this check, rated moderate by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 8 images in the HTML carry an alt attribute.

  • 30 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 35 WCAG 2.2 A/AA and best-practice rules on the phone render: 30 passed and 5 failed. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 8575
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • Title is short (23 characters)

    Your title is only 23 characters: “Home - Jones Knows Data”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • 2 H1 headlines

    There are 2 <h1> headlines (“Strategic Revenue Operations & Data Consulting” and “About Our Company”). One clear main headline is easier for people and search engines.

  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 29 internal links, 3 external

    The homepage links to 29 pages on jonesknowsdata.com and 3 external pages.

5 checks passed
  • Canonical URL set

    The canonical URL is https://jonesknowsdata.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://jonesknowsdata.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no https://jonesknowsdata.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (270 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix88
  • 2 pages share a title

    / and https://jonesknowsdata.com/home all use the title “Home - Jones Knows Data”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 7 pages without a meta description

    https://jonesknowsdata.com/home, https://jonesknowsdata.com/about, https://jonesknowsdata.com/blog, https://jonesknowsdata.com/contact, https://jonesknowsdata.com/gallery and https://jonesknowsdata.com/where-to-buy and 1 other have no meta description, so Google writes the search snippet from whatever text it finds.

  • 3 pages with very little text

    https://jonesknowsdata.com/blog, https://jonesknowsdata.com/contact and https://jonesknowsdata.com/gallery have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 7 internal pages checked

    We fetched 7 pages linked from your homepage and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 7 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 7 pages that loaded have a <title>.

Best practices

1 to fixGoogle 10092
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix75
  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 235 words

    The homepage has only about 235 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Learn More”.

  • 8 calls to action

    The homepage has 8 calls to action, for example “Contact”, “Where to Buy” and “Learn More”.

  • Social proof on the page

    Social proof on the homepage: 17 testimonial or review blocks and 8 trust badges.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 3 other companies contacted

    Loading the homepage contacts 3 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at jonesknowsdata.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

  • The footer still says © 2022.

Stack

CMS
WordPress
Framework
jQuery
Hosting
Oracle Cloud

Upkeep, stack, hiring and company data from programmable.info

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