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nsk.hr website review

Visit site (opens in a new tab)Reviewed 25 October 202640 issues · 84 checks

This review found 40 issues worth fixing on nsk.hr, 16 of them high impact, across 84 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.7 s1.3 sMay 2Oct 171.5 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20261.4 s
May 9, 20261.4 s
May 16, 20261.4 s
May 23, 20261.4 s
May 30, 20261.4 s
Jun 6, 20261.4 s
Jun 13, 20261.3 s
Jun 20, 20261.4 s
Jun 27, 20261.4 s
Jul 4, 20261.4 s
Jul 11, 20261.5 s
Jul 18, 20261.5 s
Jul 25, 20261.5 s
Aug 1, 20261.5 s
Aug 8, 20261.6 s
Aug 15, 20261.6 s
Aug 22, 20261.6 s
Aug 29, 20261.6 s
Sep 5, 20261.5 s
Sep 12, 20261.5 s
Sep 19, 20261.5 s
Sep 26, 20261.5 s
Oct 3, 20261.5 s
Oct 10, 20261.5 s
Oct 17, 20261.5 s
Real-visitor tap response (INP)75th percentile, phones
91 ms75 msMay 2Oct 1782 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 202680 ms
May 9, 202680 ms
May 16, 202683 ms
May 23, 202682 ms
May 30, 202681 ms
Jun 6, 202678 ms
Jun 13, 202677 ms
Jun 20, 202679 ms
Jun 27, 202679 ms
Jul 4, 202680 ms
Jul 11, 202683 ms
Jul 18, 202682 ms
Jul 25, 202685 ms
Aug 1, 202687 ms
Aug 8, 202687 ms
Aug 15, 202689 ms
Aug 22, 202688 ms
Aug 29, 202686 ms
Sep 5, 202683 ms
Sep 12, 202682 ms
Sep 19, 202680 ms
Sep 26, 202679 ms
Oct 3, 202683 ms
Oct 10, 202681 ms
Oct 17, 202682 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of nsk.hr (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. nsk.hr at 1.1 s1.1 s
  2. nsk.hr at 2.2 s2.2 s
  3. nsk.hr at 3.3 s3.3 s
  4. nsk.hr at 4.4 s4.4 s
  5. nsk.hr at 5.5 s5.5 s
  6. nsk.hr at 6.6 s6.6 s
  7. nsk.hr at 7.7 s7.7 s
  8. nsk.hr at 8.7 s8.7 s

Speed

11 to fix39
  • Use efficient cache lifetimes

    4.5 s · 953 KiB

    38 files are served with short cache lifetimes, so returning visitors download them again (953 KiB).

  • Reduce unused JavaScript

    4.6 s · 463 KiB

    About 463 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.6 s faster on a phone.

  • Render-blocking requests

    2.1 s

    12 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.1 s.

  • Font display

    1.1 s

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 1.1 s).

  • Mobile performance score: 39

    39/100

    Your mobile performance score is 39 (desktop: 67). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 6 third-party services on the page

    6 third-party services load with your homepage (Google CDN, Google Tag Manager and Other Google APIs/SDKs and others), adding 1.9 MB and 842 ms of main-thread time.

  • Reduce unused CSS

    590 ms · 261 KiB

    About 261 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 590 ms faster on a phone.

  • Google CDN adds 530 ms

    530 ms

    Google CDN costs a phone 530 ms of main-thread work and 738 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    300 ms · 31 KiB

    1 image could be 31 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.

  • Main-thread work: 3.2 s

    A phone's processor spends 3.2 s on main-thread work while loading, 1.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • omoguru.com adds 45 ms

    45 ms

    omoguru.com costs a phone 45 ms of main-thread work and 1,024 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 13 long tasks on the main thread

    13 long tasks block the main thread while loading, the longest for 221 ms. During a long task the page ignores taps.

  • Minify CSS

    40 ms · 20 KiB

    20 KiB could be saved by minifying CSS.

  • Phones get a much slower page than desktops

    Desktop scores 67 but mobile only 39. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 129 ms

    129 ms

    Your server sent the HTML in 129 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 13.6 s

    13.6 s

    Your largest element takes 13.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Dobro došli u NSK! Nacionalna i sveučilišna knjižnica u Zag…”. Most of its time is resource load delay (5.6 s).

  • Speed Index: 11.0 s

    11.0 s

    Visually, the page fills in at 11.0 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 14.3 s

    14.3 s

    The page becomes fully interactive after 14.3 s. Good is under 3.8 s.

  • Cumulative Layout Shift: 0.344

    0.344

    The layout shifts by 0.344 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Real-user TTFB: 910 ms

    910 ms

    Real visitors wait 910 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 2.3 s

    2.3 s

    The first text or image appears after 2.3 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 317 ms

    317 ms

    Scripts block taps and scrolling for 317 ms in total while the page loads. Good is under 200 ms.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +2%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 80 ms to 82 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +4%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user LCP: 1.8 s

    1.8 s

    Real visitors wait 1.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 105 ms

    105 ms

    Real visitors wait 105 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

Images and page weight

1 to fix85
  • Page weight: 3.2 MB in 55 requests

    3.2 MB

    Your homepage downloads 3.2 MB in 55 requests on a phone: other files 1.2 MB (6), scripts 1.2 MB (22) and fonts 344 KiB (8). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (69 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (69 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 0.9 g of CO₂ per visit

    0.91 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.91 g of CO₂e: 109.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

7 to fixGoogle 8090
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • Images must have alternative text (1 element)

    Images must have alternative text: 1 element on the page fails this check, rated critical by axe-core.

  • Positive tabindex

    1 element has a tabindex above 0, which scrambles the keyboard order.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 4 links without text

    4 visible links have no text or label, so screen readers cannot say where they go.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

1 checks passed
  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 6 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9292
  • 3 H1 headlines

    There are 3 <h1> headlines (“Dobro došli u NSK!”, “Digitalni sadržaj nadohvat ruke” and “Postanite član Nacionalne i sveučilišne knjižnice…”). One clear main headline is easier for people and search engines.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 86 internal links, 10 external

    The homepage links to 86 pages on nsk.hr and 10 external pages.

6 checks passed
  • Meta description: 136 characters

    Your meta description is 136 characters: “Dobrodošli na stranice najveće hrvatske knjižnice – nacionalne knjižnice Republike Hrvatske i središnje knjižnice Sveuč…”.

  • Title: 57 characters

    Your title is a healthy 57 characters: “Naslovnica - Nacionalna i sveučilišna knjižnica u Zagrebu”.

  • Canonical URL set

    The canonical URL is https://nsk.hr/.

  • Structured data in place

    Structured data found: BreadcrumbList, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://nsk.hr/sitemap_index.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://nsk.hr/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (700 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix88
  • 2 pages share a title

    / and https://nsk.hr/en all use the title “Naslovnica - Nacionalna i sveučilišna knjižnica u Zagrebu”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 4 pages without a meta description

    https://nsk.hr/kontakt, https://nsk.hr/projekti, https://nsk.hr/javne-informacije and https://nsk.hr/dogadanja have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 58 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 7 small tap targets

    7 of 29 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 (Not Found)”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix56
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 594 words of copy

    The homepage carries about 594 words of visible text.

4 checks passed
  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 3 cookies set on arrival

    3

    Opening the homepage sets 3 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 6 other companies contacted

    Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at nsk.hr, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Analytics

Company

Founded
1607
Headquarters
Zagreb

Upkeep, stack, hiring and company data from programmable.info

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