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listenfirstmedia.com website review

Visit site (opens in a new tab)Reviewed 23 October 202639 issues · 87 checks

This review found 39 issues worth fixing on listenfirstmedia.com, 16 of them high impact, across 87 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.7 s2.8 sMay 2Oct 174.4 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20263.8 s
May 9, 20263.3 s
May 16, 20263.4 s
May 23, 20263.4 s
May 30, 20263.4 s
Jun 6, 20263.2 s
Jun 13, 20263.0 s
Jul 4, 20263.7 s
Jul 18, 20263.4 s
Jul 25, 20264.0 s
Aug 1, 20263.7 s
Aug 8, 20264.0 s
Sep 26, 20264.2 s
Oct 3, 20264.2 s
Oct 10, 20264.2 s
Oct 17, 20264.4 s
Real-visitor tap response (INP)75th percentile, phones
199 ms154 msMay 2Oct 10188 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026194 ms
May 9, 2026185 ms
May 16, 2026176 ms
May 23, 2026169 ms
May 30, 2026174 ms
Jun 6, 2026159 ms
Jun 13, 2026162 ms
Jul 18, 2026162 ms
Jul 25, 2026169 ms
Oct 3, 2026177 ms
Oct 10, 2026188 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of listenfirstmedia.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. listenfirstmedia.com at 0.4 s0.4 s
  2. listenfirstmedia.com at 0.8 s0.8 s
  3. listenfirstmedia.com at 1.1 s1.1 s
  4. listenfirstmedia.com at 1.5 s1.5 s
  5. listenfirstmedia.com at 1.9 s1.9 s
  6. listenfirstmedia.com at 2.3 s2.3 s
  7. listenfirstmedia.com at 2.6 s2.6 s
  8. listenfirstmedia.com at 3.0 s3.0 s

Speed

9 to fix54
  • Reduce unused JavaScript

    3.8 s · 826 KiB

    About 826 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.8 s faster on a phone.

  • Use efficient cache lifetimes

    1.6 s · 559 KiB

    17 files are served with short cache lifetimes, so returning visitors download them again (559 KiB).

  • Render-blocking requests

    1.1 s

    6 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Hubspot and Hotjar and others), adding 1.8 MB and 1.1 s of main-thread time.

  • Mobile performance score: 54

    54/100

    Your mobile performance score is 54 (desktop: 76). Pages that score under 90 lose visitors before the first paint.

  • Reduce unused CSS

    600 ms · 40 KiB

    About 40 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Google Tag Manager adds 459 ms

    459 ms

    Google Tag Manager costs a phone 459 ms of main-thread work and 934 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 2.9 s

    A phone's processor spends 2.9 s on main-thread work while loading, 1.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Hubspot adds 194 ms

    194 ms

    Hubspot costs a phone 194 ms of main-thread work and 364 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    150 ms · 43 KiB

    Polyfills for old browsers add 43 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • 16 long tasks on the main thread

    16 long tasks block the main thread while loading, the longest for 154 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 4 ms

    4 ms

    Your server sent the HTML in 4 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix50
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 4.1 s

    4.1 s

    Real visitors wait 4.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 3.2 s

    3.2 s

    Real visitors see the first content after 3.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 2.2 s

    2.2 s

    Real visitors wait 2.2 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest Contentful Paint: 14.5 s

    14.5 s

    Your largest element takes 14.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 17.5 s

    17.5 s

    The page becomes fully interactive after 17.5 s. Good is under 3.8 s.

  • Speed Index: 6.5 s

    6.5 s

    Visually, the page fills in at 6.5 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 3.2 s

    3.2 s

    The first text or image appears after 3.2 s on a phone. Good is under 1.8 s.

  • Largest content (LCP) got 22% slower for real visitors

    +22%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 3.8 s to 4.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 368 ms

    368 ms

    Scripts block taps and scrolling for 368 ms in total while the page loads. Good is under 200 ms.

  • Tap response (INP) held steady for real visitors

    -4%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 194 ms to 188 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

2 checks passed
  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 2.2 MB in 86 requests

    2.2 MB

    Your homepage downloads 2.2 MB in 86 requests on a phone: scripts 1.9 MB (40), fonts 115 KiB (6) and images 64 KiB (9). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (47 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 0.6 g of CO₂ per visit

    0.63 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.63 g of CO₂e: 76.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

7 to fixGoogle 8891
  • 16 text elements with low contrast

    16 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 5 tap targets too small

    5 tap targets are too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (28 elements)

    All page content should be contained by landmarks: 28 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 4 links without text

    4 visible links have no text or label, so screen readers cannot say where they go.

  • ARIA role should be appropriate for the element (3 elements)

    ARIA role should be appropriate for the element: 3 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h3 → h5 and h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 21 images in the HTML carry an alt attribute.

  • 40 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 40 passed and 8 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9281
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Title is short (18 characters)

    Your title is only 18 characters: “Home - ListenFirst”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 53 internal links, 5 external

    The homepage links to 53 pages on listenfirstmedia.com and 5 external pages.

6 checks passed
  • Meta description: 149 characters

    Your meta description is 149 characters: “ListenFirst is your social intelligence partner, offering powerful analytics, reporting, and research to help brands tu…”.

  • Canonical URL set

    The canonical URL is https://www.listenfirstmedia.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at http://www.listenfirstmedia.com/sitemap_index.xml.

AI search readiness

100
  • No llms.txt

    There is no https://www.listenfirstmedia.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (661 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix88
  • 8 pages without a meta description

    https://www.listenfirstmedia.com/about-us, https://www.listenfirstmedia.com/industry-expertise, https://www.listenfirstmedia.com/services, https://www.listenfirstmedia.com/proprietary-platform, https://www.listenfirstmedia.com/martech and https://www.listenfirstmedia.com/deep-dives and 2 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://www.listenfirstmedia.com/privacy-policy and https://www.listenfirstmedia.com/terms-of-service-data-processing use the same meta description. A description written for each page earns more clicks.

  • 9 pages without an H1

    https://www.listenfirstmedia.com/about-us, https://www.listenfirstmedia.com/industry-expertise, https://www.listenfirstmedia.com/proprietary-platform, https://www.listenfirstmedia.com/deep-dives, https://www.listenfirstmedia.com/top-10-deep-dives and https://www.listenfirstmedia.com/say-hello and 3 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 14 internal pages checked

    We fetched 14 pages linked from your homepage and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 14 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

3 to fixGoogle 7376
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=56372822&tm=gtm002&Ver=2&mid=5ad6b912-5a1f-4bef-9540-fa1d980804de&bo=1&sid=1eaa2af0cf0711f1bd57e7039483dbcd&vid=1eaa5df0cf0711f1a1eb0b62a7a92201&vids=1&msclkid=N&pi=91.

  • 1 third-party cookie

    1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

2 checks passed
  • Tap targets are thumb-sized

    6 of 7 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix67
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 25 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 482 words of copy

    The homepage carries about 482 words of visible text.

3 checks passed
  • 3 calls to action

    The homepage has 3 calls to action, for example “Get started”, “Learn more” and “Get in touch”.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics, Hotjar, HubSpot and LinkedIn Insight.

  • Phone number on the homepage

    Your phone number is on the homepage.

Privacy and tracking

  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and HubSpot and 3 mores (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 14 cookies set on arrival

    14

    Opening the homepage sets 14 cookies (measured from a US location before any click).

  • 30 other companies contacted

    Loading the homepage contacts 30 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at listenfirstmedia.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

  • The footer still says © 2025.

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Analytics | Google Tag Manager | Hotjar

Upkeep, stack, hiring and company data from programmable.info

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This review found 39 issues on listenfirstmedia.com, including 19 speed issues, 3 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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