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liquidstands.com website review
Visit site (opens in a new tab)Reviewed 9 November 202633 issues · 80 checks
This review found 33 issues worth fixing on liquidstands.com, 12 of them high impact, across 80 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
77C- #55,074 of 97,940 reviewed websitesbeats 39%
- #34,432 of 53,403 online storesbeats 30%
- #32,676 of 48,429 Shopify storesbeats 28%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 1.8 s |
| May 30, 2026 | 1.8 s |
| Jun 6, 2026 | 1.7 s |
| Jun 13, 2026 | 1.7 s |
| Jun 20, 2026 | 1.6 s |
| Jun 27, 2026 | 1.6 s |
| Jul 4, 2026 | 1.6 s |
| Jul 11, 2026 | 1.6 s |
| Jul 18, 2026 | 1.7 s |
| Jul 25, 2026 | 1.7 s |
| Aug 1, 2026 | 1.6 s |
| Aug 8, 2026 | 1.6 s |
| Aug 15, 2026 | 1.7 s |
| Aug 22, 2026 | 1.7 s |
| Aug 29, 2026 | 1.8 s |
| Sep 5, 2026 | 1.8 s |
| Sep 12, 2026 | 1.8 s |
| Sep 19, 2026 | 1.8 s |
| Sep 26, 2026 | 1.7 s |
| Oct 3, 2026 | 1.7 s |
| Oct 10, 2026 | 1.6 s |
| Oct 17, 2026 | 1.6 s |
| Oct 24, 2026 | 1.6 s |
| Oct 31, 2026 | 1.5 s |
| Nov 7, 2026 | 1.6 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 219 ms |
| May 30, 2026 | 217 ms |
| Jun 6, 2026 | 213 ms |
| Jun 13, 2026 | 213 ms |
| Jun 20, 2026 | 212 ms |
| Jun 27, 2026 | 208 ms |
| Jul 4, 2026 | 220 ms |
| Jul 11, 2026 | 226 ms |
| Jul 18, 2026 | 230 ms |
| Jul 25, 2026 | 231 ms |
| Aug 1, 2026 | 222 ms |
| Aug 8, 2026 | 213 ms |
| Aug 15, 2026 | 204 ms |
| Aug 22, 2026 | 204 ms |
| Aug 29, 2026 | 206 ms |
| Sep 5, 2026 | 212 ms |
| Sep 12, 2026 | 220 ms |
| Sep 19, 2026 | 223 ms |
| Sep 26, 2026 | 228 ms |
| Oct 3, 2026 | 231 ms |
| Oct 10, 2026 | 230 ms |
| Oct 17, 2026 | 229 ms |
| Oct 24, 2026 | 220 ms |
| Oct 31, 2026 | 213 ms |
| Nov 7, 2026 | 213 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.7 s
1.3 s
2.0 s
2.7 s
3.3 s
4.0 s
4.7 s
5.4 s
Speed
Use efficient cache lifetimes
1.1 s · 164 KiB11 files are served with short cache lifetimes, so returning visitors download them again (164 KiB).
4,560 HTML elements
The page has 4,560 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Reduce unused JavaScript
910 ms · 119 KiBAbout 119 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 910 ms faster on a phone.
Mobile performance score: 64
64/100Your mobile performance score is 64. Pages that score under 90 lose visitors before the first paint.
Improve image delivery
300 ms · 75 KiB4 images could be 75 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Shopify, omnisnippet1.com and bestfreecdn.com and others), adding 1.3 MB and 189 ms of main-thread time.
Shopify adds 113 ms
113 msShopify costs a phone 113 ms of main-thread work and 1.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
44 KiBAbout 44 KiB of CSS is downloaded but never applied on this page.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
2 checks passed
Main-thread work: 0.8 s
A phone's processor spends 0.8 s on main-thread work while loading, 327 ms of it running JavaScript. That is comfortably low.
Server response: 17 ms
17 msYour server sent the HTML in 17 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 12.5 s
12.5 sYour largest element takes 12.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “ms1111-LP-banner-optimized-400x600px.png__PID:3f74a08b-0954…”.
Speed Index: 9.1 s
9.1 sVisually, the page fills in at 9.1 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 12.5 s
12.5 sThe page becomes fully interactive after 12.5 s. Good is under 3.8 s.
Real-user INP: 226 ms
226 msReal visitors wait 226 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user TTFB: 874 ms
874 msReal visitors wait 874 ms for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 2.1 s
2.1 sThe first text or image appears after 2.1 s on a phone. Good is under 1.8 s.
Tap response (INP) held steady for real visitors
-2%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 219 ms to 213 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
6 checks passed
Real-user LCP: 1.7 s
1.7 sReal visitors wait 1.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.4 s
1.4 sReal visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.
Largest content (LCP) got 14% faster for real visitors
-14%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.8 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 0 ms
0 msScripts block the page for only 0 ms while loading. Good is under 200 ms.
Images and page weight
8 images below the first screen load straight away
8 images further down the page (201 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
1 image in older formats
1 image (45 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 0.5 g of CO₂ per visit
0.50 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.50 g of CO₂e: 60.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Page weight: 1.8 MB in 152 requests
1.8 MBYour homepage downloads 1.8 MB in 152 requests on a phone: images 961 KiB (43), scripts 597 KiB (68) and HTML 91 KiB (2). That is a lean page.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
18 tap targets too small
18 tap targets are too small or too close together to hit reliably with a finger.
12 text elements with low contrast
12 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Scrollable region must have keyboard access (8 elements)
Scrollable region must have keyboard access: 8 elements on the page fail this check, rated serious by axe-core.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
All page content should be contained by landmarks (1 element)
All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
2 checks passed
Every image has alt text
All 166 images in the HTML carry an alt attribute.
43 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Meta description is long (169 characters)
Your meta description is 169 characters; Google truncates after about 160, so the end of your pitch is cut.
1 link crawlers can't follow
1 link has no real href, so search engines can't follow it.
91 internal links, 7 external
The homepage links to 91 pages on liquidstands.com and 7 external pages.
6 checks passed
Title: 55 characters
Your title is a healthy 55 characters: “The Best Keyboard Stand and Accessories – Liquid Stands”.
Canonical URL set
The canonical URL is https://www.liquidstands.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.liquidstands.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, sameAs (social profiles) and description; logo and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,595 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.liquidstands.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
6 pages without a meta description
https://www.liquidstands.com/pages/about-us, https://www.liquidstands.com/pages/affiliate, https://www.liquidstands.com/pages/manuals, https://www.liquidstands.com/pages/videos, https://www.liquidstands.com/pages/gallery and https://www.liquidstands.com/pages/faqs have no meta description, so Google writes the search snippet from whatever text it finds.
1 link to non-canonical URLs
Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.liquidstands.com/collections/last-chance-final-stock/everything-must-go, whose canonical is https://www.liquidstands.com/collections/last-chance-final-stock. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
15 pages without an H1
https://www.liquidstands.com/collections/all-products, https://www.liquidstands.com/collections/stands, https://www.liquidstands.com/collections/guitar-essentials, https://www.liquidstands.com/collections/keyboard-bench, https://www.liquidstands.com/collections/bundles and https://www.liquidstands.com/collections/accessories and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 21 found) and read each the way a search engine does.
4 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
5 small tap targets
5 of 18 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
Requests the notification permission on page load
Requests the notification permission on page load.
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
Only about 213 words
The homepage has only about 213 words of visible text; thin pages give Google and first-time buyers little to go on.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
Phone number is not tap-to-call
Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
3 checks passed
8 calls to action
The homepage has 8 calls to action, for example “Shop”, “Last Call” and “Contact”.
14 short forms
14 short forms (1 field at most) are right on the homepage.
Phone number on the homepage
Your phone number is on the homepage.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
16 cookies set on arrival
16Opening the homepage sets 16 cookies, 2 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
30 other companies contacted
Loading the homepage contacts 30 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at liquidstands.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 10 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Seowill Ai Seo · Optimonk Popup Cro A B Test · Pagefly Ai Page Builder · Omnisend · Curivo · powr.io · luckyorange.com · addigitech.com · areviewsapp.com · bestfreecdn.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Analytics
- Microsoft Clarity
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 33 issues on liquidstands.com, including 14 speed issues, 3 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.