marafantini.it website review

11 images could be 288 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 350 ms faster on a phone.

1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 150 ms.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 third-party services load with your homepage (Google Fonts and trustindex.io), adding 3 KiB and 0 ms of main-thread time.

Visually, the page fills in at 4.0 s (Speed Index). Good is under 3.4 s.

Your largest element takes 2.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Fotografa di gravidanza a Roma - coppia in attesa in silhou…”. Most of its time is element render delay (1.7 s).

2 images have no width and height attributes, so the layout jumps as each one loads.

By the Sustainable Web Design model, a visit to your homepage emits about 0.15 g of CO₂e: 18.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

18 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

2 tap targets are too small or too close together to hit reliably with a finger.

All page content should be contained by landmarks: 132 elements on the page fail this check, rated moderate by axe-core.

The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

1 link has no real href, so search engines can't follow it.

The homepage links to 51 pages on marafantini.it and 16 external pages.

https://marafantini.it/ritratti-fine-art-per-donne-e-bambini-a-roma and https://marafantini.it/fine-art-oltre-la-fotografia-immagini-nate-per-diventare-arte all use the title “Ritratti Fine Art a Roma — quando una fotografia diventa un dipinto -…”. Search engines can't tell which page to show for a search, so each competes with the others.

https://marafantini.it/ritratti-fine-art-per-donne-e-bambini-a-roma and https://marafantini.it/fine-art-oltre-la-fotografia-immagini-nate-per-diventare-arte use the same meta description. A description written for each page earns more clicks.

Your homepage links to 1 page by a URL that isn't its canonical one, for example https://marafantini.it/ritratti-fine-art-per-donne-e-bambini-a-roma, whose canonical is https://marafantini.it/fine-art-oltre-la-fotografia-immagini-nate-per-diventare-arte. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

We fetched 15 pages linked from your homepage (of 26 found) and read each the way a search engine does.

6 of 12 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

There is no form on the homepage, so every lead has to click through to another page first.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 1,808 words of visible text.

Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 6 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.