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mecca.com website review

Visit site (opens in a new tab)Reviewed 30 October 202639 issues · 90 checks

This review found 39 issues worth fixing on mecca.com, 16 of them high impact, across 90 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.2 s1.6 sMay 9Oct 241.7 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.1 s
May 16, 20262.1 s
May 23, 20262.1 s
May 30, 20262.1 s
Jun 6, 20262.2 s
Jun 13, 20262.2 s
Jun 20, 20262.2 s
Jun 27, 20262.1 s
Jul 4, 20262.1 s
Jul 11, 20262.0 s
Jul 18, 20261.9 s
Jul 25, 20261.9 s
Aug 1, 20261.8 s
Aug 8, 20261.8 s
Aug 15, 20261.8 s
Aug 22, 20261.8 s
Aug 29, 20261.8 s
Sep 5, 20261.8 s
Sep 12, 20261.8 s
Sep 19, 20261.8 s
Sep 26, 20261.8 s
Oct 3, 20261.8 s
Oct 10, 20261.7 s
Oct 17, 20261.7 s
Oct 24, 20261.7 s
Real-visitor tap response (INP)75th percentile, phones
236 ms208 msMay 9Oct 24221 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026227 ms
May 16, 2026222 ms
May 23, 2026221 ms
May 30, 2026220 ms
Jun 6, 2026220 ms
Jun 13, 2026220 ms
Jun 20, 2026220 ms
Jun 27, 2026220 ms
Jul 4, 2026220 ms
Jul 11, 2026217 ms
Jul 18, 2026213 ms
Jul 25, 2026212 ms
Aug 1, 2026211 ms
Aug 8, 2026213 ms
Aug 15, 2026220 ms
Aug 22, 2026228 ms
Aug 29, 2026233 ms
Sep 5, 2026233 ms
Sep 12, 2026231 ms
Sep 19, 2026230 ms
Sep 26, 2026230 ms
Oct 3, 2026229 ms
Oct 10, 2026225 ms
Oct 17, 2026221 ms
Oct 24, 2026221 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of mecca.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. mecca.com at 0.9 s0.9 s
  2. mecca.com at 1.7 s1.7 s
  3. mecca.com at 2.6 s2.6 s
  4. mecca.com at 3.4 s3.4 s
  5. mecca.com at 4.3 s4.3 s
  6. mecca.com at 5.1 s5.1 s
  7. mecca.com at 6.0 s6.0 s
  8. mecca.com at 6.8 s6.8 s

Speed

11 to fix29
  • Reduce unused JavaScript

    5.0 s · 1.2 MB

    About 1.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.0 s faster on a phone.

  • Use efficient cache lifetimes

    2.0 s · 615 KiB

    32 files are served with short cache lifetimes, so returning visitors download them again (615 KiB).

  • Main-thread work: 13.1 s

    A phone's processor spends 13.1 s on main-thread work while loading, 8.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • reddit adds 1.2 s

    1.2 s

    reddit costs a phone 1.2 s of main-thread work and 27 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 29

    29/100

    Your mobile performance score is 29. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 5,195 HTML elements

    The page has 5,195 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (reddit, Google Tag Manager and Evergage and others), adding 1.5 MB and 2.9 s of main-thread time.

  • Google Tag Manager adds 950 ms

    950 ms

    Google Tag Manager costs a phone 950 ms of main-thread work and 849 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 780 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    600 ms · 72 KiB

    Polyfills for old browsers add 72 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 600 ms faster on a phone.

  • Improve image delivery

    621 KiB

    2 images could be 621 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Reduce unused CSS

    17 KiB

    About 17 KiB of CSS is downloaded but never applied on this page.

  • Minify JavaScript

    11 KiB

    11 KiB could be saved by minifying JavaScript.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    2 KiB

    2 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 28 ms

    28 ms

    Your server sent the HTML in 28 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 24.6 s

    24.6 s

    Your largest element takes 24.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Currently we only ship to Australia and New Zealand, and do…”.

  • Time to Interactive: 30.3 s

    30.3 s

    The page becomes fully interactive after 30.3 s. Good is under 3.8 s.

  • Total Blocking Time: 3.0 s

    3.0 s

    Scripts block taps and scrolling for 3.0 s in total while the page loads. Good is under 200 ms.

  • Speed Index: 10.9 s

    10.9 s

    Visually, the page fills in at 10.9 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 4.0 s

    4.0 s

    The first text or image appears after 4.0 s on a phone. Good is under 1.8 s.

  • Real-user INP: 229 ms

    229 ms

    Real visitors wait 229 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • 5 images without width and height

    5 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -2%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 227 ms to 221 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

6 checks passed
  • Real-user LCP: 2.1 s

    2.1 s

    Real visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.01

    0.01

    For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.7 s

    0.7 s

    Real visitors see the first content after 0.7 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 298 ms

    298 ms

    Real visitors wait 298 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 18% faster for real visitors

    -18%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.1 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.001

    0.001

    The layout barely moves while loading (CLS 0.001, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 4.9 MB in 262 requests

    4.9 MB

    Your homepage downloads 4.9 MB in 262 requests on a phone: scripts 3.6 MB (65), images 826 KiB (96) and HTML 198 KiB (8). Under 2 MB keeps phones on slow connections fast.

  • About 1.4 g of CO₂ per visit

    1.39 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.39 g of CO₂e: 167.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

8 to fixGoogle 8390
  • ARIA attributes must conform to valid values (1 element)

    ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.

  • ARIA dialog and alertdialog nodes should have an accessible name (1 element)

    ARIA dialog and alertdialog nodes should have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

  • Form elements should have a visible label (1 element)

    Form elements should have a visible label: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • The skip-link target should exist and be focusable (1 element)

    The skip-link target should exist and be focusable: 1 element on the page fails this check, rated moderate by axe-core.

  • 18 links without text

    18 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h4 and h2 → h5), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

2 checks passed
  • Every image has alt text

    All 31 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 8 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 8586
  • Meta description is long (175 characters)

    Your meta description is 175 characters; Google truncates after about 160, so the end of your pitch is cut.

  • Structured data has 6 problems

    Structured data found (Organization and WebSite) but with 6 problems, for example “Organization: sameAs is not an absolute URL ("facebook=https://www.facebook.com/MECCA/")”.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 422 internal links, 16 external

    The homepage links to 422 pages on mecca.com and 16 external pages.

5 checks passed
  • One H1 headline

    Your main headline reads: “Give Wildly!”.

  • Title: 64 characters

    Your title is a healthy 64 characters: “MECCA Australia | The Best in Makeup, Skincare, Hair & Fragrance”.

  • Canonical URL set

    The canonical URL is https://www.mecca.com/en-au/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.mecca.com/sitemap.xml.

AI search readiness

100
3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,402 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 8 links to non-canonical URLs

    Your homepage links to 8 pages by a URL that isn't their canonical one, for example https://www.mecca.com/mecca-memo/gifting/new-holiday-beauty-products-2026, whose canonical is https://www.mecca.com/en-au/mecca-memo/gifting/new-holiday-beauty-products-2026. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 1 page slow to respond

    https://www.mecca.com/en-au/gifts/advent-calendars took over 3 s to send its HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 198 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 6991
  • 17 small tap targets

    17 of 28 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 third-party cookie

    1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix75
  • Thin social proof

    Social proof on the homepage: “250,000+ reviews”. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 482 words of copy

    The homepage carries about 482 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop gifts” and “Learn more”.

  • 16 calls to action

    The homepage has 16 calls to action, for example “Shop gifts”, “Learn more” and “Shop now”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

Privacy and tracking

1 to fix
  • 9 trackers load before any consent

    9

    Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager, Hotjar, LinkedIn Insight and Meta Pixel and 4 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 20 cookies set on arrival

    20

    Opening the homepage sets 20 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 23 other companies contacted

    Loading the homepage contacts 23 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mecca.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
Next.js
Hosting
CloudFront

Upkeep, stack, hiring and company data from programmable.info

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