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nextierofs.com website review

Visit site (opens in a new tab)Reviewed 28 October 202629 issues · 76 checks

This review found 29 issues worth fixing on nextierofs.com, 12 of them high impact, across 76 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.6 s1.1 sMay 9Oct 241.8 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.4 s
May 16, 20262.4 s
May 23, 20262.4 s
May 30, 20262.5 s
Jun 6, 20262.4 s
Jun 13, 20262.4 s
Jun 20, 20262.5 s
Jun 27, 20262.4 s
Jul 4, 20262.4 s
Jul 11, 20262.4 s
Jul 18, 20262.2 s
Jul 25, 20261.9 s
Aug 1, 20261.8 s
Aug 8, 20261.5 s
Aug 15, 20261.4 s
Aug 22, 20261.3 s
Aug 29, 20261.4 s
Sep 5, 20261.4 s
Sep 12, 20261.4 s
Sep 19, 20261.5 s
Sep 26, 20261.4 s
Oct 3, 20261.6 s
Oct 10, 20261.7 s
Oct 17, 20261.7 s
Oct 24, 20261.8 s
Real-visitor tap response (INP)75th percentile, phones
106 ms91 msMay 9Oct 24102 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026104 ms
May 16, 2026103 ms
May 23, 2026103 ms
May 30, 2026103 ms
Jun 6, 202699 ms
Jun 13, 2026100 ms
Jun 20, 202695 ms
Jun 27, 202698 ms
Jul 4, 2026103 ms
Jul 11, 2026100 ms
Jul 18, 2026102 ms
Jul 25, 2026102 ms
Aug 1, 2026100 ms
Aug 8, 2026103 ms
Aug 15, 2026102 ms
Aug 22, 202694 ms
Aug 29, 202694 ms
Sep 5, 202693 ms
Sep 12, 202696 ms
Sep 19, 2026102 ms
Sep 26, 2026102 ms
Oct 3, 2026103 ms
Oct 10, 2026102 ms
Oct 17, 2026103 ms
Oct 24, 2026102 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of nextierofs.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. nextierofs.com at 0.8 s0.8 s
  2. nextierofs.com at 1.6 s1.6 s
  3. nextierofs.com at 2.4 s2.4 s
  4. nextierofs.com at 3.2 s3.2 s
  5. nextierofs.com at 4.0 s4.0 s
  6. nextierofs.com at 4.8 s4.8 s
  7. nextierofs.com at 5.7 s5.7 s
  8. nextierofs.com at 6.5 s6.5 s

Speed

8 to fix41
  • Render-blocking requests

    1.4 s

    40 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

  • Google Tag Manager adds 1.1 s

    1.1 s

    Google Tag Manager costs a phone 1.1 s of main-thread work and 488 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 41

    41/100

    Your mobile performance score is 41 (desktop: 86). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 6.2 s

    A phone's processor spends 6.2 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 5 third-party services on the page

    5 third-party services load with your homepage (Google Tag Manager, Google Analytics and Google Fonts and others), adding 635 KiB and 1.3 s of main-thread time.

  • Use efficient cache lifetimes

    890 KiB

    9 files are served with short cache lifetimes, so returning visitors download them again (890 KiB).

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 637 ms. During a long task the page ignores taps.

  • Reduce unused JavaScript

    267 KiB

    About 267 KiB of JavaScript is downloaded but never used on this page.

  • Improve image delivery

    243 KiB

    5 images could be 243 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Reduce unused CSS

    150 ms · 13 KiB

    About 13 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Phones get a much slower page than desktops

    Desktop scores 86 but mobile only 41. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 5 ms

    5 ms

    Your server sent the HTML in 5 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • Largest Contentful Paint: 6.8 s

    6.8 s

    Your largest element takes 6.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Patterson”.

  • Speed Index: 8.4 s

    8.4 s

    Visually, the page fills in at 8.4 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.1 s

    1.1 s

    Scripts block taps and scrolling for 1.1 s in total while the page loads. Good is under 200 ms.

  • Time to Interactive: 10.4 s

    10.4 s

    The page becomes fully interactive after 10.4 s. Good is under 3.8 s.

  • First Contentful Paint: 2.9 s

    2.9 s

    The first text or image appears after 2.9 s on a phone. Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    -1%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 104 ms to 102 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.6 s

    1.6 s

    Real visitors wait 1.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 112 ms

    112 ms

    Real visitors wait 112 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.01

    0.01

    For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 542 ms

    542 ms

    Real visitors wait 542 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 28% faster for real visitors

    -28%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.4 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 12.0 MB in 79 requests

    12.0 MB

    Your homepage downloads 12.0 MB in 79 requests on a phone: media 9.7 MB (2), images 1.5 MB (12) and scripts 636 KiB (11). Under 2 MB keeps phones on slow connections fast.

  • About 3.4 g of CO₂ per visit

    3.41 g

    By the Sustainable Web Design model, a visit to your homepage emits about 3.41 g of CO₂e: 408.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 10096
  • Contentinfo landmark should not be contained in another landmark (1 element)

    Contentinfo landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Document should not have more than one contentinfo landmark (1 element)

    Document should not have more than one contentinfo landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

2 checks passed
  • Every image has alt text

    All 16 images in the HTML carry an alt attribute.

  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 4 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8588
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 82 internal links, 19 external

    The homepage links to 82 pages on nextierofs.com and 19 external pages.

7 checks passed
  • One H1 headline

    Your main headline reads: “Integrated Oilfield Completions. Powered by Digital Precision.”.

  • Title: 35 characters

    Your title is a healthy 35 characters: “Home - NexTier Completion Solutions”.

  • Canonical URL set

    The canonical URL is https://nextierofs.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://nextierofs.com/sitemap_index.xml.

AI search readiness

100
  • No llms.txt

    There is no https://nextierofs.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (906 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix83
  • 1 linked page hidden from search

    https://nextierofs.com/emerald-fleet is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 15 pages without a meta description

    https://nextierofs.com/operations, https://nextierofs.com/digital-solutions, https://nextierofs.com/subsurface, https://nextierofs.com/contact, https://nextierofs.com/operations/hydraulic-fracturing and https://nextierofs.com/operations/oilfield-logistics and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    https://nextierofs.com/digital-solutions/eos has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 28 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 10087
  • 8 small tap targets

    8 of 12 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix58
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Only about 164 words

    The homepage has only about 164 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

3 checks passed
  • 10 calls to action

    The homepage has 10 calls to action, for example “Contact”, “Learn more.” and “Learn More”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 6 cookies set on arrival

    6

    Opening the homepage sets 6 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 9 other companies contacted

    Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at nextierofs.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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This review found 29 issues on nextierofs.com, including 13 speed issues, 2 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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