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nsr.it website review
Visit site (opens in a new tab)Reviewed 2 November 202630 issues · 74 checks
This review found 30 issues worth fixing on nsr.it, 11 of them high impact, across 74 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
78CClosest competitors among reviewed websites
Compare side by sideOne score from every part of this review. How it works
Speed
Use efficient cache lifetimes
3.3 s · 15.2 MB81 files are served with short cache lifetimes, so returning visitors download them again (15.2 MB).
Render-blocking requests
3.0 s26 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.0 s.
Mobile performance score: 60
60/100Your mobile performance score is 60. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
450 ms · 486 KiBAbout 486 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 450 ms faster on a phone.
Improve image delivery
750 ms · 147 KiB2 images could be 147 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 750 ms faster on a phone.
5 third-party services on the page
5 third-party services load with your homepage (Google CDN, cdn-cookieyes.com and Other Google APIs/SDKs and others), adding 972 KiB and 542 ms of main-thread time.
Google CDN adds 406 ms
406 msGoogle CDN costs a phone 406 ms of main-thread work and 742 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
350 ms · 35 KiBPolyfills for old browsers add 35 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 350 ms faster on a phone.
Main-thread work: 2.7 s
A phone's processor spends 2.7 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 long tasks on the main thread
8 long tasks block the main thread while loading, the longest for 150 ms. During a long task the page ignores taps.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Reduce unused CSS
33 KiBAbout 33 KiB of CSS is downloaded but never applied on this page.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 153 ms
153 msYour server sent the HTML in 153 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Speed Index: 19.3 s
19.3 sVisually, the page fills in at 19.3 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 20.4 s
20.4 sThe page becomes fully interactive after 20.4 s. Good is under 3.8 s.
Largest Contentful Paint: 7.9 s
7.9 sYour largest element takes 7.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “FROM CHALLENGES TO OPPORTUNITIES Forniamo soluzioni di Cybe…”. Most of its time is resource load delay (8.8 s).
First Contentful Paint: 2.4 s
2.4 sThe first text or image appears after 2.4 s on a phone. Good is under 1.8 s.
2 images without width and height
2 images have no width and height attributes, so the layout jumps as each one loads.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
2 checks passed
Total Blocking Time: 173 ms
173 msScripts block the page for only 173 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0.018
0.018The layout barely moves while loading (CLS 0.018, good is under 0.1).
Images and page weight
Page weight: 16.6 MB in 103 requests
16.6 MBYour homepage downloads 16.6 MB in 103 requests on a phone: media 11.3 MB (2), images 3.5 MB (32) and scripts 1.0 MB (26). Under 2 MB keeps phones on slow connections fast.
1 image in older formats
1 image (36 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 4.7 g of CO₂ per visit
4.70 gBy the Sustainable Web Design model, a visit to your homepage emits about 4.70 g of CO₂e: 563.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Certain ARIA roles must contain particular children (2 elements)
Certain ARIA roles must contain particular children: 2 elements on the page fail this check, rated critical by axe-core.
14 text elements with low contrast
14 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
8 tap targets too small
8 tap targets are too small or too close together to hit reliably with a finger.
All page content should be contained by landmarks (3 elements)
All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.
20 links without text
20 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
2 checks passed
Every image has alt text
All 20 images in the HTML carry an alt attribute.
51 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 5 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
93 internal links, 5 external
The homepage links to 93 pages on nsr.it and 5 external pages.
7 checks passed
Meta description: 137 characters
Your meta description is 137 characters: “NSR è un Technology Advisor e System Integrator italiano specializzato in cybersecurity e data protection con oltre 30 …”.
Title: 46 characters
Your title is a healthy 46 characters: “Homepage - NSR Cybersecurity e Data Protection”.
Canonical URL set
The canonical URL is https://www.nsr.it/.
Structured data in place
Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.nsr.it/sitemap_index.xml.
AI search readiness
No llms.txt
There is no https://www.nsr.it/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (851 words), so crawlers that don't run JavaScript still read it.
Other pages
2 pages share a title
https://www.nsr.it/activities and https://www.nsr.it/Activities all use the title “NSR - Activities - Cybersecurity e Data Protection”. Search engines can't tell which page to show for a search, so each competes with the others.
2 pages share a meta description
https://www.nsr.it/activities and https://www.nsr.it/Activities use the same meta description. A description written for each page earns more clicks.
2 links to non-canonical URLs
Your homepage links to 2 pages by a URL that isn't their canonical one, for example https://www.nsr.it/Activities, whose canonical is https://www.nsr.it/activities. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
1 page without an H1
https://www.nsr.it/en has no <h1> headline, so visitors and search engines get no clear main topic.
8 pages slow to respond
https://www.nsr.it/Activities, https://www.nsr.it/news, https://www.nsr.it/en, https://www.nsr.it/ricerca, https://www.nsr.it/activities/cybersecurity and https://www.nsr.it/activities/data-protection and 2 others took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 33 found) and read each the way a search engine does.
4 checks passed
Linked pages load
14 pages of 15 loaded without an error (the rest turned automated requests away).
Every page has a meta description
All 14 pages that loaded have a meta description.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 14 pages that loaded have a <title>.
Best practices
4 small tap targets
4 of 12 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 776 words of copy
The homepage carries about 776 words of visible text.
4 checks passed
3 calls to action
The homepage has 3 calls to action, for example “Contact”.
1 short form
A short form (6 fields at most) is right on the homepage, asking for an email.
Social proof on the page
Social proof on the homepage: 2 customer or partner logos, a star rating, 1 trust badge and “80+ Clients”.
Direct contact links
Visitors can reach you directly: 1 phone link and 1 email link.
Privacy and tracking
1 cookie set on arrival
1Opening the homepage sets 1 cookie (measured from a US location before any click).
6 other companies contacted
Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
2 checks passed
Consent tool: CookieYes
A consent management tool (CookieYes) loads with the page.
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at nsr.it, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Hosting
- Telecom Italia S.p.A.
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 30 issues on nsr.it, including 14 speed issues, 1 SEO issue and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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