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kalba.lt website review

Visit site (opens in a new tab)Reviewed 24 October 202646 issues · 90 checks

This review found 46 issues worth fixing on kalba.lt, 23 of them high impact, across 90 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.9 s4.4 sMay 2Oct 174.5 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20264.5 s
May 9, 20264.7 s
May 16, 20264.7 s
May 23, 20264.8 s
May 30, 20264.8 s
Jun 6, 20264.7 s
Jun 13, 20264.7 s
Jun 20, 20264.6 s
Jun 27, 20264.7 s
Jul 4, 20264.7 s
Jul 11, 20264.5 s
Jul 18, 20264.5 s
Jul 25, 20264.5 s
Aug 1, 20264.5 s
Aug 8, 20264.7 s
Aug 15, 20264.8 s
Aug 22, 20264.9 s
Aug 29, 20264.8 s
Sep 5, 20264.6 s
Sep 12, 20264.6 s
Sep 19, 20264.6 s
Sep 26, 20264.7 s
Oct 3, 20264.7 s
Oct 10, 20264.7 s
Oct 17, 20264.5 s
Real-visitor tap response (INP)75th percentile, phones
274 ms240 msMay 2Oct 17261 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026257 ms
May 9, 2026259 ms
May 16, 2026262 ms
May 23, 2026257 ms
May 30, 2026263 ms
Jun 6, 2026254 ms
Jun 13, 2026247 ms
Jun 20, 2026244 ms
Jun 27, 2026246 ms
Jul 4, 2026253 ms
Jul 11, 2026262 ms
Jul 18, 2026265 ms
Jul 25, 2026255 ms
Aug 1, 2026255 ms
Aug 8, 2026259 ms
Aug 15, 2026261 ms
Aug 22, 2026270 ms
Aug 29, 2026262 ms
Sep 5, 2026245 ms
Sep 12, 2026248 ms
Sep 19, 2026244 ms
Sep 26, 2026251 ms
Oct 3, 2026257 ms
Oct 10, 2026255 ms
Oct 17, 2026261 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of kalba.lt (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. kalba.lt at 1.3 s1.3 s
  2. kalba.lt at 2.7 s2.7 s
  3. kalba.lt at 4.0 s4.0 s
  4. kalba.lt at 5.4 s5.4 s
  5. kalba.lt at 6.7 s6.7 s
  6. kalba.lt at 8.0 s8.0 s
  7. kalba.lt at 9.4 s9.4 s
  8. kalba.lt at 10.7 s10.7 s

Speed

11 to fix33
  • Use efficient cache lifetimes

    20.4 s · 4.7 MB

    227 files are served with short cache lifetimes, so returning visitors download them again (4.7 MB).

  • Reduce unused JavaScript

    6.7 s · 1.0 MB

    About 1.0 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 6.7 s faster on a phone.

  • Render-blocking requests

    6.3 s

    80 files block the first paint until they finish downloading. Deferring or inlining them could save about 6.3 s.

  • Reduce unused CSS

    3.3 s · 646 KiB

    About 646 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 3.3 s faster on a phone.

  • Mobile performance score: 33

    33/100

    Your mobile performance score is 33 (desktop: 47). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.1 s

    A phone's processor spends 5.1 s on main-thread work while loading, 2.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Google CDN and Facebook and others), adding 1.9 MB and 1.6 s of main-thread time.

  • Font display

    750 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 750 ms).

  • Google CDN adds 548 ms

    548 ms

    Google CDN costs a phone 548 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 597 ms

    597 ms

    Google Tag Manager costs a phone 597 ms of main-thread work and 512 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,534 HTML elements

    The page has 1,534 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Improve image delivery

    150 ms · 148 KiB

    7 images could be 148 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • 19 long tasks on the main thread

    19 long tasks block the main thread while loading, the longest for 206 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    31 KiB

    Polyfills for old browsers add 31 KiB JavaScript that modern phones do not need.

  • Minify JavaScript

    13 KiB

    13 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    2 KiB

    2 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 232 ms

    232 ms

    Your server sent the HTML in 232 ms, well inside Google's 600 ms guideline.

Core Web Vitals

11 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 4.0 s

    4.0 s

    Real visitors wait 4.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 3.5 s

    3.5 s

    Real visitors see the first content after 3.5 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 2.6 s

    2.6 s

    Real visitors wait 2.6 s for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 9.1 s

    9.1 s

    The first text or image appears after 9.1 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 49.6 s

    49.6 s

    Your largest element takes 49.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Šiame tinklalapyje naudojame slapukus siekiant užtikrinti p…”.

  • Speed Index: 21.0 s

    21.0 s

    Visually, the page fills in at 21.0 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 49.9 s

    49.9 s

    The page becomes fully interactive after 49.9 s. Good is under 3.8 s.

  • Total Blocking Time: 940 ms

    940 ms

    Scripts block taps and scrolling for 940 ms in total while the page loads. Good is under 200 ms.

  • Real-user INP: 237 ms

    237 ms

    Real visitors wait 237 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • 30 images without width and height

    30 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    0%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 257 ms to 261 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    0%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 4.5 s to 4.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

2 checks passed
  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0.078

    0.078

    The layout barely moves while loading (CLS 0.078, good is under 0.1).

Images and page weight

4 to fix35
  • Page weight: 9.1 MB in 346 requests

    9.1 MB

    Your homepage downloads 9.1 MB in 346 requests on a phone: images 4.6 MB (62), scripts 2.4 MB (103) and stylesheets 851 KiB (80). Under 2 MB keeps phones on slow connections fast.

  • 2 images over 500 KB

    2 images weigh 1.1 MB together. On a phone connection a single image that size takes seconds.

  • 4 images in older formats

    4 images (912 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images far larger than shown

    215 KiB

    2 images are downloaded at several times the size a phone draws them, for example studijos-be-streso.png at 1,605 px wide, shown at 308 px. Resized copies would save about 215 KiB.

  • 1 image below the first screen load straight away

    1 image further down the page (261 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 2.6 g of CO₂ per visit

    2.57 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.57 g of CO₂e: 308.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

7 to fixGoogle 8991
  • 38 text elements with low contrast

    38 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 4 tap targets too small

    4 tap targets are too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (52 elements)

    All page content should be contained by landmarks: 52 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 13 links without text

    13 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 86 images in the HTML carry an alt attribute.

  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9288
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • 24 links crawlers can't follow

    24 links have no real href, so search engines can't follow them.

  • 149 internal links, 11 external

    The homepage links to 149 pages on kalba.lt and 11 external pages.

7 checks passed
  • Meta description: 153 characters

    Your meta description is 153 characters: “Kalba.Lt - edukacinės rinkos lyderis, kuris padeda žmonėms tobulėti ir keisti ateitį. Kalbų kursai, studijos užsienyje,…”.

  • Title: 65 characters

    Your title is a healthy 65 characters: “Kalba.Lt - edukacinės rinkos lyderis. Dirbame daugiau nei 30 metų”.

  • Canonical URL set

    The canonical URL is https://kalba.lt/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://kalba.lt/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://kalba.lt/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,203 words), so crawlers that don't run JavaScript still read it.

Other pages

6 to fix64
  • 2 pages point its canonical at the homepage

    https://kalba.lt/en and https://kalba.lt/ru declare the homepage as their canonical URL, which tells Google they are copies of the homepage and keeps them out of search results. A site-wide template setting usually causes this.

  • 4 linked pages hidden from search

    https://kalba.lt/anglu-kalba-mokyklose-ir-darzeliuose, https://kalba.lt/kalba-paslaugos-moksleiviams/pasiruosimas-brandos-egzaminams-grupese, https://kalba.lt/kalba-paslaugos-moksleiviams/pasiruosimas-penktai-klasei and https://kalba.lt/kalba-paslaugos-moksleiviams/kalbu-kursai-moksleiviams-grupese are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.

  • 2 pages share a title

    / and https://kalba.lt/ru all use the title “Kalba.Lt - edukacinės rinkos lyderis. Dirbame daugiau nei 30 metų”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 6 pages without a meta description

    https://kalba.lt/kalba-paslaugos-suaugusiems/kalbu-kursai/anglu-kalbos-kursai-suaugusiems-grupese, https://kalba.lt/kalba-paslaugos-moksleiviams/kalbu-kursai-moksleiviams-grupese/anglu-kalbos-kursai-grupese-moksleiviams, https://kalba.lt/kalba-paslaugos-moksleiviams/kalbu-kursai-moksleiviams-grupese, https://kalba.lt/snekamosios-anglu-kalbos-kursai, https://kalba.lt/finansuojami-kalbu-kursai and https://kalba.lt/kalba-paslaugos-suaugusiems/kalbu-kursai/lietuviu-kalbos-kursai-suaugusiems have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://kalba.lt/en and https://kalba.lt/ru use the same meta description. A description written for each page earns more clicks.

  • 3 pages without an H1

    https://kalba.lt/ru, https://kalba.lt/kalba-paslaugos-moksleiviams/pasiruosimas-brandos-egzaminams-grupese and https://kalba.lt/kalba-paslaugos-moksleiviams/korepetitoriavimas have no <h1> headline, so visitors and search engines get no clear main topic.

  • 10 pages slow to respond

    https://kalba.lt/kalba-paslaugos-suaugusiems/kalbu-kursai/anglu-kalbos-kursai-suaugusiems-grupese, https://kalba.lt/kalba-paslaugos-suaugusiems/kalbu-kursai, https://kalba.lt/en, https://kalba.lt/ru, https://kalba.lt/kalba-paslaugos-moksleiviams/kalbu-kursai-moksleiviams-grupese/anglu-kalbos-kursai-grupese-moksleiviams and https://kalba.lt/anglu-kalba-mokyklose-ir-darzeliuose and 4 others took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 57 found) and read each the way a search engine does.

2 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 6987
  • 12 small tap targets

    12 of 57 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

  • 3 low-resolution images

    3 images are served at too low a resolution for sharp phone screens.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Mixed content”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix67
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 805 words of copy

    The homepage carries about 805 words of visible text.

4 checks passed
  • 3 short forms

    3 short forms (4 fields at most) are right on the homepage, asking for an email.

  • Social proof on the page

    Social proof on the homepage: 11 testimonial or review blocks and 1 trust badge.

  • Analytics in place

    Analytics detected: Google Tag Manager, Meta Pixel and Cloudflare Web Analytics.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Tag Manager, Meta Pixel and X (Twitter) Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 14 cookies set on arrival

    14

    Opening the homepage sets 14 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 21 other companies contacted

    Loading the homepage contacts 21 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at kalba.lt, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
E-commerce
WooCommerce
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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This review found 46 issues on kalba.lt, including 22 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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