Website review, no card needed

lineageprovisions.com logo

lineageprovisions.com website review

Visit site (opens in a new tab)Reviewed 4 November 202637 issues · 87 checks

This review found 37 issues worth fixing on lineageprovisions.com, 10 of them high impact, across 87 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.9 s2.5 sMay 16Oct 312.6 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.7 s
May 23, 20262.7 s
May 30, 20262.8 s
Jun 6, 20262.9 s
Jun 13, 20262.8 s
Jun 20, 20262.8 s
Jun 27, 20262.8 s
Jul 4, 20262.7 s
Jul 11, 20262.7 s
Jul 18, 20262.7 s
Jul 25, 20262.6 s
Aug 1, 20262.6 s
Aug 8, 20262.6 s
Aug 15, 20262.6 s
Aug 22, 20262.7 s
Aug 29, 20262.7 s
Sep 5, 20262.7 s
Sep 12, 20262.8 s
Sep 19, 20262.8 s
Sep 26, 20262.8 s
Oct 3, 20262.8 s
Oct 10, 20262.8 s
Oct 17, 20262.7 s
Oct 24, 20262.6 s
Oct 31, 20262.6 s
Real-visitor tap response (INP)75th percentile, phones
175 ms136 msMay 16Oct 31170 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026158 ms
May 23, 2026157 ms
May 30, 2026162 ms
Jun 6, 2026162 ms
Jun 13, 2026163 ms
Jun 20, 2026162 ms
Jun 27, 2026160 ms
Jul 4, 2026156 ms
Jul 11, 2026154 ms
Jul 18, 2026150 ms
Jul 25, 2026146 ms
Aug 1, 2026145 ms
Aug 8, 2026146 ms
Aug 15, 2026146 ms
Aug 22, 2026146 ms
Aug 29, 2026145 ms
Sep 5, 2026141 ms
Sep 12, 2026140 ms
Sep 19, 2026142 ms
Sep 26, 2026147 ms
Oct 3, 2026153 ms
Oct 10, 2026154 ms
Oct 17, 2026162 ms
Oct 24, 2026164 ms
Oct 31, 2026170 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of lineageprovisions.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. lineageprovisions.com at 0.7 s0.7 s
  2. lineageprovisions.com at 1.5 s1.5 s
  3. lineageprovisions.com at 2.2 s2.2 s
  4. lineageprovisions.com at 3.0 s3.0 s
  5. lineageprovisions.com at 3.7 s3.7 s
  6. lineageprovisions.com at 4.5 s4.5 s
  7. lineageprovisions.com at 5.2 s5.2 s
  8. lineageprovisions.com at 6.0 s6.0 s

Speed

13 to fix54
  • Improve image delivery

    1.9 s · 436 KiB

    6 images could be 436 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.9 s faster on a phone.

  • Main-thread work: 5.5 s

    A phone's processor spends 5.5 s on main-thread work while loading, 2.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Reduce unused JavaScript

    600 ms · 1.2 MB

    About 1.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Shopify, alia-prod.com and Google Tag Manager and others), adding 3.6 MB and 1.4 s of main-thread time.

  • Mobile performance score: 54

    54/100

    Your mobile performance score is 54. Pages that score under 90 lose visitors before the first paint.

  • Use efficient cache lifetimes

    150 ms · 594 KiB

    31 files are served with short cache lifetimes, so returning visitors download them again (594 KiB).

  • Render-blocking requests

    500 ms

    11 files block the first paint until they finish downloading. Deferring or inlining them could save about 500 ms.

  • Shopify adds 305 ms

    305 ms

    Shopify costs a phone 305 ms of main-thread work and 891 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • alia-prod.com adds 300 ms

    300 ms

    alia-prod.com costs a phone 300 ms of main-thread work and 932 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 188 ms

    188 ms

    Google Tag Manager costs a phone 188 ms of main-thread work and 329 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,843 HTML elements

    The page has 1,843 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • replocdn.com adds 108 ms

    108 ms

    replocdn.com costs a phone 108 ms of main-thread work and 719 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Klaviyo adds 116 ms

    116 ms

    Klaviyo costs a phone 116 ms of main-thread work and 318 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 17 long tasks on the main thread

    17 long tasks block the main thread while loading, the longest for 154 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    59 KiB

    Polyfills for old browsers add 59 KiB JavaScript that modern phones do not need.

  • Reduce unused CSS

    14 KiB

    About 14 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    2 KiB

    2 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 30 ms

    30 ms

    Your server sent the HTML in 30 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Largest Contentful Paint: 15.0 s

    15.0 s

    Your largest element takes 15.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “The New Peanut Butter Chocolate Chip Protein Bar Creamy and…”.

  • Time to Interactive: 37.3 s

    37.3 s

    The page becomes fully interactive after 37.3 s. Good is under 3.8 s.

  • Speed Index: 11.8 s

    11.8 s

    Visually, the page fills in at 11.8 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 432 ms

    432 ms

    Scripts block taps and scrolling for 432 ms in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 1.8 s

    1.8 s

    The first text or image appears after 1.8 s on a phone. Good is under 1.8 s.

  • 3 images without width and height

    3 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 158 ms to 170 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -3%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.7 s to 2.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 2.2 s

    2.2 s

    Real visitors wait 2.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 127 ms

    127 ms

    Real visitors wait 127 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.4 s

    1.4 s

    Real visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 542 ms

    542 ms

    Real visitors wait 542 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

3 to fix53
  • Page weight: 7.5 MB in 449 requests

    7.5 MB

    Your homepage downloads 7.5 MB in 449 requests on a phone: scripts 2.9 MB (119), images 2.3 MB (62) and other files 1.2 MB (206). Under 2 MB keeps phones on slow connections fast.

  • 1 image below the first screen load straight away

    1 image further down the page (446 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • 1 image far larger than shown

    135 KiB

    1 image is downloaded at several times the size a phone draws it, for example 70a3c165-b35f-43b6-bcfc-5d33ffcb68c7 at 1,236 px wide, shown at 344 px. Resized copies would save about 135 KiB.

  • About 2.1 g of CO₂ per visit

    2.13 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.13 g of CO₂e: 256.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

Accessibility

7 to fixGoogle 8891
  • 9 text elements with low contrast

    9 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • 5 images without alt text

    5 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (24 elements)

    All page content should be contained by landmarks: 24 elements on the page fail this check, rated moderate by axe-core.

  • 5 form fields without a label

    5 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 4 links without text

    4 visible links have no text or label, so screen readers cannot say where they go.

  • ARIA role should be appropriate for the element (4 elements)

    ARIA role should be appropriate for the element: 4 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

1 checks passed
  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 7 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9284
  • Title is short (18 characters)

    Your title is only 18 characters: “Lineage Provisions”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • Meta description is long (301 characters)

    Your meta description is 301 characters; Google truncates after about 160, so the end of your pitch is cut.

  • Structured data has 2 problems

    Structured data found (BreadcrumbList, OnlineStore and WebSite) but with 2 problems, for example “OnlineStore: sameAs is not an absolute URL ("tiktok.com/lineageprovisions.com")”.

  • Open Graph partly set

    Open Graph is missing og:title and og:description, so shared links fall back to guesses.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 105 internal links, 13 external

    The homepage links to 105 pages on lineageprovisions.com and 13 external pages.

4 checks passed
  • One H1 headline

    Your main headline reads: “Peanut Butter Chocolate Chip”.

  • Canonical URL set

    The canonical URL is https://lineageprovisions.com/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://lineageprovisions.com/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://lineageprovisions.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, sameAs (social profiles), description and contact details; logo would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,316 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 2 pages without a meta description

    https://lineageprovisions.com/collections/bundles-variety-packs and https://lineageprovisions.com/collections/all have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 27 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    2 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 2 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9678
  • 2 broken images

    2 images failed to load on a phone, for example https://files.alia-prod.com/5286/4e7671ee43879ba3.svg.

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Unexpected token ':'”.

2 checks passed
  • Tap targets are thumb-sized

    58 of 67 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix90
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,143 words of copy

    The homepage carries about 1,143 words of visible text.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “TRY THE NEW FLAVOR”.

  • 16 calls to action

    The homepage has 16 calls to action, for example “Shop”, “Subscribe & Save 10%” and “Shop All”.

  • Social proof on the page

    Social proof on the homepage: 20 testimonial or review blocks and 2 trust badges.

  • Analytics in place

    Analytics detected: Fathom.

Privacy and tracking

1 to fix
  • 10 trackers load before any consent

    10

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 5 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 44 cookies set on arrival

    44

    Opening the homepage sets 44 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 77 other companies contacted

    Loading the homepage contacts 77 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at lineageprovisions.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 23 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Blockify Fraud Filter · Intelligems A B Testing · Tinyseo Seo Speed · Superfiliate · P4f7456cm Opensend · Klaviyo Email Marketing Sms · Function Studio · Triplewhale · Elevar Conversion Tracking · Checkmate · Postscript Sms Marketing · Region Restrictions · Test Sms · Aftersell · Applovin Shop Integration · Back In Stock · Upcart · Veeper Stop Coupon Leaks · pdqprod.link · gorgias.help · getredo.com · govx.com · juniphq.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Fathom
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 37 issues on lineageprovisions.com, including 19 speed issues, 3 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25