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nelco.in website review

Visit site (opens in a new tab)Reviewed 27 October 202643 issues · 85 checks

This review found 43 issues worth fixing on nelco.in, 18 of them high impact, across 85 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
5.1 s2.8 sMay 9Oct 243.2 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20264.2 s
May 16, 20264.1 s
May 23, 20264.2 s
May 30, 20264.5 s
Jun 6, 20264.5 s
Jun 13, 20264.6 s
Jun 20, 20264.4 s
Jun 27, 20264.3 s
Jul 4, 20264.3 s
Jul 11, 20264.2 s
Jul 18, 20264.4 s
Jul 25, 20264.4 s
Aug 1, 20264.7 s
Aug 8, 20264.7 s
Aug 15, 20264.9 s
Aug 22, 20264.3 s
Aug 29, 20264.0 s
Sep 5, 20264.0 s
Sep 12, 20263.7 s
Sep 19, 20263.6 s
Sep 26, 20263.5 s
Oct 3, 20263.3 s
Oct 10, 20263.2 s
Oct 17, 20263.1 s
Oct 24, 20263.2 s
Real-visitor tap response (INP)75th percentile, phones
128 ms105 msMay 9Oct 24122 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026108 ms
May 16, 2026112 ms
May 23, 2026116 ms
May 30, 2026115 ms
Jun 6, 2026116 ms
Jun 13, 2026116 ms
Jun 20, 2026118 ms
Jun 27, 2026117 ms
Jul 4, 2026118 ms
Jul 11, 2026122 ms
Jul 18, 2026120 ms
Jul 25, 2026120 ms
Aug 1, 2026117 ms
Aug 8, 2026119 ms
Aug 15, 2026119 ms
Aug 22, 2026122 ms
Aug 29, 2026120 ms
Sep 5, 2026121 ms
Sep 12, 2026125 ms
Sep 19, 2026122 ms
Sep 26, 2026124 ms
Oct 3, 2026123 ms
Oct 10, 2026122 ms
Oct 17, 2026122 ms
Oct 24, 2026122 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of nelco.in (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. nelco.in at 1.0 s1.0 s
  2. nelco.in at 2.0 s2.0 s
  3. nelco.in at 2.9 s2.9 s
  4. nelco.in at 3.9 s3.9 s
  5. nelco.in at 4.9 s4.9 s
  6. nelco.in at 5.9 s5.9 s
  7. nelco.in at 6.9 s6.9 s
  8. nelco.in at 7.9 s7.9 s

Speed

6 to fix36
  • Use efficient cache lifetimes

    8.7 s · 2.5 MB

    61 files are served with short cache lifetimes, so returning visitors download them again (2.5 MB).

  • Improve image delivery

    6.8 s · 1.7 MB

    8 images could be 1.7 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 6.8 s faster on a phone.

  • Render-blocking requests

    3.3 s

    19 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.3 s.

  • Reduce unused JavaScript

    1.2 s · 138 KiB

    About 138 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.2 s faster on a phone.

  • Mobile performance score: 36

    36/100

    Your mobile performance score is 36 (desktop: 65). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Google Tag Manager adds 232 ms

    232 ms

    Google Tag Manager costs a phone 232 ms of main-thread work and 310 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 3 third-party services on the page

    3 third-party services load with your homepage (Google Tag Manager, Google Analytics and Google Fonts), adding 419 KiB and 253 ms of main-thread time.

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 167 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    19 KiB

    About 19 KiB of CSS is downloaded but never applied on this page.

  • Phones get a much slower page than desktops

    Desktop scores 65 but mobile only 36. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 0.8 s

    A phone's processor spends 0.8 s on main-thread work while loading, 327 ms of it running JavaScript. That is comfortably low.

  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

11 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 17.3 s

    17.3 s

    Your largest element takes 17.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “About NELCO Nelco is India's innovative satellite communica…”.

  • Time to Interactive: 17.4 s

    17.4 s

    The page becomes fully interactive after 17.4 s. Good is under 3.8 s.

  • Speed Index: 11.5 s

    11.5 s

    Visually, the page fills in at 11.5 s (Speed Index). Good is under 3.4 s.

  • Cumulative Layout Shift: 0.669

    0.669

    The layout shifts by 0.669 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • First Contentful Paint: 3.1 s

    3.1 s

    The first text or image appears after 3.1 s on a phone. Good is under 1.8 s.

  • Real-user LCP: 3.3 s

    3.3 s

    Real visitors wait 3.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.11

    0.11

    For real visitors the layout shifts by 0.11 (75th percentile). Good is under 0.1.

  • Real-user FCP: 2.5 s

    2.5 s

    Real visitors see the first content after 2.5 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for your server to start answering (75th percentile). Good is under 800 ms.

  • 22 images without width and height

    22 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) got 11% slower for real visitors

    +11%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 108 ms to 122 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user INP: 123 ms

    123 ms

    Real visitors wait 123 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Largest content (LCP) got 25% faster for real visitors

    -25%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 4.2 s to 3.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 147 ms

    147 ms

    Scripts block the page for only 147 ms while loading. Good is under 200 ms.

Images and page weight

3 to fix55
  • 5 images far larger than shown

    729 KiB

    5 images are downloaded at several times the size a phone draws them, for example government-home-banner.jpg at 1,600 px wide, shown at 390 px. Resized copies would save about 729 KiB.

  • Page weight: 2.9 MB in 74 requests

    2.9 MB

    Your homepage downloads 2.9 MB in 74 requests on a phone: images 2.4 MB (46), scripts 390 KiB (10) and fonts 77 KiB (2). Under 2 MB keeps phones on slow connections fast.

  • 6 images in older formats

    6 images (1.7 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 5 images below the first screen load straight away

    5 images further down the page (118 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 0.8 g of CO₂ per visit

    0.82 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.82 g of CO₂e: 98.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

8 to fixGoogle 6885
  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • 8 text elements with low contrast

    8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Orphan list items

    Some list items are not inside a list.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (18 elements)

    All page content should be contained by landmarks: 18 elements on the page fail this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 8 links without text

    8 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h4 → h6 and h1 → h3), which makes the page harder to scan with a screen reader.

1 checks passed
  • 36 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 45 WCAG 2.2 A/AA and best-practice rules on the phone render: 36 passed and 9 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

7 to fixGoogle 7574
  • Title is long (67 characters)

    Your title is 67 characters, so Google will cut it off around 60: “Satellite Communication and Enterprise WAN Solution Company - Nelco”.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • Meta description is long (215 characters)

    Your meta description is 215 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 19 links with vague text

    19 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 5 links crawlers can't follow

    5 links have no real href, so search engines can't follow them.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 94 internal links, 5 external

    The homepage links to 94 pages on nelco.in and 5 external pages.

3 checks passed
  • One H1 headline

    Your main headline reads: “About NELCO”.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.nelco.in/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.nelco.in/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (632 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 9 pages without a meta description

    https://www.nelco.in/about-us/key-managerial-personnel.php, https://www.nelco.in/about-us/infrastructure.php, https://www.nelco.in/key-services/vsat/bfsi.php, https://www.nelco.in/key-services/vsat/aero-ifc.php, https://www.nelco.in/key-services/vsat/maritime-energy.php and https://www.nelco.in/key-services/vsat/enterprise.php and 3 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 40 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 8885
  • 22 small tap targets

    22 of 24 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “e.indexOf is not a function”.

  • 6 distorted images

    6 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

  • 2 low-resolution images

    2 images are served at too low a resolution for sharp phone screens.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix63
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 457 words of copy

    The homepage carries about 457 words of visible text.

2 checks passed
  • 4 calls to action

    The homepage has 4 calls to action, for example “Investor Contact”, “Contact” and “- Investor Contact”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 5 cookies set on arrival

    5

    Opening the homepage sets 5 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 6 other companies contacted

    Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at nelco.in, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager
Hosting
EL6,TTC Industrial Area,Electronics Zone

Upkeep, stack, hiring and company data from programmable.info

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