marilynmoore.com website review

The page has 5,409 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Your mobile performance score is 68. Pages that score under 90 lose visitors before the first paint.

3 files block the first paint until they finish downloading. Deferring or inlining them could save about 650 ms.

3 images could be 115 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

About 34 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

About 101 KiB of JavaScript is downloaded but never used on this page.

6 files are served with short cache lifetimes, so returning visitors download them again (82 KiB).

1 long task block the main thread while loading, the longest for 70 ms. During a long task the page ignores taps.

3 third-party services load with your homepage (Shopify, stationmade.com and shop.app), adding 248 KiB and 34 ms of main-thread time.

Polyfills for old browsers add 13 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

The layout shifts by 0.551 while loading, so content jumps under the reader's thumb. Good is under 0.1.

The page becomes fully interactive after 6.3 s. Good is under 3.8 s.

Your largest element takes 3.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Estelle Scottish Fair Isle Sweater”.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 4.6 MB in 287 requests on a phone: images 2.9 MB (45), other files 1.0 MB (182) and scripts 353 KiB (50). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 1.29 g of CO₂e: 154.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

129 tap targets are too small or too close together to hit reliably with a finger.

11 elements hidden from screen readers can still receive keyboard focus.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

2 visible links have no text or label, so screen readers cannot say where they go.

Elements with visible text labels do not have matching accessible names. (1 element).

There is no <h1>, so neither visitors nor Google get a clear main headline.

Structured data found (Organization) but with 1 problem, for example “Organization: logo is not an absolute URL ("//www.marilynmoore.com/cdn/shop/files/MM_Logo_Dark_Grey…”.

Open Graph is missing og:title and og:description, so shared links fall back to guesses.

The homepage links to 484 pages on marilynmoore.com and 3 external pages.

https://www.marilynmoore.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.

https://www.marilynmoore.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

https://www.marilynmoore.com/collections/glorious-neutrals, https://www.marilynmoore.com/customer_authentication/redirect, https://www.marilynmoore.com/collections/red and https://www.marilynmoore.com/collections/all have no meta description, so Google writes the search snippet from whatever text it finds.

https://www.marilynmoore.com/customer_authentication/redirect has no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 73 found) and read each the way a search engine does.

23 of 58 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Social proof on the homepage: 2 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 796 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Pinterest Tag (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 10 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.