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masia.shop website review

Visit site (opens in a new tab)Reviewed 12 November 202633 issues · 78 checks

This review found 33 issues worth fixing on masia.shop, 15 of them high impact, across 78 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.1 s1.6 sJul 25Oct 32.0 s
Show as table
DateReal-visitor load time (LCP)
Jul 25, 20261.6 s
Sep 12, 20262.0 s
Sep 19, 20261.9 s
Sep 26, 20262.0 s
Oct 3, 20262.0 s

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of masia.shop (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. masia.shop at 3.7 s3.7 s
  2. masia.shop at 7.4 s7.4 s
  3. masia.shop at 11.1 s11.1 s
  4. masia.shop at 14.8 s14.8 s
  5. masia.shop at 18.5 s18.5 s
  6. masia.shop at 22.2 s22.2 s
  7. masia.shop at 25.8 s25.8 s
  8. masia.shop at 29.5 s29.5 s

Speed

8 to fix62
  • Improve image delivery

    2.5 s · 742 KiB

    18 images could be 742 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 2.5 s faster on a phone.

  • Render-blocking requests

    1.4 s

    6 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

  • Reduce unused JavaScript

    1.1 s · 188 KiB

    About 188 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.1 s faster on a phone.

  • Main-thread work: 4.1 s

    A phone's processor spends 4.1 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 3,144 HTML elements

    The page has 3,144 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Mobile performance score: 62

    62/100

    Your mobile performance score is 62. Pages that score under 90 lose visitors before the first paint.

  • Shopify adds 137 ms

    137 ms

    Shopify costs a phone 137 ms of main-thread work and 446 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • azurefd.net adds 59 ms

    59 ms

    azurefd.net costs a phone 59 ms of main-thread work and 330 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Clarity, Shopify and azurefd.net and others), adding 892 KiB and 399 ms of main-thread time.

  • Reduce unused CSS

    150 ms · 27 KiB

    About 27 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 65 ms. During a long task the page ignores taps.

  • Use efficient cache lifetimes

    51 KiB

    11 files are served with short cache lifetimes, so returning visitors download them again (51 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Duplicated JavaScript

    5 KiB

    5 KiB JavaScript is shipped twice across bundles.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 9 ms

    9 ms

    Your server sent the HTML in 9 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix67
  • Largest Contentful Paint: 13.1 s

    13.1 s

    Your largest element takes 13.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 13.3 s

    13.3 s

    The page becomes fully interactive after 13.3 s. Good is under 3.8 s.

  • Speed Index: 9.1 s

    9.1 s

    Visually, the page fills in at 9.1 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.9 s

    2.9 s

    The first text or image appears after 2.9 s on a phone. Good is under 1.8 s.

  • Largest content (LCP) got 11% slower for real visitors

    +11%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.6 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 26 ms

    26 ms

    Scripts block the page for only 26 ms while loading. Good is under 200 ms.

Images and page weight

5 to fix50
  • 1 image over 500 KB

    filtros-hidraulicos-v3_copia.webp weighs 988 KiB. On a phone connection a single image that size takes seconds.

  • Page weight: 3.5 MB in 439 requests

    3.5 MB

    Your homepage downloads 3.5 MB in 439 requests on a phone: images 1.2 MB (48), other files 1.1 MB (218) and scripts 839 KiB (136). Under 2 MB keeps phones on slow connections fast.

  • 4 images in older formats

    4 images (1.7 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • An image on the first screen is lazy-loaded

    filtros-hidraulicos-v3_copia.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 1 image far larger than shown

    49 KiB

    1 image is downloaded at several times the size a phone draws it, for example filtros-hidraulicos-v3_copia.webp at 1,200 px wide, shown at 390 px. Resized copies would save about 49 KiB.

  • 8 images below the first screen load straight away

    8 images further down the page (192 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.0 g of CO₂ per visit

    0.98 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.98 g of CO₂e: 117.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

5 to fixGoogle 9393
  • 44 text elements with low contrast

    44 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 8 tap targets too small

    8 tap targets are too small or too close together to hit reliably with a finger.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (6 elements)

    All page content should be contained by landmarks: 6 elements on the page fail this check, rated moderate by axe-core.

  • Alternative text of images should not be repeated as text (11 elements)

    Alternative text of images should not be repeated as text: 11 elements on the page fail this check, rated minor by axe-core.

2 checks passed
  • Every image has alt text

    All 46 images in the HTML carry an alt attribute.

  • 51 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 5 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10083
  • Title is short (24 characters)

    Your title is only 24 characters: “Masia Shop – Masia Group”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • Meta description is long (229 characters)

    Your meta description is 229 characters; Google truncates after about 160, so the end of your pitch is cut.

  • One H1 headline

    Your <h1> is empty.

  • 104 internal links, 15 external

    The homepage links to 104 pages on masia.shop and 15 external pages.

5 checks passed
  • Canonical URL set

    The canonical URL is https://masia.shop/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://masia.shop/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,525 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://masia.shop/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

3 to fix65
  • 6 linked pages are broken

    Your homepage links to https://masia.shop/collections/filtro-separador, https://masia.shop/collections/filtro-de-aceite, https://masia.shop/collections/filtros-de-aire, https://masia.shop/collections/compresores, https://masia.shop/collections/secadores and https://masia.shop/collections/filtro-hidraulico, which answer with an error. Visitors hit a dead end and search engines drop them.

  • 9 pages without a meta description

    https://masia.shop/pages/lubricants, https://masia.shop/collections/air-filters, https://masia.shop/collections/compressors, https://masia.shop/collections/separators, https://masia.shop/collections/parts and https://masia.shop/collections/oil-filters and 3 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 8 pages without an H1

    https://masia.shop/pages/lubricants, https://masia.shop/collections/air-filters, https://masia.shop/collections/compressors, https://masia.shop/collections/separators, https://masia.shop/collections/parts and https://masia.shop/collections/oil-filters and 2 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 47 found) and read each the way a search engine does.

4 checks passed
  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 9 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 14 small tap targets

    14 of 65 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix72
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 620 words of copy

    The homepage carries about 620 words of visible text.

6 checks passed
  • 5 calls to action

    The homepage has 5 calls to action, for example “Track Order”, “Contact Us” and “Contact information”.

  • 19 short forms

    19 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Microsoft Clarity.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 13 cookies set on arrival

    13

    Opening the homepage sets 13 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 20 other companies contacted

    Loading the homepage contacts 20 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at masia.shop, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 2 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Microsoft Clarity · Dondy Whatsapp Chat Widget

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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