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oceansales.us website review
Visit site (opens in a new tab)Reviewed 6 November 202631 issues · 83 checks
This review found 31 issues worth fixing on oceansales.us, 6 of them high impact, across 83 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
86B- #10,190 of 102,276 reviewed websitesbeats 86%
- #6,146 of 56,803 online storesbeats 85%
- #5,958 of 51,667 Shopify storesbeats 84%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.8 s |
| May 23, 2026 | 1.8 s |
| May 30, 2026 | 1.9 s |
| Jun 6, 2026 | 1.9 s |
| Jun 13, 2026 | 1.9 s |
| Jun 20, 2026 | 1.9 s |
| Jun 27, 2026 | 1.9 s |
| Jul 4, 2026 | 1.9 s |
| Jul 11, 2026 | 1.8 s |
| Jul 18, 2026 | 1.9 s |
| Jul 25, 2026 | 1.8 s |
| Aug 1, 2026 | 1.8 s |
| Aug 8, 2026 | 1.8 s |
| Aug 15, 2026 | 1.7 s |
| Aug 22, 2026 | 1.9 s |
| Aug 29, 2026 | 1.9 s |
| Sep 5, 2026 | 1.9 s |
| Sep 12, 2026 | 1.9 s |
| Sep 19, 2026 | 1.8 s |
| Sep 26, 2026 | 1.7 s |
| Oct 3, 2026 | 1.7 s |
| Oct 10, 2026 | 1.7 s |
| Oct 17, 2026 | 1.7 s |
| Oct 24, 2026 | 1.7 s |
| Oct 31, 2026 | 1.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 90 ms |
| May 23, 2026 | 90 ms |
| May 30, 2026 | 90 ms |
| Jun 13, 2026 | 103 ms |
| Jun 20, 2026 | 104 ms |
| Jun 27, 2026 | 110 ms |
| Jul 4, 2026 | 104 ms |
| Jul 18, 2026 | 112 ms |
| Jul 25, 2026 | 111 ms |
| Aug 1, 2026 | 112 ms |
| Aug 8, 2026 | 115 ms |
| Aug 22, 2026 | 111 ms |
| Sep 5, 2026 | 106 ms |
| Sep 12, 2026 | 105 ms |
| Sep 19, 2026 | 105 ms |
| Sep 26, 2026 | 104 ms |
| Oct 3, 2026 | 104 ms |
| Oct 10, 2026 | 104 ms |
| Oct 17, 2026 | 102 ms |
| Oct 24, 2026 | 104 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Render-blocking requests
1.4 s3 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.
Mobile performance score: 65
65/100Your mobile performance score is 65. Pages that score under 90 lose visitors before the first paint.
Improve image delivery
500 ms · 410 KiB12 images could be 410 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 500 ms faster on a phone.
Reduce unused JavaScript
300 ms · 183 KiBAbout 183 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.
Reduce unused CSS
300 ms · 51 KiBAbout 51 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Main-thread work: 2.8 s
A phone's processor spends 2.8 s on main-thread work while loading, 808 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Shopify adds 165 ms
165 msShopify costs a phone 165 ms of main-thread work and 575 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
rebuyengine.com adds 144 ms
144 msrebuyengine.com costs a phone 144 ms of main-thread work and 379 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
1,783 HTML elements
The page has 1,783 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
4 third-party services on the page
4 third-party services load with your homepage (Shopify, rebuyengine.com and addons.business and others), adding 1,000 KiB and 335 ms of main-thread time.
3 long tasks on the main thread
3 long tasks block the main thread while loading, the longest for 107 ms. During a long task the page ignores taps.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Legacy JavaScript
30 KiBPolyfills for old browsers add 30 KiB JavaScript that modern phones do not need.
Use efficient cache lifetimes
5 KiB3 files are served with short cache lifetimes, so returning visitors download them again (5 KiB).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 9 ms
9 msYour server sent the HTML in 9 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 7.6 s
7.6 sYour largest element takes 7.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Time to Interactive: 11.5 s
11.5 sThe page becomes fully interactive after 11.5 s. Good is under 3.8 s.
Cumulative Layout Shift: 0.19
0.19The layout shifts by 0.19 while loading, so content jumps under the reader's thumb. Good is under 0.1.
Speed Index: 3.5 s
3.5 sVisually, the page fills in at 3.5 s (Speed Index). Good is under 3.4 s.
8 images without width and height
8 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) got 14% slower for real visitors
+14%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 90 ms to 104 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-7%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.8 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
8 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.6 s
1.6 sReal visitors wait 1.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 110 ms
110 msReal visitors wait 110 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.02
0.02For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.
Real-user FCP: 1.4 s
1.4 sReal visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 523 ms
523 msReal visitors wait 523 ms for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 1.2 s
1.2 sThe first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.
Total Blocking Time: 35 ms
35 msScripts block the page for only 35 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 3.1 MB in 380 requests
3.1 MBYour homepage downloads 3.1 MB in 380 requests on a phone: scripts 1.0 MB (182), images 970 KiB (49) and other files 894 KiB (116). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
ocean_sales_modern_living_room_steam_mop_ultra.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 0.9 g of CO₂ per visit
0.89 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.89 g of CO₂e: 107.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
ARIA attributes must conform to valid values (2 elements)
ARIA attributes must conform to valid values: 2 elements on the page fail this check, rated critical by axe-core.
2 buttons without a name
2 buttons have no accessible name, so screen readers announce just “button”.
Hidden but focusable
11 elements hidden from screen readers can still receive keyboard focus.
All page content should be contained by landmarks (18 elements)
All page content should be contained by landmarks: 18 elements on the page fail this check, rated moderate by axe-core.
Heading levels should only increase by one (1 element)
Heading levels should only increase by one: 1 element on the page fails this check, rated moderate by axe-core.
4 links without text
4 visible links have no text or label, so screen readers cannot say where they go.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (1 element).
2 checks passed
Every image has alt text
All 31 images in the HTML carry an alt attribute.
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 5 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
Meta description is long (318 characters)
Your meta description is 318 characters; Google truncates after about 160, so the end of your pitch is cut.
59 internal links, 16 external
The homepage links to 59 pages on oceansales.us and 16 external pages.
6 checks passed
One H1 headline
Your main headline reads: “Ocean Sales USA”.
Title: 59 characters
Your title is a healthy 59 characters: “Ocean Sales USA | Online Shopping | Cleaning, Health & Home”.
Canonical URL set
The canonical URL is https://www.oceansales.us/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.oceansales.us/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
Some text only appears after JavaScript runs
50%The HTML your server sends has 562 of the 1,135 words a browser shows. AI crawlers don't run JavaScript, so they miss the rest.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
llms.txt published
The site publishes https://www.oceansales.us/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page without an H1
https://www.oceansales.us/pages/about-us has no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 16 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
10 small tap targets
10 of 46 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
About 1,135 words of copy
The homepage carries about 1,135 words of visible text.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
6 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Shop Wellness” and “Shop All”.
14 calls to action
The homepage has 14 calls to action, for example “Subscribe”, “Shop Wellness” and “Shop All”.
8 short forms
8 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 6 testimonial or review blocks and a star rating.
Direct contact links
Visitors can reach you directly: 1 phone link and 0 email links.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
4 trackers load before any consent
4Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
13 cookies set on arrival
13Opening the homepage sets 13 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
19 other companies contacted
Loading the homepage contacts 19 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at oceansales.us, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 6 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Pagefly Ai Page Builder · Judge Me Reviews · Rebuy Personalization Engine · Cozy Country Redirect · Bestpush · rebuyengine.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 31 issues on oceansales.us, including 14 speed issues, 2 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.