kendallgroup.com website review

37 files are served with short cache lifetimes, so returning visitors download them again (461 KiB).

About 217 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.2 s faster on a phone.

Your mobile performance score is 56 (desktop: 94). Pages that score under 90 lose visitors before the first paint.

6 files block the first paint until they finish downloading. Deferring or inlining them could save about 500 ms.

8 third-party services load with your homepage (Google Tag Manager, Hubspot and usemessages.com and others), adding 452 KiB and 223 ms of main-thread time.

4 long tasks block the main thread while loading, the longest for 87 ms. During a long task the page ignores taps.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

Desktop scores 94 but mobile only 56. A gap that wide usually means heavy scripts and images that hit phones hardest.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

The first text or image appears after 10.2 s on a phone. Good is under 1.8 s.

Your largest element takes 23.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Committed to Excellence and Superior Service”.

The page becomes fully interactive after 23.6 s. Good is under 3.8 s.

Visually, the page fills in at 10.5 s (Speed Index). Good is under 3.4 s.

Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 68 ms to 76 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 3.3 MB in 88 requests on a phone: images 2.5 MB (12), scripts 660 KiB (25) and fonts 93 KiB (6). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 0.95 g of CO₂e: 113.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

10 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

2 tap targets are too small or too close together to hit reliably with a finger.

All page content should be contained by landmarks: 23 elements on the page fail this check, rated moderate by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

2 visible links have no text or label, so screen readers cannot say where they go.

Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

Your title is only 24 characters: “Home - The Kendall Group”. Between 30 and 65 characters leaves room to say what you do and for whom.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

The homepage links to 11 pages on kendallgroup.com and 18 external pages.

There is no https://www.kendallgroup.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

https://www.kendallgroup.com/Legal_Notices and https://www.kendallgroup.com/PrivacyPolicy are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.

https://www.kendallgroup.com/contact has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 6 pages linked from your homepage and read each the way a search engine does.

3 of 8 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

The homepage shows no opening hours. If customers visit or call, show when.

There is no form on the homepage, so every lead has to click through to another page first.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 469 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and The Trade Desk (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.

Opening the homepage sets 10 cookies (measured from a US location before any click).

Loading the homepage contacts 21 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.