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marieveronique.com website review
Visit site (opens in a new tab)Reviewed 6 November 202639 issues · 88 checks
This review found 39 issues worth fixing on marieveronique.com, 14 of them high impact, across 88 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
76C- #61,335 of 100,075 reviewed websitesbeats 34%
- #38,249 of 55,016 online storesbeats 26%
- #36,197 of 49,956 Shopify storesbeats 23%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 2.1 s |
| May 23, 2026 | 2.1 s |
| May 30, 2026 | 2.1 s |
| Jun 6, 2026 | 2.0 s |
| Jun 13, 2026 | 1.9 s |
| Jun 20, 2026 | 1.9 s |
| Jun 27, 2026 | 1.9 s |
| Jul 4, 2026 | 1.9 s |
| Jul 11, 2026 | 1.9 s |
| Jul 18, 2026 | 1.8 s |
| Jul 25, 2026 | 1.8 s |
| Aug 1, 2026 | 1.9 s |
| Aug 8, 2026 | 1.9 s |
| Aug 15, 2026 | 2.0 s |
| Aug 22, 2026 | 2.0 s |
| Aug 29, 2026 | 2.1 s |
| Sep 5, 2026 | 2.1 s |
| Sep 12, 2026 | 2.1 s |
| Sep 19, 2026 | 2.1 s |
| Sep 26, 2026 | 2.1 s |
| Oct 3, 2026 | 2.0 s |
| Oct 10, 2026 | 2.1 s |
| Oct 17, 2026 | 2.2 s |
| Oct 24, 2026 | 2.3 s |
| Oct 31, 2026 | 2.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 136 ms |
| May 23, 2026 | 124 ms |
| May 30, 2026 | 127 ms |
| Jun 6, 2026 | 123 ms |
| Jun 13, 2026 | 126 ms |
| Jun 20, 2026 | 129 ms |
| Jun 27, 2026 | 130 ms |
| Jul 4, 2026 | 129 ms |
| Jul 11, 2026 | 125 ms |
| Jul 18, 2026 | 128 ms |
| Jul 25, 2026 | 124 ms |
| Aug 1, 2026 | 128 ms |
| Aug 8, 2026 | 137 ms |
| Aug 15, 2026 | 144 ms |
| Aug 22, 2026 | 145 ms |
| Aug 29, 2026 | 151 ms |
| Sep 5, 2026 | 149 ms |
| Sep 12, 2026 | 154 ms |
| Sep 19, 2026 | 153 ms |
| Sep 26, 2026 | 152 ms |
| Oct 3, 2026 | 152 ms |
| Oct 10, 2026 | 146 ms |
| Oct 17, 2026 | 155 ms |
| Oct 24, 2026 | 154 ms |
| Oct 31, 2026 | 163 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
1.2 s
2.4 s
3.6 s
4.8 s
6.0 s
7.2 s
8.4 s
9.6 s
Speed
Reduce unused JavaScript
2.9 s · 995 KiBAbout 995 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.9 s faster on a phone.
Use efficient cache lifetimes
1.6 s · 438 KiB33 files are served with short cache lifetimes, so returning visitors download them again (438 KiB).
Render-blocking requests
1.4 s21 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.
Shopify adds 1.0 s
1.0 sShopify costs a phone 1.0 s of main-thread work and 498 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Mobile performance score: 36
36/100Your mobile performance score is 36. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 7.9 s
A phone's processor spends 7.9 s on main-thread work while loading, 4.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (Shopify, Google Tag Manager and Klaviyo and others), adding 2.2 MB and 2.3 s of main-thread time.
Reduce unused CSS
790 ms · 67 KiBAbout 67 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 790 ms faster on a phone.
Google Tag Manager adds 556 ms
556 msGoogle Tag Manager costs a phone 556 ms of main-thread work and 526 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Minify JavaScript
490 ms · 2 KiB2 KiB could be saved by minifying JavaScript.
19 long tasks on the main thread
19 long tasks block the main thread while loading, the longest for 292 ms. During a long task the page ignores taps.
2,760 HTML elements
The page has 2,760 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Klaviyo adds 178 ms
178 msKlaviyo costs a phone 178 ms of main-thread work and 322 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
150 ms · 84 KiBPolyfills for old browsers add 84 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
Minify CSS
150 ms · 2 KiB2 KiB could be saved by minifying CSS.
Improve image delivery
91 KiB3 images could be 91 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 15 ms
15 msYour server sent the HTML in 15 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 13.8 s
13.8 sYour largest element takes 13.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 26.7 s
26.7 sThe page becomes fully interactive after 26.7 s. Good is under 3.8 s.
Speed Index: 13.4 s
13.4 sVisually, the page fills in at 13.4 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 1.2 s
1.2 sScripts block taps and scrolling for 1.2 s in total while the page loads. Good is under 200 ms.
Real-user LCP: 2.7 s
2.7 sReal visitors wait 2.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Tap response (INP) got 22% slower for real visitors
+22%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 136 ms to 163 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
First Contentful Paint: 3.0 s
3.0 sThe first text or image appears after 3.0 s on a phone. Good is under 1.8 s.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) got 10% slower for real visitors
+10%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.1 s to 2.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
5 checks passed
Real-user INP: 162 ms
162 msReal visitors wait 162 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.09
0.09For real visitors the layout shifts by 0.09 (75th percentile). Good is under 0.1.
Real-user FCP: 1.7 s
1.7 sReal visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 650 ms
650 msReal visitors wait 650 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 4.8 MB in 404 requests
4.8 MBYour homepage downloads 4.8 MB in 404 requests on a phone: scripts 2.5 MB (128), other files 1.4 MB (235) and images 381 KiB (11). Under 2 MB keeps phones on slow connections fast.
About 1.4 g of CO₂ per visit
1.37 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.37 g of CO₂e: 164.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Invalid ARIA attributes
1 element use ARIA attributes their role does not allow, which confuses screen readers.
All page content should be contained by landmarks (37 elements)
All page content should be contained by landmarks: 37 elements on the page fail this check, rated moderate by axe-core.
Document should not have more than one banner landmark (1 element)
Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
10 links without text
10 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h1 → h6), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 44 images in the HTML carry an alt attribute.
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 6 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is short (15 characters)
Your title is only 15 characters: “Marie Veronique”. Between 30 and 65 characters leaves room to say what you do and for whom.
3 H1 headlines
There are 3 <h1> headlines (“Principles of”, “Skin Function” and “MEET MARIE”). One clear main headline is easier for people and search engines.
Structured data has 1 problem
Structured data found (Organization and WebSite) but with 1 problem, for example “WebSite: potentialAction.target is not an absolute URL ("https://www.marieveronique.com/search?q={search_term_string}")”.
2 links crawlers can't follow
2 links have no real href, so search engines can't follow them.
2 links with vague text
2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
156 internal links, 5 external
The homepage links to 156 pages on marieveronique.com and 5 external pages.
5 checks passed
Meta description: 115 characters
Your meta description is 115 characters: “Superior, non-toxic skincare through innovative formulations that draw on nature's genius and the brain of science.”.
Canonical URL set
The canonical URL is https://www.marieveronique.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.marieveronique.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (667 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.marieveronique.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a meta description
https://www.marieveronique.com/collections/product-type has no meta description, so Google writes the search snippet from whatever text it finds.
6 pages without an H1
https://www.marieveronique.com/collections/all, https://www.marieveronique.com/collections/product-type, https://www.marieveronique.com/collections/serums, https://www.marieveronique.com/collections/skin-conditions, https://www.marieveronique.com/collections/stable-balanced-skin and https://www.marieveronique.com/collections/age-delay have no <h1> headline, so visitors and search engines get no clear main topic.
2 pages with very little text
https://www.marieveronique.com/collections/product-type and https://www.marieveronique.com/collections/skin-conditions have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 63 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 broken image
1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=97036358&tm=gtm002&Ver=2&mid=2455af07-44ed-47c3-aeaf-81b2c8f9770c&bo=1&sid=add43fd0d9c211f19005bf1f3efbc1d0&vid=add49b40d9c211f19643b32ac3db2fea&vids=1&msclkid=N>m_t.
6 JavaScript errors while loading
6 errors were logged to the browser console while the page loaded, for example “Refused to apply style from 'https://www.marieveronique.com/cdn/shop/t/195/assets/custom-styles.css?v=19416' because it…”.
2 checks passed
Tap targets are thumb-sized
38 of 39 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 411 words of copy
The homepage carries about 411 words of visible text.
6 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Learn more”.
12 calls to action
The homepage has 12 calls to action, for example “Shop”, “SHOP ALL” and “Contact”.
6 short forms
6 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 4 testimonial or review blocks and a star rating.
Analytics in place
Analytics detected: Google Tag Manager and Microsoft Clarity.
Direct contact links
Visitors can reach you directly: 0 phone links and 2 email links.
Privacy and tracking
7 trackers load before any consent
7Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
24 cookies set on arrival
24Opening the homepage sets 24 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
51 other companies contacted
Loading the homepage contacts 51 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at marieveronique.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 17 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Pandectes Gdpr · Analyzify Ga4 Ads Tracking · Mida Replay Heatmaps · Triplewhale · Powerful Form Builder · Impact Com · Klaviyo Email Marketing Sms · Checkmate · Firework Shoppable Video Ugc · Eg Auto Add To Cart · Ground · Okendo · Gdpr Cookie Consent · Globo Product Options · Post Purchase · amazonaws.com · kxcdn.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Analytics
- Google Tag Manager
- Hosting
- Shopify
Hiring
- Hiring
- 1 open role
- Job board
- careers page
Company
- Employees
- 22
- Headquarters
- Berkeley
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 39 issues on marieveronique.com, including 22 speed issues and 5 SEO issues. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.