justball.com.au website review

3 images could be 359 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.9 s faster on a phone.

About 420 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.

Your mobile performance score is 67. Pages that score under 90 lose visitors before the first paint.

8 third-party services load with your homepage (Google Tag Manager, Shopify and Clarity and others), adding 803 KiB and 511 ms of main-thread time.

10 files are served with short cache lifetimes, so returning visitors download them again (76 KiB).

7 files block the first paint until they finish downloading. Deferring or inlining them could save about 400 ms.

A phone's processor spends 3.4 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Shopify costs a phone 129 ms of main-thread work and 432 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

6 long tasks block the main thread while loading, the longest for 222 ms. During a long task the page ignores taps.

About 11 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

10 KiB could be saved by minifying JavaScript.

Polyfills for old browsers add 8 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Your largest element takes 7.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 11.3 s. Good is under 3.8 s.

Visually, the page fills in at 5.2 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 2.2 s on a phone. Good is under 1.8 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 12.4 MB in 253 requests on a phone: media 9.5 MB (1), scripts 1.1 MB (74) and images 769 KiB (52). Under 2 MB keeps phones on slow connections fast.

spalding_tag_1920x1280_crop_center.jpg weighs 525 KiB. On a phone connection a single image that size takes seconds.

1 image (525 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

By the Sustainable Web Design model, a visit to your homepage emits about 3.51 g of CO₂e: 420.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Form elements should have a visible label: 1 element on the page fails this check, rated serious by axe-core.

Links must have discernible text: 1 element on the page fails this check, rated serious by axe-core.

Summary elements must have discernible text: 1 element on the page fails this check, rated serious by axe-core.

1 image has no alt text, which hurts accessibility and image search.

All page content should be contained by landmarks: 13 elements on the page fail this check, rated moderate by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

3 form fields have no label, so screen readers announce an empty box and autofill guesses.

Your meta description is only 29 characters: “Just Ball Basketball Teamwear”. 70 to 160 characters is enough to sell the click.

Your <h1> is empty.

The homepage links to 91 pages on justball.com.au and 1 external page.

https://justball.com.au/collections/spalding-design-your-own, https://justball.com.au/collections/spalding-teamwear, https://justball.com.au/collections/spalding-basketballs-equipment, https://justball.com.au/pages/clubs, https://justball.com.au/collections/balcombe-heat and https://justball.com.au/collections/mariners-basketball and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

https://justball.com.au/collections/spalding-design-your-own, https://justball.com.au/collections/spalding-teamwear, https://justball.com.au/collections/spalding-basketballs-equipment, https://justball.com.au/pages/catalog, https://justball.com.au/pages/clubs and https://justball.com.au/collections/balcombe-heat and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 36 found) and read each the way a search engine does.

13 of 55 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

Large scripts ship without source maps.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage carries about 371 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 12 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 23 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.