leatherup.com website review

Your mobile performance score is 84. Pages that score under 90 lose visitors before the first paint.

12 files are served with short cache lifetimes, so returning visitors download them again (215 KiB).

About 250 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.

4 files block the first paint until they finish downloading. Deferring or inlining them could save about 750 ms.

8 third-party services load with your homepage (Google Tag Manager, poll-cdn.com and Attentive and others), adding 718 KiB and 307 ms of main-thread time.

18 KiB could be saved by minifying JavaScript.

2 long tasks block the main thread while loading, the longest for 108 ms. During a long task the page ignores taps.

About 12 KiB of CSS is downloaded but never applied on this page.

7 KiB could be saved by minifying CSS.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Your largest element takes 4.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 124 ms to 164 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

The page becomes fully interactive after 7.2 s. Good is under 3.8 s.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

LUP-NEW-RIDERS-BANNER-1920-500.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

By the Sustainable Web Design model, a visit to your homepage emits about 0.47 g of CO₂e: 56.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

1 visible link has no text or label, so screen readers cannot say where it goes.

No meta description, so Google writes its own snippet from whatever text it finds.

There is no <h1>, so neither visitors nor Google get a clear main headline.

Your title is only 13 characters: “LeatherUp USA”. Between 30 and 65 characters leaves room to say what you do and for whom.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

No XML sitemap at https://www.leatherup.com/sitemap.xml, so Google discovers your pages only by following links.

The homepage links to only 2 pages on your own site, so visitors and crawlers find few routes into the rest of it.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no https://www.leatherup.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 of 13 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

The homepage has only about 100 words of visible text; thin pages give Google and first-time buyers little to go on.

Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 25 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 36 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.