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multiopticas.com website review
Visit site (opens in a new tab)Reviewed 27 October 202651 issues · 111 checks
This review found 51 issues worth fixing on multiopticas.com, 22 of them high impact, across 111 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
70C- #71,003 of 85,364 reviewed websitesbeats 14%
- #38,975 of 43,450 online storesbeats 8%
- #157 of 258 Salesforce Commerce Cloud storesbeats 36%
Closest competitors among Salesforce Commerce Cloud stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 1.5 s |
| May 16, 2026 | 1.5 s |
| May 23, 2026 | 1.5 s |
| May 30, 2026 | 1.6 s |
| Jun 6, 2026 | 1.8 s |
| Jun 13, 2026 | 1.9 s |
| Jun 20, 2026 | 1.9 s |
| Jun 27, 2026 | 1.9 s |
| Jul 4, 2026 | 1.9 s |
| Jul 11, 2026 | 1.9 s |
| Jul 18, 2026 | 1.9 s |
| Jul 25, 2026 | 1.9 s |
| Aug 1, 2026 | 1.9 s |
| Aug 22, 2026 | 1.8 s |
| Oct 3, 2026 | 1.8 s |
| Oct 24, 2026 | 1.9 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 198 ms |
| May 16, 2026 | 195 ms |
| May 23, 2026 | 192 ms |
| May 30, 2026 | 194 ms |
| Jun 6, 2026 | 196 ms |
| Jun 13, 2026 | 198 ms |
| Jun 20, 2026 | 201 ms |
| Jun 27, 2026 | 201 ms |
| Jul 4, 2026 | 203 ms |
| Jul 11, 2026 | 205 ms |
| Jul 18, 2026 | 207 ms |
| Jul 25, 2026 | 210 ms |
| Aug 1, 2026 | 212 ms |
| Aug 22, 2026 | 213 ms |
| Oct 3, 2026 | 209 ms |
| Oct 24, 2026 | 208 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.9 s
1.8 s
2.6 s
3.5 s
4.4 s
5.3 s
6.2 s
7.0 s
multiopticas.com does not allow embedding, so this is Google's rendering of the page.
Speed
Improve image delivery
4.2 s · 10.2 MB40 images could be 10.2 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 4.2 s faster on a phone.
Mobile performance score: 28
28/100Your mobile performance score is 28. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 6.0 s
A phone's processor spends 6.0 s on main-thread work while loading, 2.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
3,038 HTML elements
The page has 3,038 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Salesforce Commerce Cloud and Optanon and others), adding 1.8 MB and 1.3 s of main-thread time.
Reduce unused JavaScript
900 ms · 521 KiBAbout 521 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 900 ms faster on a phone.
Use efficient cache lifetimes
450 ms · 365 KiB37 files are served with short cache lifetimes, so returning visitors download them again (365 KiB).
Google Tag Manager adds 666 ms
666 msGoogle Tag Manager costs a phone 666 ms of main-thread work and 744 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Render-blocking requests
550 ms4 files block the first paint until they finish downloading. Deferring or inlining them could save about 550 ms.
Reduce unused CSS
450 ms · 69 KiBAbout 69 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.
site.com adds 10 ms
10 mssite.com costs a phone 10 ms of main-thread work and 703 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
12 long tasks on the main thread
12 long tasks block the main thread while loading, the longest for 225 ms. During a long task the page ignores taps.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Legacy JavaScript
28 KiBPolyfills for old browsers add 28 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 24 ms
24 msYour server sent the HTML in 24 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 14.4 s
14.4 sYour largest element takes 14.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “MO STUDIO II”.
Speed Index: 23.7 s
23.7 sVisually, the page fills in at 23.7 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 49.2 s
49.2 sThe page becomes fully interactive after 49.2 s. Good is under 3.8 s.
Cumulative Layout Shift: 0.424
0.424The layout shifts by 0.424 while loading, so content jumps under the reader's thumb. Good is under 0.1.
Largest content (LCP) got 25% slower for real visitors
+25%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Total Blocking Time: 519 ms
519 msScripts block taps and scrolling for 519 ms in total while the page loads. Good is under 200 ms.
First Contentful Paint: 2.8 s
2.8 sThe first text or image appears after 2.8 s on a phone. Good is under 1.8 s.
34 images without width and height
34 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
+6%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 198 ms to 208 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
6 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 2.4 s
2.4 sReal visitors wait 2.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 188 ms
188 msReal visitors wait 188 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.10
0.10For real visitors the layout shifts by 0.10 (75th percentile). Good is under 0.1.
Real-user FCP: 1.5 s
1.5 sReal visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 679 ms
679 msReal visitors wait 679 ms for your server to start answering (75th percentile). Good is under 800 ms.
Images and page weight
Page weight: 14.8 MB in 139 requests
14.8 MBYour homepage downloads 14.8 MB in 139 requests on a phone: images 12.6 MB (65), scripts 1.8 MB (38) and stylesheets 171 KiB (6). Under 2 MB keeps phones on slow connections fast.
9 images over 500 KB
9 images weigh 6.6 MB together. On a phone connection a single image that size takes seconds.
8 images in older formats
8 images (1.2 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
An image on the first screen is lazy-loaded
mobile-bs.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
3 images far larger than shown
132 KiB3 images are downloaded at several times the size a phone draws them, for example 45592051-0000000001_1.jpg at 2,000 px wide, shown at 269 px. Resized copies would save about 132 KiB.
About 4.2 g of CO₂ per visit
4.20 gBy the Sustainable Web Design model, a visit to your homepage emits about 4.20 g of CO₂e: 503.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
15 buttons without a name
15 buttons have no accessible name, so screen readers announce just “button”.
Certain ARIA roles must contain particular children (1 element)
Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.
25 tap targets too small
25 tap targets are too small or too close together to hit reliably with a finger.
4 text elements with low contrast
4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Form elements should have a visible label (1 element)
Form elements should have a visible label: 1 element on the page fails this check, rated serious by axe-core.
Orphan list items
Some list items are not inside a list.
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
4 images without alt text
4 images have no alt text, which hurts accessibility and image search.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
2 links without text
2 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (1 element).
1 checks passed
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 57 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 10 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (66 characters)
Your title is 66 characters, so Google will cut it off around 60: “Multiópticas: gafas mó, lentillas multilens y audífonos Multisound”.
Meta description is long (185 characters)
Your meta description is 185 characters; Google truncates after about 160, so the end of your pitch is cut.
Structured data has 2 problems
Structured data found (Brand and Organization) but with 2 problems, for example “Brand: logo is not an absolute URL ("/on/demandware.static/-/Library-Sites-MultiopticasSharedLibrar…”.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No XML sitemap
No XML sitemap at https://www.multiopticas.com/sitemap.xml, so Google discovers your pages only by following links.
1 link with vague text
1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
334 internal links, 20 external
The homepage links to 334 pages on multiopticas.com and 20 external pages.
3 checks passed
One H1 headline
Your main headline reads: “Multiópticas: gafas mó, lentillas multilens y audífonos Multisound”.
Canonical URL set
The canonical URL is https://www.multiopticas.com/es/.
robots.txt in place
robots.txt is in place.
AI search readiness
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,157 words), so crawlers that don't run JavaScript still read it.
Other pages
2 pages slow to respond
/es/lentillas/liquidos/liquido-de-lentillas and /es/lentillas/liquidos/lagrimas took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 118 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
2 checks passed
Tap targets are thumb-sized
101 of 116 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
1 broken external link
1 link to other sites is dead, for example https://x.com/mo_multiopticas (404).
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
2 redirects before the homepage
Opening https://multiopticas.com goes through 2 redirects before the homepage loads.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
6 checks passed
Served over HTTPS
The homepage is served over HTTPS (multiopticas.com).
Valid certificate (67 days left)
The certificate from Let's Encrypt · YE2 verifies for multiopticas.com and is valid for another 67 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
http:// redirects to https
http://multiopticas.com redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
Domain and trust
Domain expires in 17 days
multiopticas.com is registered until Nov 2026. If it lapses, the site and its email stop working and someone else can buy the name. Renew it, and turn on auto-renew.
No CAA record
multiopticas.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
multiopticas.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
1 checks passed
Domain is 29 years old
29 yearsmultiopticas.com was registered in Nov 1996 through Entorno Digital, S.A.. An established domain carries more trust with email providers and search engines.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 721 words of copy
The homepage carries about 721 words of visible text.
3 checks passed
3 short forms
3 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 2 phone links and 1 email link.
Email authentication
DMARC is monitor-only (p=none)
DMARC is set to p=none, so mail pretending to be multiopticas.com is still delivered. Reports are on, so moving to quarantine is the next step.
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Email authentication score: 60/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
1 checks passed
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 ip4:212.80.167.110 a:production.eu001.multiopticas.demandware.net include:spf.protection.outlook.com include:ama…”.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager and Microsoft Clarity (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.
15 cookies set on arrival
15Opening the homepage sets 15 cookies (measured from a US location before any click).
19 other companies contacted
Loading the homepage contacts 19 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: OneTrust
A consent management tool (OneTrust) loads with the page.
Upkeep, stack and company
Stack
- Framework
- Tailwind CSS
- Analytics
- Google Tag Manager
- Hosting
- bitNAP Datacenter 01 Barcelona
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 51 issues on multiopticas.com, including 19 speed issues, 6 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.