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maggioli.com website review
Visit site (opens in a new tab)Reviewed 30 October 202637 issues · 82 checks
This review found 37 issues worth fixing on maggioli.com, 12 of them high impact, across 82 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
76CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 1.6 s |
| May 16, 2026 | 1.6 s |
| May 23, 2026 | 1.6 s |
| May 30, 2026 | 1.6 s |
| Jun 6, 2026 | 1.6 s |
| Jun 13, 2026 | 1.7 s |
| Jun 20, 2026 | 1.7 s |
| Jun 27, 2026 | 1.7 s |
| Jul 4, 2026 | 1.8 s |
| Jul 11, 2026 | 1.8 s |
| Jul 18, 2026 | 1.8 s |
| Jul 25, 2026 | 1.8 s |
| Aug 1, 2026 | 1.7 s |
| Aug 8, 2026 | 1.7 s |
| Aug 15, 2026 | 1.8 s |
| Aug 22, 2026 | 1.8 s |
| Aug 29, 2026 | 1.8 s |
| Sep 5, 2026 | 1.8 s |
| Sep 12, 2026 | 1.7 s |
| Sep 19, 2026 | 1.7 s |
| Sep 26, 2026 | 1.7 s |
| Oct 3, 2026 | 1.7 s |
| Oct 10, 2026 | 1.7 s |
| Oct 17, 2026 | 1.7 s |
| Oct 24, 2026 | 1.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 138 ms |
| May 16, 2026 | 137 ms |
| May 23, 2026 | 136 ms |
| May 30, 2026 | 135 ms |
| Jun 6, 2026 | 137 ms |
| Jun 13, 2026 | 141 ms |
| Jun 20, 2026 | 144 ms |
| Jun 27, 2026 | 148 ms |
| Jul 4, 2026 | 129 ms |
| Jul 11, 2026 | 125 ms |
| Jul 18, 2026 | 126 ms |
| Jul 25, 2026 | 123 ms |
| Aug 1, 2026 | 131 ms |
| Aug 8, 2026 | 137 ms |
| Aug 15, 2026 | 138 ms |
| Aug 22, 2026 | 146 ms |
| Aug 29, 2026 | 143 ms |
| Sep 5, 2026 | 145 ms |
| Sep 12, 2026 | 143 ms |
| Sep 19, 2026 | 138 ms |
| Sep 26, 2026 | 141 ms |
| Oct 3, 2026 | 139 ms |
| Oct 10, 2026 | 139 ms |
| Oct 17, 2026 | 142 ms |
| Oct 24, 2026 | 148 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.6 s
1.2 s
1.8 s
2.4 s
3.1 s
3.7 s
4.3 s
4.9 s
Speed
Use efficient cache lifetimes
1.4 s · 739 KiB15 files are served with short cache lifetimes, so returning visitors download them again (739 KiB).
Reduce unused JavaScript
1.4 s · 253 KiBAbout 253 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.4 s faster on a phone.
Mobile performance score: 65
65/100Your mobile performance score is 65. Pages that score under 90 lose visitors before the first paint.
Font display
550 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 550 ms).
Reduce unused CSS
300 ms · 94 KiBAbout 94 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Render-blocking requests
300 ms3 files block the first paint until they finish downloading. Deferring or inlining them could save about 300 ms.
4 third-party services on the page
4 third-party services load with your homepage (Google Tag Manager, iubenda and Facebook and others), adding 509 KiB and 228 ms of main-thread time.
4 long tasks on the main thread
4 long tasks block the main thread while loading, the longest for 75 ms. During a long task the page ignores taps.
Minify CSS
16 KiB16 KiB could be saved by minifying CSS.
Improve image delivery
9 KiB1 image could be 9 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Legacy JavaScript
9 KiBPolyfills for old browsers add 9 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
2 checks passed
Main-thread work: 1.0 s
A phone's processor spends 1.0 s on main-thread work while loading, 297 ms of it running JavaScript. That is comfortably low.
Server response: 122 ms
122 msYour server sent the HTML in 122 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 10.1 s
10.1 sYour largest element takes 10.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “INNOVATORS BY TRADITION THE ENTREPRENEURIAL SPIRIT WITH WHI…”.
Time to Interactive: 10.1 s
10.1 sThe page becomes fully interactive after 10.1 s. Good is under 3.8 s.
First Contentful Paint: 3.6 s
3.6 sThe first text or image appears after 3.6 s on a phone. Good is under 1.8 s.
Speed Index: 4.6 s
4.6 sVisually, the page fills in at 4.6 s (Speed Index). Good is under 3.4 s.
Tap response (INP) held steady for real visitors
+5%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 138 ms to 148 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
+7%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.6 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
8 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.7 s
1.7 sReal visitors wait 1.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 148 ms
148 msReal visitors wait 148 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Real-user FCP: 1.2 s
1.2 sReal visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 645 ms
645 msReal visitors wait 645 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0.055
0.055The layout barely moves while loading (CLS 0.055, good is under 0.1).
Total Blocking Time: 49 ms
49 msScripts block the page for only 49 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 3.9 MB in 52 requests
3.9 MBYour homepage downloads 3.9 MB in 52 requests on a phone: images 2.7 MB (18), fonts 630 KiB (10) and scripts 516 KiB (14). Under 2 MB keeps phones on slow connections fast.
5 images in older formats
5 images (400 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 1.1 g of CO₂ per visit
1.11 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.11 g of CO₂e: 133.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
4 text elements with low contrast
4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
<html> element must have a lang attribute (1 element)
<html> element must have a lang attribute: 1 element on the page fails this check, rated serious by axe-core.
6 images without alt text
6 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (15 elements)
All page content should be contained by landmarks: 15 elements on the page fail this check, rated moderate by axe-core.
No main landmark
The page has no <main> landmark, so screen-reader users cannot jump straight to the content.
6 links without text
6 visible links have no text or label, so screen readers cannot say where they go.
No page language
The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.
Headings skip levels
Headings skip levels (h1 → h3 and h2 → h4), which makes the page harder to scan with a screen reader.
1 checks passed
38 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 45 WCAG 2.2 A/AA and best-practice rules on the phone render: 38 passed and 7 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
Title is short (26 characters)
Your title is only 26 characters: “Gruppo Maggioli - Homepage”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
3 H1 headlines
There are 3 <h1> headlines (“Innovators by tradition”, “Sustainable development” and “Maggioli.NOW”). One clear main headline is easier for people and search engines.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No XML sitemap
No XML sitemap at https://www.maggioli.com/sitemap.xml, so Google discovers your pages only by following links.
1 link with vague text
1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
58 internal links, 8 external
The homepage links to 58 pages on maggioli.com and 8 external pages.
1 checks passed
robots.txt in place
robots.txt is in place.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.maggioli.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,148 words), so crawlers that don't run JavaScript still read it.
Other pages
4 pages share 2 titles
https://www.maggioli.com/en-us and / all use the title “Gruppo Maggioli - Homepage”, and 1 other title repeat too. Search engines can't tell which page to show for a search, so each competes with the others.
14 pages without a meta description
/, https://www.maggioli.com/en-us/maggioli-now-en, https://www.maggioli.com/en-us/who-we-are/innovators-by-tradition, https://www.maggioli.com/en-us/who-we-are/investee-companies, https://www.maggioli.com/en-us/who-we-are/corporate-social-responsibility and https://www.maggioli.com/en-us/who-we-are/research-development and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.
4 pages without an H1
https://www.maggioli.com/en-us/who-we-are/research-development, https://www.maggioli.com/en-us/who-we-are/ethics-and-compliance, https://www.maggioli.com/en-us/who-we-are/certifications and https://www.maggioli.com/en-us/contacts have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 28 found) and read each the way a search engine does.
4 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
8 small tap targets
8 of 16 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
A 12-field form
Your longest form asks for 12 fields (0 required). Every extra field lowers completion.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 773 words of copy
The homepage carries about 773 words of visible text.
2 checks passed
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 1 phone link and 2 email links.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Tag Manager and Meta Pixel (measured from a US location before any click). A consent tool (iubenda) is installed; check it blocks these until visitors agree where the law requires it.
7 cookies set on arrival
7Opening the homepage sets 7 cookies (measured from a US location before any click).
7 other companies contacted
Loading the homepage contacts 7 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: iubenda
A consent management tool (iubenda) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at maggioli.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Analytics
- Google Tag Manager
- Hosting
- Elogic Srl - Cloud Services
Company
- Founded
- 1905
- Headquarters
- Santarcangelo di Romagna
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on maggioli.com, including 10 speed issues, 8 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.