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miyokos.com website review
Visit site (opens in a new tab)Reviewed 6 November 202639 issues · 80 checks
This review found 39 issues worth fixing on miyokos.com, 19 of them high impact, across 80 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
74C- #73,303 of 104,077 reviewed websitesbeats 26%
- #45,570 of 58,182 online storesbeats 18%
- #42,849 of 52,979 Shopify storesbeats 16%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.7 s |
| May 23, 2026 | 1.7 s |
| May 30, 2026 | 1.7 s |
| Jun 6, 2026 | 1.7 s |
| Jun 13, 2026 | 1.8 s |
| Jun 20, 2026 | 1.8 s |
| Jun 27, 2026 | 1.8 s |
| Jul 4, 2026 | 1.8 s |
| Jul 11, 2026 | 1.8 s |
| Jul 18, 2026 | 1.8 s |
| Jul 25, 2026 | 1.7 s |
| Aug 1, 2026 | 1.8 s |
| Aug 8, 2026 | 1.8 s |
| Aug 15, 2026 | 1.8 s |
| Aug 22, 2026 | 1.8 s |
| Aug 29, 2026 | 1.9 s |
| Sep 5, 2026 | 1.8 s |
| Sep 12, 2026 | 1.8 s |
| Sep 19, 2026 | 1.8 s |
| Sep 26, 2026 | 1.8 s |
| Oct 3, 2026 | 1.7 s |
| Oct 10, 2026 | 1.6 s |
| Oct 17, 2026 | 1.6 s |
| Oct 24, 2026 | 1.6 s |
| Oct 31, 2026 | 1.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 129 ms |
| May 23, 2026 | 129 ms |
| May 30, 2026 | 132 ms |
| Jun 6, 2026 | 136 ms |
| Jun 13, 2026 | 137 ms |
| Jun 20, 2026 | 138 ms |
| Jun 27, 2026 | 143 ms |
| Jul 4, 2026 | 145 ms |
| Jul 11, 2026 | 145 ms |
| Jul 18, 2026 | 142 ms |
| Jul 25, 2026 | 139 ms |
| Aug 1, 2026 | 139 ms |
| Aug 8, 2026 | 140 ms |
| Aug 15, 2026 | 143 ms |
| Aug 22, 2026 | 145 ms |
| Aug 29, 2026 | 146 ms |
| Sep 5, 2026 | 150 ms |
| Sep 12, 2026 | 146 ms |
| Sep 19, 2026 | 145 ms |
| Sep 26, 2026 | 141 ms |
| Oct 3, 2026 | 132 ms |
| Oct 10, 2026 | 132 ms |
| Oct 17, 2026 | 127 ms |
| Oct 24, 2026 | 129 ms |
| Oct 31, 2026 | 127 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Reduce unused JavaScript
3.2 s · 571 KiBAbout 571 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.2 s faster on a phone.
Improve image delivery
1.4 s · 1.4 MB19 images could be 1.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.4 s faster on a phone.
Use efficient cache lifetimes
1.6 s · 330 KiB21 files are served with short cache lifetimes, so returning visitors download them again (330 KiB).
Render-blocking requests
1.3 s13 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.3 s.
10,117 HTML elements
The page has 10,117 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Main-thread work: 4.7 s
A phone's processor spends 4.7 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Mobile performance score: 56
56/100Your mobile performance score is 56. Pages that score under 90 lose visitors before the first paint.
Reduce unused CSS
600 ms · 49 KiBAbout 49 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (POWr, Shopify and Google Tag Manager and others), adding 833 KiB and 545 ms of main-thread time.
Shopify adds 69 ms
69 msShopify costs a phone 69 ms of main-thread work and 352 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
5 long tasks on the main thread
5 long tasks block the main thread while loading, the longest for 139 ms. During a long task the page ignores taps.
Legacy JavaScript
37 KiBPolyfills for old browsers add 37 KiB JavaScript that modern phones do not need.
Minify JavaScript
11 KiB11 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 21 ms
21 msYour server sent the HTML in 21 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 26.7 s
26.7 sYour largest element takes 26.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “PICNIC READY SUMMER VIBES ONLY: SNACK, SHARE, REPEAT! Picni…”.
Time to Interactive: 27.2 s
27.2 sThe page becomes fully interactive after 27.2 s. Good is under 3.8 s.
Speed Index: 9.7 s
9.7 sVisually, the page fills in at 9.7 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 4.0 s
4.0 sThe first text or image appears after 4.0 s on a phone. Good is under 1.8 s.
Real-user INP: 230 ms
230 msReal visitors wait 230 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
22 images without width and height
22 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
-1%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 129 ms to 127 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-2%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
6 checks passed
Real-user LCP: 2.2 s
2.2 sReal visitors wait 2.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.5 s
1.5 sReal visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 438 ms
438 msReal visitors wait 438 ms for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 169 ms
169 msScripts block the page for only 169 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 5.9 MB in 232 requests
5.9 MBYour homepage downloads 5.9 MB in 232 requests on a phone: images 3.5 MB (48), scripts 1.4 MB (89) and other files 620 KiB (65). Under 2 MB keeps phones on slow connections fast.
2 images over 500 KB
2 images weigh 2.0 MB together. On a phone connection a single image that size takes seconds.
12 images far larger than shown
1.9 MB12 images are downloaded at several times the size a phone draws them, for example butter-slider_1920x1188.webp at 1,920 px wide, shown at 296 px. Resized copies would save about 1.9 MB.
16 images in older formats
16 images (5.0 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
7 images below the first screen load straight away
7 images further down the page (2.5 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 1.7 g of CO₂ per visit
1.66 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.66 g of CO₂e: 199.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
2 buttons without a name
2 buttons have no accessible name, so screen readers announce just “button”.
ARIA role should be appropriate for the element (1 element)
ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.
Alternative text of images should not be repeated as text (1 element)
Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.
Elements marked as presentational should be consistently ignored (1 element)
Elements marked as presentational should be consistently ignored: 1 element on the page fails this check, rated minor by axe-core.
2 checks passed
Every image has alt text
All 13 images in the HTML carry an alt attribute.
53 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 57 WCAG 2.2 A/AA and best-practice rules on the phone render: 53 passed and 4 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Meta description is long (187 characters)
Your meta description is 187 characters; Google truncates after about 160, so the end of your pitch is cut.
14 links with vague text
14 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
41 internal links, 0 external
The homepage links to 41 pages on miyokos.com and 0 external pages.
7 checks passed
One H1 headline
Your main headline reads: “Miyoko's Creamery”.
Title: 57 characters
Your title is a healthy 57 characters: “Award-Winning Vegan Butter and Cheese | Miyoko's Creamery”.
Canonical URL set
The canonical URL is https://www.miyokos.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.miyokos.com/sitemap.xml.
AI search readiness
Most text only appears after JavaScript runs
26%A phone browser shows 1,051 words, but the HTML your server sends has only 274. GPTBot, ClaudeBot and PerplexityBot read that HTML without running JavaScript, so they see an almost empty page. Server-side rendering or pre-rendering fixes it.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
llms.txt published
The site publishes https://www.miyokos.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
2 linked pages are broken
Your homepage links to https://www.miyokos.com/blogs/blog/have-you-ever-thought-about-the-impact-of-pizza and https://www.miyokos.com/collections/food-service, which answer with an error. Visitors hit a dead end and search engines drop them.
9 pages without a meta description
https://www.miyokos.com/collections/all, https://www.miyokos.com/collections/plant-milk-cheese-spread, https://www.miyokos.com/pages/about-us, https://www.miyokos.com/pages/our-mission, https://www.miyokos.com/pages/making-an-impact and https://www.miyokos.com/pages/our-craft and 3 others have no meta description, so Google writes the search snippet from whatever text it finds.
12 pages without an H1
https://www.miyokos.com/collections/all, https://www.miyokos.com/collections/plant-milk-euro-butter, https://www.miyokos.com/collections/plant-milk-oat-milk-butter, https://www.miyokos.com/collections/plant-milk-cream-cheese, https://www.miyokos.com/collections/plant-milk-cheese-spread and https://www.miyokos.com/pages/about-us and 6 others have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 16 found) and read each the way a search engine does.
4 checks passed
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 13 pages that loaded have a <title>.
Best practices
3 small tap targets
3 of 7 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
4 JavaScript errors while loading
4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,051 words of copy
The homepage carries about 1,051 words of visible text.
2 checks passed
1 call to action
The homepage has 1 call to action, for example “Learn More”.
3 short forms
3 short forms (1 field at most) are right on the homepage.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Pinterest Tag (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
12 cookies set on arrival
12Opening the homepage sets 12 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
38 other companies contacted
Loading the homepage contacts 38 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at miyokos.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 14 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Yotpo Product Reviews · Klaviyo Email Marketing Sms · Hs Slide Cart Drawer · powr.io · lifterapps.com · sketchthemes.com · chimpstatic.com · amazonaws.com · identixweb.com · cloudfront.net · omnisnippet1.com · nfcube.com · backinstock.org · cdn-spurit.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Hosting
- Shopify
Company
- Founded
- 2014
- Headquarters
- Sonoma
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 39 issues on miyokos.com, including 17 speed issues, 2 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.