moovit.com website review

6 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.

5 images could be 472 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 950 ms faster on a phone.

Your mobile performance score is 77. Pages that score under 90 lose visitors before the first paint.

1 long task block the main thread while loading, the longest for 88 ms. During a long task the page ignores taps.

1 third-party service load with your homepage (LinkedIn Ads), adding 23 KiB and 17 ms of main-thread time.

About 16 KiB of CSS is downloaded but never applied on this page.

2 files are served with short cache lifetimes, so returning visitors download them again (10 KiB).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Your largest element takes 6.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “One Mobility App: All Your Local Transit Options A seamless…”.

The page becomes fully interactive after 6.1 s. Good is under 3.8 s.

5 images have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 113 ms to 129 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.2 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

2 images (453 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

1 image further down the page (63 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 0.35 g of CO₂e: 41.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

9 tap targets are too small or too close together to hit reliably with a finger.

2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

2 images have no alt text, which hurts accessibility and image search.

All page content should be contained by landmarks: 40 elements on the page fail this check, rated moderate by axe-core.

The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

1 visible link has no text or label, so screen readers cannot say where it goes.

Your meta description is 163 characters; Google truncates after about 160, so the end of your pitch is cut.

4 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

Your <h1> is empty.

The homepage links to 82 pages on moovit.com and 31 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no https://moovit.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

We fetched 15 pages linked from your homepage (of 60 found) and read each the way a search engine does.

5 of 12 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

The page uses 2 deprecated browser APIs that will stop working in future browsers (“`StorageType.persistent` is deprecated. Please use standardized `navigator.storage` instead.”).

1 error was logged to the browser console while the page loaded, for example “Unrecognized Content-Security-Policy directive 'prefetch-src'.”.

Social proof on the homepage: 10 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

There is no form on the homepage, so every lead has to click through to another page first.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 359 words of visible text.

Before a visitor clicks anything, the page loads LinkedIn Insight (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 2 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.