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lmitextiles.com website review

Visit site (opens in a new tab)Reviewed 10 November 202637 issues · 79 checks

This review found 37 issues worth fixing on lmitextiles.com, 14 of them high impact, across 79 checks. The most urgent: hcaptcha.com adds 2.5 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of lmitextiles.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. lmitextiles.com at 0.4 s0.4 s
  2. lmitextiles.com at 0.8 s0.8 s
  3. lmitextiles.com at 1.2 s1.2 s
  4. lmitextiles.com at 1.5 s1.5 s
  5. lmitextiles.com at 1.9 s1.9 s
  6. lmitextiles.com at 2.3 s2.3 s
  7. lmitextiles.com at 2.7 s2.7 s
  8. lmitextiles.com at 3.1 s3.1 s

Speed

14 to fix38
  • hcaptcha.com adds 2.5 s

    2.5 s

    hcaptcha.com costs a phone 2.5 s of main-thread work and 3.3 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    1.6 s

    14 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.

  • Mobile performance score: 38

    38/100

    Your mobile performance score is 38. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 7.7 s

    A phone's processor spends 7.7 s on main-thread work while loading, 4.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 3,501 HTML elements

    The page has 3,501 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (hcaptcha.com, customerfields.com and Cloudflare CDN and others), adding 5.0 MB and 3.3 s of main-thread time.

  • Improve image delivery

    750 ms · 403 KiB

    35 images could be 403 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 750 ms faster on a phone.

  • Reduce unused JavaScript

    1.0 MB

    About 1.0 MB of JavaScript is downloaded but never used on this page.

  • Use efficient cache lifetimes

    150 ms · 608 KiB

    26 files are served with short cache lifetimes, so returning visitors download them again (608 KiB).

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 553 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    300 ms · 83 KiB

    About 83 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • customerfields.com adds 311 ms

    311 ms

    customerfields.com costs a phone 311 ms of main-thread work and 441 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Cloudflare CDN adds 173 ms

    173 ms

    Cloudflare CDN costs a phone 173 ms of main-thread work and 357 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 132 ms

    132 ms

    Shopify costs a phone 132 ms of main-thread work and 635 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Minify JavaScript

    41 KiB

    41 KiB could be saved by minifying JavaScript.

  • Legacy JavaScript

    28 KiB

    Polyfills for old browsers add 28 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 15 ms

    15 ms

    Your server sent the HTML in 15 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix36
  • Time to Interactive: 38.9 s

    38.9 s

    The page becomes fully interactive after 38.9 s. Good is under 3.8 s.

  • Largest Contentful Paint: 8.9 s

    8.9 s

    Your largest element takes 8.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “One partner for medical supplies, harm reduction, industria…”.

  • Speed Index: 10.5 s

    10.5 s

    Visually, the page fills in at 10.5 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 2.0 s

    2.0 s

    Scripts block taps and scrolling for 2.0 s in total while the page loads. Good is under 200 ms.

  • 63 images without width and height

    63 images have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • First Contentful Paint: 1.4 s

    1.4 s

    The first text or image appears after 1.4 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.001

    0.001

    The layout barely moves while loading (CLS 0.001, good is under 0.1).

Images and page weight

3 to fix53
  • Page weight: 7.2 MB in 338 requests

    7.2 MB

    Your homepage downloads 7.2 MB in 338 requests on a phone: scripts 3.3 MB (90), HTML 1.3 MB (8) and images 1.0 MB (74). Under 2 MB keeps phones on slow connections fast.

  • 4 images below the first screen load straight away

    4 images further down the page (378 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 2 images far larger than shown

    44 KiB

    2 images are downloaded at several times the size a phone draws them, for example promotional-prodct-thumb_600x600.png at 556 px wide, shown at 157 px. Resized copies would save about 44 KiB.

  • About 2.0 g of CO₂ per visit

    2.03 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.03 g of CO₂e: 243.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

Accessibility

5 to fixGoogle 8693
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • 8 text elements with low contrast

    8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 13 form fields without a label

    13 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 5 links without text

    5 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h2 → h6, h3 → h6 and h3 → h6), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 79 images in the HTML carry an alt attribute.

  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9288
  • 2 H1 headlines

    There are 2 <h1> headlines (“” and “LMI: Strategic Sourcing Partner Across Industries”). One clear main headline is easier for people and search engines.

  • Meta description is long (302 characters)

    Your meta description is 302 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 14 links with vague text

    14 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 127 internal links, 4 external

    The homepage links to 127 pages on lmitextiles.com and 4 external pages.

6 checks passed
  • Title: 56 characters

    Your title is a healthy 56 characters: “LMI Textiles | PPE Solutions and Harm Reduction Supplies”.

  • Canonical URL set

    The canonical URL is https://www.lmitextiles.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.lmitextiles.com/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://www.lmitextiles.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,870 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90
  • 1 page without a meta description

    https://www.lmitextiles.com/collections/all has no meta description, so Google writes the search snippet from whatever text it finds.

  • 5 pages without an H1

    https://www.lmitextiles.com/pages/about-us, https://www.lmitextiles.com/collections/all, https://www.lmitextiles.com/pages/makrite-fp-series, https://www.lmitextiles.com/pages/makrite-cfp-series and https://www.lmitextiles.com/pages/makrite-880-series have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 50 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    5 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 5 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9678
  • 1 broken image

    1 image failed to load on a phone, for example https://www.lmitextiles.com/.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Shopify's Google Analytics stub called with: [array Array] See https://help.shopify.com/manual/promoting-marketing/pixe…”.

2 checks passed
  • Tap targets are thumb-sized

    17 of 21 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix75
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,250 words of copy

    The homepage carries about 1,250 words of visible text.

4 checks passed
  • 12 calls to action

    The homepage has 12 calls to action, for example “Shop by Brand”, “Shop by Industry” and “Contact Us”.

  • 14 short forms

    14 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 3 customer or partner logos and 5 trust badges.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 3 email links.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 25 cookies set on arrival

    25

    Opening the homepage sets 25 cookies, 8 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 38 other companies contacted

    Loading the homepage contacts 38 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at lmitextiles.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 9 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Sami Wholesale · Helium Customer Fields · Charge Me Later · Hulk Form Builder · O Request A Quote · shappify.com · boldapps.net · chimpstatic.com · hubapi.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
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  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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