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meyercanada.ca website review

Visit site (opens in a new tab)Reviewed 10 November 202631 issues · 81 checks

This review found 31 issues worth fixing on meyercanada.ca, 5 of them high impact, across 81 checks. The most urgent: delayed refresh under 20 hours must not be used (1 element). Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
950 ms804 msMay 23Nov 7853 ms
Show as table
DateReal-visitor load time (LCP)
May 23, 2026933 ms
May 30, 2026922 ms
Jun 6, 2026896 ms
Jun 13, 2026873 ms
Jun 20, 2026868 ms
Jun 27, 2026859 ms
Jul 4, 2026877 ms
Jul 11, 2026882 ms
Jul 18, 2026870 ms
Jul 25, 2026855 ms
Aug 1, 2026849 ms
Aug 8, 2026847 ms
Aug 15, 2026849 ms
Aug 22, 2026867 ms
Aug 29, 2026847 ms
Sep 5, 2026845 ms
Sep 12, 2026830 ms
Sep 19, 2026821 ms
Sep 26, 2026824 ms
Oct 3, 2026824 ms
Oct 10, 2026846 ms
Oct 17, 2026848 ms
Oct 24, 2026854 ms
Oct 31, 2026852 ms
Nov 7, 2026853 ms
Real-visitor tap response (INP)75th percentile, phones
86 ms78 msMay 23Nov 780 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 202679 ms
May 30, 202679 ms
Jun 6, 202679 ms
Jun 13, 202679 ms
Jun 20, 202679 ms
Jun 27, 202679 ms
Jul 4, 202679 ms
Jul 11, 202679 ms
Jul 18, 202679 ms
Jul 25, 202679 ms
Aug 1, 202680 ms
Aug 8, 202680 ms
Aug 15, 202681 ms
Aug 22, 202685 ms
Aug 29, 202683 ms
Sep 5, 202683 ms
Sep 12, 202683 ms
Sep 19, 202681 ms
Sep 26, 202682 ms
Oct 3, 202682 ms
Oct 10, 202683 ms
Oct 17, 202682 ms
Oct 24, 202681 ms
Oct 31, 202680 ms
Nov 7, 202680 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of meyercanada.ca (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. meyercanada.ca at 0.4 s0.4 s
  2. meyercanada.ca at 0.8 s0.8 s
  3. meyercanada.ca at 1.1 s1.1 s
  4. meyercanada.ca at 1.5 s1.5 s
  5. meyercanada.ca at 1.9 s1.9 s
  6. meyercanada.ca at 2.3 s2.3 s
  7. meyercanada.ca at 2.6 s2.6 s
  8. meyercanada.ca at 3.0 s3.0 s

Speed

7 to fix88
  • Mobile performance score: 88

    88/100

    Your mobile performance score is 88. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    280 ms · 472 KiB

    About 472 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 280 ms faster on a phone.

  • Render-blocking requests

    700 ms

    11 files block the first paint until they finish downloading. Deferring or inlining them could save about 700 ms.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, FontAwesome CDN and Privy and others), adding 1.7 MB and 517 ms of main-thread time.

  • Improve image delivery

    482 KiB

    9 images could be 482 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Google Tag Manager adds 185 ms

    185 ms

    Google Tag Manager costs a phone 185 ms of main-thread work and 436 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 32 ms

    32 ms

    Shopify costs a phone 32 ms of main-thread work and 728 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    50 ms · 88 KiB

    19 files are served with short cache lifetimes, so returning visitors download them again (88 KiB).

  • 4 long tasks on the main thread

    4 long tasks block the main thread while loading, the longest for 108 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    97 KiB

    About 97 KiB of CSS is downloaded but never applied on this page.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

  • Minify JavaScript

    7 KiB

    7 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.7 s

    A phone's processor spends 1.7 s on main-thread work while loading, 814 ms of it running JavaScript. That is comfortably low.

  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100
  • Time to Interactive: 16.0 s

    16.0 s

    The page becomes fully interactive after 16.0 s. Good is under 3.8 s.

  • Speed Index: 6.3 s

    6.3 s

    Visually, the page fills in at 6.3 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.4 s

    2.4 s

    The first text or image appears after 2.4 s on a phone. Good is under 1.8 s.

  • 12 images without width and height

    12 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 79 ms to 80 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -8%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 0.9 s to 0.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

9 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 0.9 s

    0.9 s

    Real visitors wait 0.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 77 ms

    77 ms

    Real visitors wait 77 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.7 s

    0.7 s

    Real visitors see the first content after 0.7 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 318 ms

    318 ms

    Real visitors wait 318 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest Contentful Paint: 2.4 s

    2.4 s

    Your largest element renders in 2.4 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the text “Bringing Canadians a wide selection of quality cookware and…”.

  • Total Blocking Time: 117 ms

    117 ms

    Scripts block the page for only 117 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix67
  • Page weight: 2.9 MB in 225 requests

    2.9 MB

    Your homepage downloads 2.9 MB in 225 requests on a phone: scripts 1.4 MB (96), other files 794 KiB (87) and images 612 KiB (26). Under 2 MB keeps phones on slow connections fast.

  • About 0.8 g of CO₂ per visit

    0.82 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.82 g of CO₂e: 99.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

6 to fixGoogle 8185
  • Delayed refresh under 20 hours must not be used (1 element)

    Delayed refresh under 20 hours must not be used: 1 element on the page fails this check, rated critical by axe-core.

  • 19 images without alt text

    19 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 10 text elements with low contrast

    10 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • No page language

    The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

1 checks passed
  • 20 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 23 WCAG 2.2 A/AA and best-practice rules on the phone render: 20 passed and 3 failed. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 8582
  • Title is long (70 characters)

    Your title is 70 characters, so Google will cut it off around 60: “Meyer Canada - Canadian made cookware and international kitchen brands”.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is long (198 characters)

    Your meta description is 198 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 2 links crawlers can't follow

    2 links have no real href, so search engines can't follow them.

  • 49 internal links, 9 external

    The homepage links to 49 pages on meyercanada.ca and 9 external pages.

5 checks passed
  • One H1 headline

    Your main headline reads: “<img src="//meyercanada.ca/cdn/shop/files/meyer-int-logo_200x.png?v=1614326480" srcset="//meyercanada.ca/cdn/shop/files…”.

  • Canonical URL set

    The canonical URL is https://meyercanada.ca/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://meyercanada.ca/sitemap.xml.

AI search readiness

1 to fix83
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • llms.txt published

    The site publishes https://meyercanada.ca/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 3 pages without a meta description

    https://meyercanada.ca/collections/on-sale-now, https://meyercanada.ca/pages/about and https://meyercanada.ca/collections/cookware/range_earth-pan have no meta description, so Google writes the search snippet from whatever text it finds.

  • 12 pages without an H1

    https://meyercanada.ca/collections/on-sale-now, https://meyercanada.ca/pages/shop, https://meyercanada.ca/collections/meyer, https://meyercanada.ca/collections/kitchenaid, https://meyercanada.ca/collections/circulon and https://meyercanada.ca/collections/anolon and 6 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 2 pages with very little text

    https://meyercanada.ca/pages/shop and https://meyercanada.ca/pages/recipes have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 21 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9292
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 429 ()”.

  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

5 to fix70
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • Thin social proof

    Social proof on the homepage: 14 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

  • Only about 10 words

    The homepage has only about 10 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

5 checks passed
  • 8 calls to action

    The homepage has 8 calls to action, for example “SHOP NOW”, “WHERE TO BUY” and “Shop By Brand”.

  • 3 short forms

    3 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 2 email links.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 2 other companies contacted

    Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at meyercanada.ca, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 10 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Spin Wheel Ea · powr.io · privy.com · rakuten.com · gtranslate.io · nice-team.net · bazaarvoice.com · rakutenadvertising.io · klaviyo.com · chimpstatic.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

  • The footer still says © 2021.

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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