mitsuwa.com website review

50 files are served with short cache lifetimes, so returning visitors download them again (312 KiB).

17 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.

3 images could be 284 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 800 ms faster on a phone.

Your mobile performance score is 62 (desktop: 67). Pages that score under 90 lose visitors before the first paint.

About 91 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 550 ms faster on a phone.

56 KiB could be saved by minifying JavaScript.

3 third-party services load with your homepage (userway.org, Cloudflare CDN and Google Fonts), adding 328 KiB and 93 ms of main-thread time.

3 long tasks block the main thread while loading, the longest for 120 ms. During a long task the page ignores taps.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

About 33 KiB of CSS is downloaded but never applied on this page.

Polyfills for old browsers add 11 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

Your largest element takes 8.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Wecome to Mitsuwa Marketplace, Ramen noodle, Wagyu Beef, As…”.

The first text or image appears after 3.6 s on a phone. Good is under 1.8 s.

The page becomes fully interactive after 9.1 s. Good is under 3.8 s.

Visually, the page fills in at 6.3 s (Speed Index). Good is under 3.4 s.

Real visitors wait 2.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

Real visitors see the first content after 2.0 s (75th percentile). Good is under 1.8 s.

Real visitors wait 1.7 s for your server to start answering (75th percentile). Good is under 800 ms.

2 images have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 70 ms to 67 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

1 image is downloaded at several times the size a phone draws it, for example mitsuwa-generic.jpg at 1,200 px wide, shown at 312 px. Resized copies would save about 51 KiB.

3 images (244 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

1 image further down the page (84 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 0.44 g of CO₂e: 52.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

4 tap targets are too small or too close together to hit reliably with a finger.

No meta description, so Google writes its own snippet from whatever text it finds.

There is no <h1>, so neither visitors nor Google get a clear main headline.

Your title is 93 characters, so Google will cut it off around 60: “Mitsuwa Marketplace | A Japanese Grocery Store | Open 365 days a year!|Japanese Grocery S…”.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

No XML sitemap at https://mitsuwa.com/sitemap-index.xml, so Google discovers your pages only by following links.

No twitter:card tag. X falls back to Open Graph, which is incomplete here.

The homepage links to 24 pages on mitsuwa.com and 16 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

/td, /ir, /ln, /cy, /cm and /sg and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

/about-us has no <h1> headline, so visitors and search engines get no clear main topic.

/about-us has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

/td, /ir, /ln, /cy, /cm and /sg and 2 others took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 20 found) and read each the way a search engine does.

1 image failed to load on a phone, for example https://mitsuwa.com/.

10 of 40 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

1 link from your homepage to your own site is broken, for example https://mitsuwa.com/?page_id=514 (404).

No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

5 links go through two or more redirects, for example http://mitsuwa.us8.list-manage1.com/subscribe?u=6acd1f6f941ebcf7700e4078a&id=36b37ca0cd.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

mitsuwa.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

mitsuwa.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 193 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

DMARC is set to p=none, so mail pretending to be mitsuwa.com is still delivered. Add a report address, check the reports, then move to quarantine.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Before a visitor clicks anything, the page loads Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 8 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 8 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.