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ma-web.nl website review

Visit site (opens in a new tab)Reviewed 29 October 202638 issues · 82 checks

This review found 38 issues worth fixing on ma-web.nl, 16 of them high impact, across 82 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.3 s1.0 sMay 9Oct 241.1 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.1 s
May 16, 20261.1 s
May 23, 20261.2 s
May 30, 20261.2 s
Jun 6, 20261.2 s
Jun 13, 20261.2 s
Jun 20, 20261.3 s
Jun 27, 20261.2 s
Jul 4, 20261.3 s
Jul 11, 20261.2 s
Jul 18, 20261.2 s
Jul 25, 20261.2 s
Aug 1, 20261.2 s
Aug 8, 20261.1 s
Aug 15, 20261.1 s
Aug 22, 20261.1 s
Aug 29, 20261.1 s
Sep 5, 20261.1 s
Sep 12, 20261.1 s
Sep 19, 20261.1 s
Sep 26, 20261.1 s
Oct 3, 20261.1 s
Oct 10, 20261.1 s
Oct 17, 20261.1 s
Oct 24, 20261.1 s
Real-visitor tap response (INP)75th percentile, phones
113 ms100 msMay 9Oct 24111 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026107 ms
May 16, 2026106 ms
May 23, 2026106 ms
May 30, 2026106 ms
Jun 6, 2026103 ms
Jun 13, 2026102 ms
Jun 20, 2026101 ms
Jun 27, 2026102 ms
Jul 4, 2026102 ms
Jul 11, 2026103 ms
Jul 18, 2026104 ms
Jul 25, 2026102 ms
Aug 1, 2026104 ms
Aug 8, 2026102 ms
Aug 15, 2026103 ms
Aug 22, 2026107 ms
Aug 29, 2026108 ms
Sep 5, 2026110 ms
Sep 12, 2026110 ms
Sep 19, 2026108 ms
Sep 26, 2026108 ms
Oct 3, 2026110 ms
Oct 10, 2026109 ms
Oct 17, 2026111 ms
Oct 24, 2026111 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of ma-web.nl (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. ma-web.nl at 0.5 s0.5 s
  2. ma-web.nl at 1.0 s1.0 s
  3. ma-web.nl at 1.5 s1.5 s
  4. ma-web.nl at 2.0 s2.0 s
  5. ma-web.nl at 2.6 s2.6 s
  6. ma-web.nl at 3.1 s3.1 s
  7. ma-web.nl at 3.6 s3.6 s
  8. ma-web.nl at 4.1 s4.1 s

Speed

9 to fix50
  • Use efficient cache lifetimes

    3.9 s · 30.1 MB

    21 files are served with short cache lifetimes, so returning visitors download them again (30.1 MB).

  • Reduce unused JavaScript

    2.9 s · 527 KiB

    About 527 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.9 s faster on a phone.

  • Reduce unused CSS

    1.8 s · 383 KiB

    About 383 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.8 s faster on a phone.

  • Render-blocking requests

    1.6 s

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 1.6 s.

  • Mobile performance score: 50

    50/100

    Your mobile performance score is 50. Pages that score under 90 lose visitors before the first paint.

  • 6 third-party services on the page

    6 third-party services load with your homepage (Google Tag Manager, cookieconsent.io and Google Analytics and others), adding 851 KiB and 761 ms of main-thread time.

  • Improve image delivery

    681 KiB

    4 images could be 681 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Google Tag Manager adds 589 ms

    589 ms

    Google Tag Manager costs a phone 589 ms of main-thread work and 677 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Font display

    650 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 650 ms).

  • 8 long tasks on the main thread

    8 long tasks block the main thread while loading, the longest for 192 ms. During a long task the page ignores taps.

  • Document request latency

    19 KiB

    The HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.6 s

    A phone's processor spends 1.6 s on main-thread work while loading, 744 ms of it running JavaScript. That is comfortably low.

  • Server response: 216 ms

    216 ms

    Your server sent the HTML in 216 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Largest Contentful Paint: 12.4 s

    12.4 s

    Your largest element takes 12.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Wij en onze partners gebruiken technologie op onze site, zo…”.

  • First Contentful Paint: 7.0 s

    7.0 s

    The first text or image appears after 7.0 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 15.0 s

    15.0 s

    The page becomes fully interactive after 15.0 s. Good is under 3.8 s.

  • Speed Index: 9.9 s

    9.9 s

    Visually, the page fills in at 9.9 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 283 ms

    283 ms

    Scripts block taps and scrolling for 283 ms in total while the page loads. Good is under 200 ms.

  • 5 images without width and height

    5 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +4%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 107 ms to 111 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    0%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.1 s to 1.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.4 s

    1.4 s

    Real visitors wait 1.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 110 ms

    110 ms

    Real visitors wait 110 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 458 ms

    458 ms

    Real visitors wait 458 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.006

    0.006

    The layout barely moves while loading (CLS 0.006, good is under 0.1).

Images and page weight

4 to fix25
  • Page weight: 31.0 MB in 40 requests

    31.0 MB

    Your homepage downloads 31.0 MB in 40 requests on a phone: media 28.6 MB (4), scripts 1.0 MB (10) and images 821 KiB (10). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    primary-logo.png weighs 564 KiB. On a phone connection a single image that size takes seconds.

  • 2 images far larger than shown

    648 KiB

    2 images are downloaded at several times the size a phone draws them, for example primary-logo.png at 4,200 px wide, shown at 130 px. Resized copies would save about 648 KiB.

  • 5 images in older formats

    5 images (808 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 4 images below the first screen load straight away

    4 images further down the page (244 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 8.8 g of CO₂ per visit

    8.78 g

    By the Sustainable Web Design model, a visit to your homepage emits about 8.78 g of CO₂e: 1053.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

6 to fixGoogle 6188
  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 4 images without alt text

    4 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (13 elements)

    All page content should be contained by landmarks: 13 elements on the page fail this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 7 links without text

    7 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

1 checks passed
  • 26 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 31 WCAG 2.2 A/AA and best-practice rules on the phone render: 26 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 9173
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is short (63 characters)

    Your meta description is only 63 characters: “Welkom bij Mediacollege Amsterdam | mbo-vakschool voor de media”. 70 to 160 characters is enough to sell the click.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • No robots.txt

    There is no robots.txt at ma-web.nl/robots.txt, the first file search crawlers ask for.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

  • 44 internal links, 5 external

    The homepage links to 44 pages on ma-web.nl and 5 external pages.

3 checks passed
  • Title: 63 characters

    Your title is a healthy 63 characters: “Welkom bij Mediacollege Amsterdam | mbo-vakschool voor de media”.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.ma-web.nl/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.ma-web.nl/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    There is no robots.txt, so nothing stops the crawlers behind ChatGPT search, Claude and Perplexity from reading the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (262 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90
  • 2 pages share a title

    https://www.ma-web.nl/opleidingen and https://www.ma-web.nl/opleidingen/opleidingsoverzicht all use the title “Opleidingsoverzicht Mediacollege Amsterdam”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages share a meta description

    https://www.ma-web.nl/opleidingen and https://www.ma-web.nl/opleidingen/opleidingsoverzicht use the same meta description. A description written for each page earns more clicks.

  • 1 page slow to respond

    https://www.ma-web.nl/vmbo took over 3 s to send its HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 36 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 10093
  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

2 checks passed
  • Tap targets are thumb-sized

    15 of 15 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 268 words of copy

    The homepage carries about 268 words of visible text.

2 checks passed
  • 2 calls to action

    The homepage has 2 calls to action, for example “Contact”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 4 cookies set on arrival

    4

    Opening the homepage sets 4 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 9 other companies contacted

    Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at ma-web.nl, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Analytics
Google Tag Manager
Hosting
AWS

Upkeep, stack, hiring and company data from programmable.info

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