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kitsmultimidia.com.br website review

Visit site (opens in a new tab)Reviewed 12 November 202643 issues · 85 checks

This review found 43 issues worth fixing on kitsmultimidia.com.br, 11 of them high impact, across 85 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of kitsmultimidia.com.br (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. kitsmultimidia.com.br at 0.8 s0.8 s
  2. kitsmultimidia.com.br at 1.6 s1.6 s
  3. kitsmultimidia.com.br at 2.4 s2.4 s
  4. kitsmultimidia.com.br at 3.2 s3.2 s
  5. kitsmultimidia.com.br at 4.0 s4.0 s
  6. kitsmultimidia.com.br at 4.8 s4.8 s
  7. kitsmultimidia.com.br at 5.6 s5.6 s
  8. kitsmultimidia.com.br at 6.5 s6.5 s

Speed

13 to fix68
  • Render-blocking requests

    1.4 s

    4 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Tray Commerce, YouTube and Google Tag Manager and others), adding 4.7 MB and 1.6 s of main-thread time.

  • Tray Commerce adds 968 ms

    968 ms

    Tray Commerce costs a phone 968 ms of main-thread work and 591 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 68

    68/100

    Your mobile performance score is 68. Pages that score under 90 lose visitors before the first paint.

  • 8 long tasks on the main thread

    8 long tasks block the main thread while loading, the longest for 732 ms. During a long task the page ignores taps.

  • Reduce unused JavaScript

    720 KiB

    About 720 KiB of JavaScript is downloaded but never used on this page.

  • Reduce unused CSS

    310 ms · 170 KiB

    About 170 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 310 ms faster on a phone.

  • YouTube adds 368 ms

    368 ms

    YouTube costs a phone 368 ms of main-thread work and 989 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    300 ms · 131 KiB

    7 images could be 131 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.

  • Main-thread work: 3.4 s

    A phone's processor spends 3.4 s on main-thread work while loading, 1.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Cloudinary adds 0 ms

    0 ms

    Cloudinary costs a phone 0 ms of main-thread work and 2.7 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 224 ms

    224 ms

    Google Tag Manager costs a phone 224 ms of main-thread work and 338 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,919 HTML elements

    The page has 1,919 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Minify JavaScript

    11 KiB

    11 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 33 ms

    33 ms

    Your server sent the HTML in 33 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix66
  • Time to Interactive: 13.1 s

    13.1 s

    The page becomes fully interactive after 13.1 s. Good is under 3.8 s.

  • Total Blocking Time: 974 ms

    974 ms

    Scripts block taps and scrolling for 974 ms in total while the page loads. Good is under 200 ms.

  • Largest Contentful Paint: 3.3 s

    3.3 s

    Your largest element takes 3.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Speed Index: 4.0 s

    4.0 s

    Visually, the page fills in at 4.0 s (Speed Index). Good is under 3.4 s.

  • 4 images without width and height

    4 images have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • First Contentful Paint: 1.7 s

    1.7 s

    The first text or image appears after 1.7 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix64
  • Page weight: 4.7 MB in 85 requests

    4.7 MB

    Your homepage downloads 4.7 MB in 85 requests on a phone: media 2.6 MB (3), scripts 1.4 MB (35) and images 286 KiB (16). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    6a329bb5ea037_9.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 1.3 g of CO₂ per visit

    1.34 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.34 g of CO₂e: 161.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

7 to fixGoogle 9090
  • 14 tap targets too small

    14 tap targets are too small or too close together to hit reliably with a finger.

  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • 2 images without alt text

    2 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (4 elements)

    All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 10 form fields without a label

    10 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (2 elements).

1 checks passed
  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 5 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10086
  • Title is short (7 characters)

    Your title is only 7 characters: “KITSSOM”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • Meta description is short (1 characters)

    Your meta description is only 1 characters: “-”. 70 to 160 characters is enough to sell the click.

  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

  • 257 internal links, 24 external

    The homepage links to 257 pages on kitsmultimidia.com.br and 24 external pages.

6 checks passed
  • One H1 headline

    Your main headline reads: “KITSSOM”.

  • Canonical URL set

    The canonical URL is https://www.kitsmultimidia.com.br/.

  • Structured data in place

    Structured data found: Organization, Store and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.kitsmultimidia.com.br/sitemap.xml.

AI search readiness

1 to fix83
  • Parts of the site are closed to 6 AI crawlers

    Your robots.txt lets ChatGPT search (OAI-SearchBot), ChatGPT (ChatGPT-User), Claude search (Claude-SearchBot), Claude (Claude-User), Perplexity (PerplexityBot) and Perplexity (Perplexity-User) read the homepage but closes other sections to them, so answers about those pages can't cite you.

3 checks passed
  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,607 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.kitsmultimidia.com.br/llms.txt (1 KiB, 13 links), a plain-text guide to the site for AI tools.

Other pages

4 to fix75
  • 1 linked page hidden from search

    https://www.kitsmultimidia.com.br/loja/redirect_cart_service.php is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 2 pages share a title

    / and https://www.kitsmultimidia.com.br/loja/redirect_cart_service.php all use the title “KITSSOM”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 1 page without a meta description

    https://www.kitsmultimidia.com.br/loja/redirect_cart_service.php has no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    https://www.kitsmultimidia.com.br/loja/redirect_cart_service.php has no <h1> headline, so visitors and search engines get no clear main topic.

  • 6 pages slow to respond

    https://www.kitsmultimidia.com.br/loja/redirect_cart_service.php, https://www.kitsmultimidia.com.br/bmw, https://www.kitsmultimidia.com.br/multimidias/audi, https://www.kitsmultimidia.com.br/multimidias/chevrolet, https://www.kitsmultimidia.com.br/multimidias/citroen and https://www.kitsmultimidia.com.br/multimidias/fiat took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 85 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

4 to fixGoogle 6983
  • 20 small tap targets

    20 of 83 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Synchronous `XMLHttpRequest` on the main thread is deprecated because of its detrimental effects to…”).

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix63
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 652 words of copy

    The homepage carries about 652 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

5 checks passed
  • 4 short forms

    4 short forms (3 fields at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 4 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Ads and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 8 cookies set on arrival

    8

    Opening the homepage sets 8 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 11 other companies contacted

    Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at kitsmultimidia.com.br, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
Vue.js
E-commerce
Shopify;Shopify Plus;Tray Commerce;Yampi
Analytics
Google Tag Manager
Hosting
Azion Technologies Ltda.

Upkeep, stack, hiring and company data from programmable.info

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What your $25 Growth Playbook adds

This review found 43 issues on kitsmultimidia.com.br, including 18 speed issues, 3 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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