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nec.gov.sa website review
Visit site (opens in a new tab)Reviewed 29 October 202629 issues · 69 checks
This review found 29 issues worth fixing on nec.gov.sa, 7 of them high impact, across 69 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
70CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 3.9 s |
| May 16, 2026 | 3.3 s |
| May 23, 2026 | 2.9 s |
| May 30, 2026 | 2.9 s |
| Jun 6, 2026 | 2.6 s |
| Jun 13, 2026 | 2.4 s |
| Jun 20, 2026 | 2.1 s |
| Jun 27, 2026 | 1.5 s |
| Jul 4, 2026 | 1.4 s |
| Jul 11, 2026 | 1.6 s |
| Jul 18, 2026 | 1.8 s |
| Jul 25, 2026 | 2.2 s |
| Aug 1, 2026 | 2.7 s |
| Aug 8, 2026 | 2.7 s |
| Aug 15, 2026 | 2.9 s |
| Aug 22, 2026 | 2.8 s |
| Aug 29, 2026 | 2.6 s |
| Sep 5, 2026 | 2.4 s |
| Sep 12, 2026 | 2.3 s |
| Sep 19, 2026 | 2.3 s |
| Sep 26, 2026 | 2.5 s |
| Oct 3, 2026 | 2.7 s |
| Oct 10, 2026 | 2.7 s |
| Oct 17, 2026 | 2.6 s |
| Oct 24, 2026 | 2.6 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 209 ms |
| May 23, 2026 | 179 ms |
| May 30, 2026 | 311 ms |
| Jun 6, 2026 | 311 ms |
| Jun 13, 2026 | 179 ms |
| Jun 20, 2026 | 184 ms |
| Jun 27, 2026 | 152 ms |
| Jul 4, 2026 | 151 ms |
| Jul 11, 2026 | 171 ms |
| Jul 18, 2026 | 170 ms |
| Jul 25, 2026 | 187 ms |
| Aug 1, 2026 | 272 ms |
| Aug 8, 2026 | 225 ms |
| Aug 15, 2026 | 219 ms |
| Aug 22, 2026 | 282 ms |
| Aug 29, 2026 | 242 ms |
| Sep 5, 2026 | 219 ms |
| Sep 12, 2026 | 260 ms |
| Sep 19, 2026 | 200 ms |
| Sep 26, 2026 | 211 ms |
| Oct 3, 2026 | 224 ms |
| Oct 10, 2026 | 224 ms |
| Oct 17, 2026 | 223 ms |
| Oct 24, 2026 | 223 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Improve image delivery
2.7 MB3 images could be 2.7 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Mobile performance score: 69
69/100Your mobile performance score is 69. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
350 ms6 files block the first paint until they finish downloading. Deferring or inlining them could save about 350 ms.
Reduce unused JavaScript
300 ms · 22 KiBAbout 22 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.
Legacy JavaScript
150 ms · 24 KiBPolyfills for old browsers add 24 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
Reduce unused CSS
29 KiBAbout 29 KiB of CSS is downloaded but never applied on this page.
Use efficient cache lifetimes
23 KiB3 files are served with short cache lifetimes, so returning visitors download them again (23 KiB).
1 third-party service on the page
1 third-party service load with your homepage (Cloudflare), adding 10 KiB and 6 ms of main-thread time.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Minify JavaScript
2 KiB2 KiB could be saved by minifying JavaScript.
2 checks passed
Main-thread work: 0.7 s
A phone's processor spends 0.7 s on main-thread work while loading, 401 ms of it running JavaScript. That is comfortably low.
Server response: 71 ms
71 msYour server sent the HTML in 71 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user CLS: 0.35
0.35For real visitors the layout shifts by 0.35 (75th percentile). Good is under 0.1.
Largest Contentful Paint: 8.9 s
8.9 sYour largest element takes 8.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Time to Interactive: 9.2 s
9.2 sThe page becomes fully interactive after 9.2 s. Good is under 3.8 s.
Real-user LCP: 2.6 s
2.6 sReal visitors wait 2.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 305 ms
305 msReal visitors wait 305 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 2.3 s
2.3 sReal visitors see the first content after 2.3 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.3 s
1.3 sReal visitors wait 1.3 s for your server to start answering (75th percentile). Good is under 800 ms.
Speed Index: 5.1 s
5.1 sVisually, the page fills in at 5.1 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 2.1 s
2.1 sThe first text or image appears after 2.1 s on a phone. Good is under 1.8 s.
Tap response (INP) got 15% slower for real visitors
+15%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 209 ms to 223 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
3 checks passed
Largest content (LCP) got 28% faster for real visitors
-28%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 3.9 s to 2.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 0 ms
0 msScripts block the page for only 0 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 6.0 MB in 59 requests
6.0 MBYour homepage downloads 6.0 MB in 59 requests on a phone: images 3.8 MB (14), media 1.4 MB (1) and scripts 389 KiB (25). Under 2 MB keeps phones on slow connections fast.
About 1.7 g of CO₂ per visit
1.70 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.70 g of CO₂e: 203.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
All page content should be contained by landmarks (1 element)
All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings should not be empty (1 element)
Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h3 → h5, h1 → h4 and h1 → h3), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 34 images in the HTML carry an alt attribute.
41 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 44 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 3 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is short (23 characters)
Your title is only 23 characters: “المركز الوطني للفعاليات”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
3 H1 headlines
There are 3 <h1> headlines (“قطاع واعد لفعاليات المملكة”, “نخلق فعاليات لا حدود لها” and “”). One clear main headline is easier for people and search engines.
18 internal links, 11 external
The homepage links to 18 pages on nec.gov.sa and 11 external pages.
5 checks passed
Meta description: 100 characters
Your meta description is 100 characters: “أُسّس مركز الفعاليات بقرار من مجلس الوزراء بتاريخ 15 رجب 1441 هـ الموافق 10 مارس 2020م، ومقره الرياض”.
Canonical URL set
The canonical URL is https://nec.gov.sa/ar.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://nec.gov.sa/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://nec.gov.sa/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
1 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Other pages
5 pages without a meta description
https://nec.gov.sa/ar/faqs, https://nec.gov.sa/ar/service-level-agreement, https://nec.gov.sa/ar/social, https://nec.gov.sa/ar/e-participation and https://nec.gov.sa/ar/portables-platform have no meta description, so Google writes the search snippet from whatever text it finds.
15 pages with very little text
https://nec.gov.sa/ar/about-us, https://nec.gov.sa/ar/media-center, https://nec.gov.sa/ar/faqs, https://nec.gov.sa/ar/service-level-agreement, https://nec.gov.sa/ar/contact-us and https://nec.gov.sa/ar/join-us/recruitment and 9 others have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
15 internal pages checked
We fetched 15 pages linked from your homepage and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
Thin social proof
Social proof on the homepage: 5 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
Only about 11 words
The homepage has only about 11 words of visible text; thin pages give Google and first-time buyers little to go on.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
2 checks passed
1 short form
A short form (1 field at most) is right on the homepage, asking for an email.
Analytics in place
Analytics detected: Cloudflare Web Analytics.
Privacy and tracking
3 cookies set on arrival
3Opening the homepage sets 3 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
1 other company contacted
Loading the homepage contacts 1 host run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at nec.gov.sa, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- Next.js
- Hosting
- Cloudflare
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 29 issues on nec.gov.sa, including 14 speed issues, 3 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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