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munroshoes.com website review

Visit site (opens in a new tab)Reviewed 8 November 202634 issues · 83 checks

This review found 34 issues worth fixing on munroshoes.com, 15 of them high impact, across 83 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.3 s957 msJun 6Oct 311.1 s
Show as table
DateReal-visitor load time (LCP)
Jun 6, 20261.2 s
Jun 13, 20261.1 s
Jun 20, 20261.1 s
Jun 27, 20261.0 s
Jul 4, 20261.0 s
Jul 11, 20261.0 s
Jul 18, 20261.0 s
Jul 25, 20261.0 s
Aug 1, 20261.0 s
Aug 8, 20261.0 s
Aug 15, 20261.0 s
Aug 22, 20261.1 s
Aug 29, 20261.2 s
Sep 5, 20261.3 s
Sep 12, 20261.3 s
Sep 19, 20261.3 s
Sep 26, 20261.3 s
Oct 3, 20261.2 s
Oct 10, 20261.2 s
Oct 17, 20261.2 s
Oct 24, 20261.1 s
Oct 31, 20261.1 s
Real-visitor tap response (INP)75th percentile, phones
131 ms81 msJun 6Oct 31121 ms
Show as table
DateReal-visitor tap response (INP)
Jun 6, 202687 ms
Jun 13, 202697 ms
Jun 20, 202696 ms
Jun 27, 202698 ms
Jul 4, 2026105 ms
Jul 11, 2026112 ms
Jul 18, 2026117 ms
Jul 25, 2026120 ms
Aug 1, 2026120 ms
Aug 8, 2026120 ms
Aug 15, 2026121 ms
Aug 22, 2026121 ms
Aug 29, 2026121 ms
Sep 5, 2026123 ms
Sep 12, 2026121 ms
Sep 19, 2026125 ms
Sep 26, 2026122 ms
Oct 3, 2026122 ms
Oct 10, 2026122 ms
Oct 17, 2026122 ms
Oct 24, 2026121 ms
Oct 31, 2026121 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of munroshoes.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. munroshoes.com at 0.7 s0.7 s
  2. munroshoes.com at 1.3 s1.3 s
  3. munroshoes.com at 2.0 s2.0 s
  4. munroshoes.com at 2.6 s2.6 s
  5. munroshoes.com at 3.3 s3.3 s
  6. munroshoes.com at 3.9 s3.9 s
  7. munroshoes.com at 4.6 s4.6 s
  8. munroshoes.com at 5.2 s5.2 s

Speed

12 to fix35
  • Reduce unused JavaScript

    1.6 s · 691 KiB

    About 691 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.6 s faster on a phone.

  • hcaptcha.com adds 1.8 s

    1.8 s

    hcaptcha.com costs a phone 1.8 s of main-thread work and 1.2 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    1.6 s

    11 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.

  • Mobile performance score: 35

    35/100

    Your mobile performance score is 35. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 8.8 s

    A phone's processor spends 8.8 s on main-thread work while loading, 5.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (hcaptcha.com, ContentSquare and iubenda and others), adding 2.7 MB and 3.7 s of main-thread time.

  • Use efficient cache lifetimes

    700 ms · 239 KiB

    15 files are served with short cache lifetimes, so returning visitors download them again (239 KiB).

  • ContentSquare adds 653 ms

    653 ms

    ContentSquare costs a phone 653 ms of main-thread work and 168 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 578 ms. During a long task the page ignores taps.

  • iubenda adds 525 ms

    525 ms

    iubenda costs a phone 525 ms of main-thread work and 124 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 280 ms

    280 ms

    Shopify costs a phone 280 ms of main-thread work and 964 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 311 ms

    311 ms

    Google Tag Manager costs a phone 311 ms of main-thread work and 184 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    150 ms · 91 KiB

    9 images could be 91 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Legacy JavaScript

    59 KiB

    Polyfills for old browsers add 59 KiB JavaScript that modern phones do not need.

  • Reduce unused CSS

    23 KiB

    About 23 KiB of CSS is downloaded but never applied on this page.

  • Minify JavaScript

    8 KiB

    8 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    2 KiB

    2 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 10 ms

    10 ms

    Your server sent the HTML in 10 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Largest Contentful Paint: 10.7 s

    10.7 s

    Your largest element takes 10.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 28.0 s

    28.0 s

    The page becomes fully interactive after 28.0 s. Good is under 3.8 s.

  • Speed Index: 10.7 s

    10.7 s

    Visually, the page fills in at 10.7 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.8 s

    1.8 s

    Scripts block taps and scrolling for 1.8 s in total while the page loads. Good is under 200 ms.

  • Tap response (INP) got 32% slower for real visitors

    +32%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 87 ms to 121 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 2.6 s

    2.6 s

    The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

  • Largest content (LCP) held steady for real visitors

    -4%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.2 s to 1.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 175 ms

    175 ms

    Real visitors wait 175 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 461 ms

    461 ms

    Real visitors wait 461 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 4.7 MB in 421 requests

    4.7 MB

    Your homepage downloads 4.7 MB in 421 requests on a phone: scripts 2.3 MB (183), other files 873 KiB (146) and images 644 KiB (43). Under 2 MB keeps phones on slow connections fast.

  • 1 image below the first screen load straight away

    1 image further down the page (50 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 1.3 g of CO₂ per visit

    1.33 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.33 g of CO₂e: 159.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

6 to fixGoogle 8893
  • 7 tap targets too small

    7 tap targets are too small or too close together to hit reliably with a finger.

  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • ARIA dialog and alertdialog nodes should have an accessible name (1 element)

    ARIA dialog and alertdialog nodes should have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (5 elements)

    All page content should be contained by landmarks: 5 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (2 elements)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 2 elements on the page fail this check, rated moderate by axe-core.

  • 4 links without text

    4 visible links have no text or label, so screen readers cannot say where they go.

2 checks passed
  • Every image has alt text

    All 85 images in the HTML carry an alt attribute.

  • 54 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 60 WCAG 2.2 A/AA and best-practice rules on the phone render: 54 passed and 6 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 10080
  • Title is short (11 characters)

    Your title is only 11 characters: “Munro Shoes”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • Meta description is long (162 characters)

    Your meta description is 162 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • One H1 headline

    Your <h1> is empty.

  • 161 internal links, 7 external

    The homepage links to 161 pages on munroshoes.com and 7 external pages.

4 checks passed
  • Canonical URL set

    The canonical URL is https://munroshoes.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://munroshoes.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (502 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://munroshoes.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 3 pages without a meta description

    https://munroshoes.com/collections/new-arrivals, https://munroshoes.com/collections/boots-collection and https://munroshoes.com/collections/sneakers have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 46 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    4 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 4 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Identifier 'nvdConsentConfig' has already been declared”.

2 checks passed
  • Tap targets are thumb-sized

    106 of 107 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix58
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 263 words of copy

    The homepage carries about 263 words of visible text.

3 checks passed
  • 9 calls to action

    The homepage has 9 calls to action, for example “Shop”, “Shop all” and “Shop Everyday Basics”.

  • 3 short forms

    3 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Analytics.

Privacy and tracking

  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). A consent tool (iubenda) is installed; check it blocks these until visitors agree where the law requires it.

  • 16 cookies set on arrival

    16

    Opening the homepage sets 16 cookies, 1 of them by other companies (measured from a US location before any click).

  • 42 other companies contacted

    Loading the homepage contacts 42 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: iubenda

    A consent management tool (iubenda) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at munroshoes.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 6 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Judge Me Reviews · Gorgias Live Chat Helpdesk · Cmp Insert Code · Shopify App Template Php · Forms · Navidium Shipping Protection

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Analytics
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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