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logic.pt website review

Visit site (opens in a new tab)Reviewed 27 October 202642 issues · 84 checks

This review found 42 issues worth fixing on logic.pt, 15 of them high impact, across 84 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of logic.pt (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. logic.pt at 0.6 s0.6 s
  2. logic.pt at 1.2 s1.2 s
  3. logic.pt at 1.8 s1.8 s
  4. logic.pt at 2.5 s2.5 s
  5. logic.pt at 3.1 s3.1 s
  6. logic.pt at 3.7 s3.7 s
  7. logic.pt at 4.3 s4.3 s
  8. logic.pt at 4.9 s4.9 s

Speed

11 to fix49
  • Use efficient cache lifetimes

    12.1 s · 10.4 MB

    58 files are served with short cache lifetimes, so returning visitors download them again (10.4 MB).

  • Reduce unused JavaScript

    13.2 s · 1.5 MB

    About 1.5 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 13.2 s faster on a phone.

  • Render-blocking requests

    2.4 s

    21 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.4 s.

  • Mobile performance score: 49

    49/100

    Your mobile performance score is 49 (desktop: 63). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (YouTube, Google CDN and Google Tag Manager and others), adding 3.0 MB and 1.3 s of main-thread time.

  • Improve image delivery

    900 ms · 465 KiB

    3 images could be 465 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 900 ms faster on a phone.

  • YouTube adds 812 ms

    812 ms

    YouTube costs a phone 812 ms of main-thread work and 1.9 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    750 ms · 228 KiB

    About 228 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 750 ms faster on a phone.

  • Font display

    850 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 850 ms).

  • Google CDN adds 302 ms

    302 ms

    Google CDN costs a phone 302 ms of main-thread work and 734 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.7 s

    A phone's processor spends 3.7 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Minify JavaScript

    150 ms · 27 KiB

    27 KiB could be saved by minifying JavaScript.

  • 16 long tasks on the main thread

    16 long tasks block the main thread while loading, the longest for 148 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    100 ms · 32 KiB

    Polyfills for old browsers add 32 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 100 ms faster on a phone.

  • Minify CSS

    12 KiB

    12 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 112 ms

    112 ms

    Your server sent the HTML in 112 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix55
  • Largest Contentful Paint: 34.3 s

    34.3 s

    Your largest element takes 34.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 34.5 s

    34.5 s

    The page becomes fully interactive after 34.5 s. Good is under 3.8 s.

  • Speed Index: 10.3 s

    10.3 s

    Visually, the page fills in at 10.3 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 3.6 s

    3.6 s

    The first text or image appears after 3.6 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 417 ms

    417 ms

    Scripts block taps and scrolling for 417 ms in total while the page loads. Good is under 200 ms.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

1 checks passed
  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

4 to fix25
  • Page weight: 13.7 MB in 105 requests

    13.7 MB

    Your homepage downloads 13.7 MB in 105 requests on a phone: images 9.4 MB (15), scripts 2.9 MB (40) and fonts 602 KiB (8). Under 2 MB keeps phones on slow connections fast.

  • 2 images over 500 KB

    2 images weigh 6.8 MB together. On a phone connection a single image that size takes seconds.

  • 9 images far larger than shown

    6.9 MB

    9 images are downloaded at several times the size a phone draws them, for example 7506202.jpg at 3,750 px wide, shown at 390 px. Resized copies would save about 6.9 MB.

  • 9 images in older formats

    9 images (8.4 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 3.9 g of CO₂ per visit

    3.89 g

    By the Sustainable Web Design model, a visit to your homepage emits about 3.89 g of CO₂e: 466.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

6 to fixGoogle 8392
  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (24 elements)

    All page content should be contained by landmarks: 24 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 3 form fields without a label

    3 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h1 → h3, h1 → h3 and h1 → h3), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 14 images in the HTML carry an alt attribute.

  • 36 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 42 WCAG 2.2 A/AA and best-practice rules on the phone render: 36 passed and 6 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10088
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 9 H1 headlines

    There are 9 <h1> headlines (“Dúvidas sobre o seu pedido?”, “Soluções que simplificam negócios” and “Transporte”). One clear main headline is easier for people and search engines.

  • No social preview image

    No Open Graph image (also missing: og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 61 internal links, 12 external

    The homepage links to 61 pages on logic.pt and 12 external pages.

5 checks passed
  • Meta description: 149 characters

    Your meta description is 149 characters: “Simplifique os processos logísticos da sua empresa com a Logic. Especialistas em outsourcing, armazenamento, distribuiç…”.

  • Title: 52 characters

    Your title is a healthy 52 characters: “Logic | Logística Integrada e Gestão de Supply Chain”.

  • Canonical URL set

    The canonical URL is https://www.logic.pt/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.logic.pt/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

  • Opted out of AI training for 5 crawlers

    robots.txt blocks GPTBot, ClaudeBot, Google-Extended, Applebot-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers, which the crawlers above handle.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (509 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90
  • 14 pages without a meta description

    /search-order, /logistica, /transporte, /entregasaodomicilio, /ecommerce and /hub-internacional and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    /search-order has no <h1> headline, so visitors and search engines get no clear main topic.

  • 1 page with very little text

    /search-order has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 19 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

4 to fixGoogle 6581
  • 6 small tap targets

    6 of 16 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 5 third-party cookies

    5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Invalid or unexpected token”.

  • No HTML doctype

    The page has no <!DOCTYPE html>, so browsers render it in quirks mode.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix42
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 427 words of copy

    The homepage carries about 427 words of visible text.

2 checks passed
  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Analytics and Cloudflare Web Analytics.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 4 cookies set on arrival

    4

    Opening the homepage sets 4 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 12 other companies contacted

    Loading the homepage contacts 12 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at logic.pt, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

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This review found 42 issues on logic.pt, including 17 speed issues, 3 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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