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mallcom.in website review
Visit site (opens in a new tab)Reviewed 27 October 202649 issues · 98 checks
This review found 49 issues worth fixing on mallcom.in, 20 of them high impact, across 98 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
68D- #83,196 of 94,506 reviewed websitesbeats 10%
- #47,280 of 50,733 online storesbeats 6%
- #43,284 of 45,863 Shopify storesbeats 5%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 4.4 s |
| May 16, 2026 | 4.6 s |
| May 23, 2026 | 5.0 s |
| May 30, 2026 | 5.2 s |
| Jun 6, 2026 | 5.3 s |
| Jun 13, 2026 | 5.2 s |
| Jun 20, 2026 | 4.6 s |
| Jun 27, 2026 | 4.8 s |
| Jul 4, 2026 | 4.9 s |
| Jul 11, 2026 | 5.2 s |
| Jul 18, 2026 | 5.4 s |
| Jul 25, 2026 | 5.3 s |
| Aug 1, 2026 | 5.1 s |
| Aug 8, 2026 | 5.2 s |
| Aug 15, 2026 | 5.3 s |
| Aug 22, 2026 | 5.3 s |
| Aug 29, 2026 | 5.2 s |
| Sep 5, 2026 | 4.8 s |
| Sep 12, 2026 | 4.6 s |
| Sep 19, 2026 | 4.8 s |
| Sep 26, 2026 | 4.9 s |
| Oct 3, 2026 | 5.1 s |
| Oct 10, 2026 | 5.4 s |
| Oct 17, 2026 | 5.4 s |
| Oct 24, 2026 | 5.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 221 ms |
| May 16, 2026 | 227 ms |
| May 23, 2026 | 243 ms |
| May 30, 2026 | 255 ms |
| Jun 6, 2026 | 256 ms |
| Jun 13, 2026 | 257 ms |
| Jun 20, 2026 | 239 ms |
| Jun 27, 2026 | 244 ms |
| Jul 4, 2026 | 247 ms |
| Jul 11, 2026 | 253 ms |
| Jul 18, 2026 | 258 ms |
| Jul 25, 2026 | 244 ms |
| Aug 1, 2026 | 238 ms |
| Aug 8, 2026 | 246 ms |
| Aug 15, 2026 | 252 ms |
| Aug 22, 2026 | 264 ms |
| Aug 29, 2026 | 267 ms |
| Sep 5, 2026 | 256 ms |
| Sep 12, 2026 | 253 ms |
| Sep 19, 2026 | 262 ms |
| Sep 26, 2026 | 273 ms |
| Oct 3, 2026 | 287 ms |
| Oct 10, 2026 | 303 ms |
| Oct 17, 2026 | 295 ms |
| Oct 24, 2026 | 290 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Render-blocking requests
1.0 s9 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.0 s.
Mobile performance score: 42
42/100Your mobile performance score is 42 (desktop: 64). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 7.3 s
A phone's processor spends 7.3 s on main-thread work while loading, 3.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
3,143 HTML elements
The page has 3,143 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Facebook and POWr and others), adding 2.4 MB and 1.7 s of main-thread time.
Google Tag Manager adds 694 ms
694 msGoogle Tag Manager costs a phone 694 ms of main-thread work and 530 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused JavaScript
300 ms · 375 KiBAbout 375 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 600 ms. During a long task the page ignores taps.
Improve image delivery
548 KiB42 images could be 548 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Use efficient cache lifetimes
330 KiB18 files are served with short cache lifetimes, so returning visitors download them again (330 KiB).
Minify CSS
300 ms · 2 KiB2 KiB could be saved by minifying CSS.
Facebook adds 274 ms
274 msFacebook costs a phone 274 ms of main-thread work and 267 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
POWr adds 273 ms
273 msPOWr costs a phone 273 ms of main-thread work and 13 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Shopify adds 79 ms
79 msShopify costs a phone 79 ms of main-thread work and 1.4 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Minify JavaScript
15 KiB15 KiB could be saved by minifying JavaScript.
Legacy JavaScript
12 KiBPolyfills for old browsers add 12 KiB JavaScript that modern phones do not need.
Reduce unused CSS
10 KiBAbout 10 KiB of CSS is downloaded but never applied on this page.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 23 ms
23 msYour server sent the HTML in 23 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 6.4 s
6.4 sReal visitors wait 6.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 3.3 s
3.3 sReal visitors see the first content after 3.3 s (75th percentile). Good is under 1.8 s.
Largest Contentful Paint: 9.8 s
9.8 sYour largest element takes 9.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 29.3 s
29.3 sThe page becomes fully interactive after 29.3 s. Good is under 3.8 s.
Total Blocking Time: 1.2 s
1.2 sScripts block taps and scrolling for 1.2 s in total while the page loads. Good is under 200 ms.
First Contentful Paint: 3.3 s
3.3 sThe first text or image appears after 3.3 s on a phone. Good is under 1.8 s.
Real-user INP: 393 ms
393 msReal visitors wait 393 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Tap response (INP) got 31% slower for real visitors
+31%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 221 ms to 290 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user TTFB: 1.4 s
1.4 sReal visitors wait 1.4 s for your server to start answering (75th percentile). Good is under 800 ms.
Speed Index: 4.8 s
4.8 sVisually, the page fills in at 4.8 s (Speed Index). Good is under 3.4 s.
4 images without width and height
4 images have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) got 18% slower for real visitors
+18%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 4.4 s to 5.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
2 checks passed
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 6.6 MB in 514 requests
6.6 MBYour homepage downloads 6.6 MB in 514 requests on a phone: images 3.8 MB (243), scripts 1.3 MB (61) and other files 966 KiB (174). Under 2 MB keeps phones on slow connections fast.
About 1.9 g of CO₂ per visit
1.86 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.86 g of CO₂e: 222.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
28 tap targets too small
28 tap targets are too small or too close together to hit reliably with a finger.
15 text elements with low contrast
15 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Interactive controls must not be nested (4 elements)
Interactive controls must not be nested: 4 elements on the page fail this check, rated serious by axe-core.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
Links must have discernible text (1 element)
Links must have discernible text: 1 element on the page fails this check, rated serious by axe-core.
137 images without alt text
137 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (6 elements)
All page content should be contained by landmarks: 6 elements on the page fail this check, rated moderate by axe-core.
11 form fields without a label
11 form fields have no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
1 checks passed
50 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 57 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 7 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (80 characters)
Your title is 80 characters, so Google will cut it off around 60: “Mallcom — PPE Manufacturer & Safety Equipment Supplier India – Mallcom Corporate”.
Meta description is long (168 characters)
Your meta description is 168 characters; Google truncates after about 160, so the end of your pitch is cut.
2 links crawlers can't follow
2 links have no real href, so search engines can't follow them.
2 links with vague text
2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
244 internal links, 22 external
The homepage links to 244 pages on mallcom.in and 22 external pages.
6 checks passed
One H1 headline
Your main headline reads: “SAFETY YOU CAN TRUST”.
Canonical URL set
The canonical URL is https://mallcom.in/.
Structured data in place
Structured data found: Corporation and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://mallcom.in/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (2,053 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://mallcom.in/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
15 pages without an H1
https://mallcom.in/collections/head, https://mallcom.in/collections/hand, https://mallcom.in/collections/body, https://mallcom.in/collections/feet, https://mallcom.in/collections/agriculture and https://mallcom.in/collections/automobile-auto-ancillary and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 105 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
2 broken images
2 images failed to load on a phone, for example https://secure.adnxs.com/px?id=1689431&seg=33797667&redir=https%3A%2F%2Fmallcom.in%2F&t=2.
3 third-party cookies
3 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Synchronous `XMLHttpRequest` on the main thread is deprecated because of its detrimental effects to…”).
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “TypeError: Cannot read properties of undefined (reading 'addEventListener')”.
1 distorted image
1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.
Missing source maps
Large scripts ship without source maps.
Browser-reported issues
Chrome logged issues while loading the page (“Mixed content”).
2 checks passed
Tap targets are thumb-sized
80 of 86 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
A 9-field form
Your longest form asks for 9 fields (4 required). Every extra field lowers completion.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,543 words of copy
The homepage carries about 1,543 words of visible text.
5 checks passed
23 calls to action
The homepage has 23 calls to action, for example “Contact Us”, “Shop Now” and “Register Now”.
Social proof on the page
Social proof on the homepage: 22 testimonial or review blocks and 1 trust badge.
Analytics in place
Analytics detected: Google Tag Manager, Meta Pixel, Microsoft Clarity and LinkedIn Insight.
Direct contact links
Visitors can reach you directly: 1 phone link and 1 email link.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
7 trackers load before any consent
7Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, LinkedIn Insight and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
12 cookies set on arrival
12Opening the homepage sets 12 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
33 other companies contacted
Loading the homepage contacts 33 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mallcom.in, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- Vue.js
- E-commerce
- Shopify
- Analytics
- Google Tag Manager | Microsoft Clarity
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 49 issues on mallcom.in, including 26 speed issues, 4 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.