maxx.pet website review

9 files are served with short cache lifetimes, so returning visitors download them again (274 KiB).

Your mobile performance score is 66. Pages that score under 90 lose visitors before the first paint.

About 105 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 450 ms faster on a phone.

Shopify costs a phone 113 ms of main-thread work and 536 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

The page has 1,608 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

8 third-party services load with your homepage (Facebook, Shopify and Cloudflare CDN and others), adding 922 KiB and 403 ms of main-thread time.

18 files block the first paint until they finish downloading. Deferring or inlining them could save about 250 ms.

7 images could be 66 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

7 KiB could be saved by minifying JavaScript.

Polyfills for old browsers add 13 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

3 long tasks block the main thread while loading, the longest for 102 ms. During a long task the page ignores taps.

38 KiB JavaScript is shipped twice across bundles.

About 12 KiB of CSS is downloaded but never applied on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 13.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “main-mobile-banner”.

The page becomes fully interactive after 13.2 s. Good is under 3.8 s.

Visually, the page fills in at 6.5 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 2.2 s on a phone. Good is under 1.8 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 2.6 MB in 235 requests on a phone: scripts 740 KiB (67), other files 735 KiB (85) and images 653 KiB (31). Under 2 MB keeps phones on slow connections fast.

Hero_Banner_2.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

3 images further down the page (100 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 0.74 g of CO₂e: 88.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

2 tap targets are too small or too close together to hit reliably with a finger.

Some lists contain elements other than list items, which screen readers announce wrongly.

All page content should be contained by landmarks: 5 elements on the page fail this check, rated moderate by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

4 visible links have no text or label, so screen readers cannot say where they go.

3 form fields have no label, so screen readers announce an empty box and autofill guesses.

ARIA role should be appropriate for the element: 5 elements on the page fail this check, rated minor by axe-core.

Headings skip levels (h2 → h4, h3 → h5 and h3 → h5), which makes the page harder to scan with a screen reader.

No meta description, so Google writes its own snippet from whatever text it finds.

Your title is only 8 characters: “MAXX PET”. Between 30 and 65 characters leaves room to say what you do and for whom.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

Your <h1> is empty.

The homepage links to 143 pages on maxx.pet and 6 external pages.

/customer_authentication/redirect has no <title>, so Google invents the link text in results.

/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

/ and /a/wishlist all use the title “MAXX PET”. Search engines can't tell which page to show for a search, so each competes with the others.

/collections/all, /customer_authentication/redirect, /pages/about-us, /pages/contact, /collections/all-products and /blogs/all-blogs and 3 others have no meta description, so Google writes the search snippet from whatever text it finds.

/products/maxx-dog-recovery-suit-premium and /products/maxx-rabbit-recovery-suit use the same meta description. A description written for each page earns more clicks.

/customer_authentication/redirect, /pages/about-us and /pages/contact have no <h1> headline, so visitors and search engines get no clear main topic.

/customer_authentication/redirect took over 3 s to send its HTML from our server.

We fetched 15 pages linked from your homepage (of 21 found) and read each the way a search engine does.

9 of 27 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

3 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

Social proof on the homepage: 3 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 795 words of visible text.

The page uses urgency cues (a countdown or limited-time wording).

Before a visitor clicks anything, the page loads Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 7 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 14 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.