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oeforgood.com website review

Visit site (opens in a new tab)Reviewed 9 November 202622 issues · 82 checks

This review found 22 issues worth fixing on oeforgood.com, 10 of them high impact, across 82 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.1 s1.4 sMay 23Nov 71.5 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.7 s
May 30, 20261.6 s
Jun 6, 20261.6 s
Jun 13, 20261.6 s
Jun 20, 20261.6 s
Jun 27, 20261.7 s
Jul 4, 20261.6 s
Jul 11, 20261.8 s
Jul 18, 20261.9 s
Jul 25, 20261.9 s
Aug 1, 20262.1 s
Aug 8, 20261.8 s
Aug 15, 20262.0 s
Aug 22, 20261.7 s
Aug 29, 20261.7 s
Sep 5, 20261.8 s
Sep 12, 20261.6 s
Sep 19, 20261.8 s
Sep 26, 20261.7 s
Oct 3, 20261.7 s
Oct 10, 20261.6 s
Oct 17, 20261.6 s
Oct 24, 20261.6 s
Oct 31, 20261.6 s
Nov 7, 20261.5 s
Real-visitor tap response (INP)75th percentile, phones
154 ms105 msMay 23Nov 7148 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026118 ms
May 30, 2026119 ms
Jun 6, 2026118 ms
Jun 13, 2026117 ms
Jun 20, 2026119 ms
Jun 27, 2026121 ms
Jul 4, 2026121 ms
Jul 11, 2026126 ms
Jul 18, 2026121 ms
Jul 25, 2026126 ms
Aug 1, 2026123 ms
Aug 8, 2026120 ms
Aug 15, 2026129 ms
Aug 22, 2026131 ms
Aug 29, 2026140 ms
Sep 5, 2026138 ms
Sep 12, 2026133 ms
Sep 19, 2026122 ms
Sep 26, 2026112 ms
Oct 3, 2026114 ms
Oct 10, 2026111 ms
Oct 17, 2026111 ms
Oct 24, 2026111 ms
Oct 31, 2026115 ms
Nov 7, 2026148 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of oeforgood.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. oeforgood.com at 1.0 s1.0 s
  2. oeforgood.com at 2.0 s2.0 s
  3. oeforgood.com at 3.0 s3.0 s
  4. oeforgood.com at 4.0 s4.0 s
  5. oeforgood.com at 5.0 s5.0 s
  6. oeforgood.com at 5.9 s5.9 s
  7. oeforgood.com at 6.9 s6.9 s
  8. oeforgood.com at 7.9 s7.9 s

Speed

7 to fix70
  • Improve image delivery

    1.3 s · 710 KiB

    10 images could be 710 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.3 s faster on a phone.

  • Main-thread work: 4.0 s

    A phone's processor spends 4.0 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Mobile performance score: 70

    70/100

    Your mobile performance score is 70. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    800 ms

    4 files block the first paint until they finish downloading. Deferring or inlining them could save about 800 ms.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Shopify, Klaviyo and Hubspot and others), adding 1.5 MB and 583 ms of main-thread time.

  • Shopify adds 326 ms

    326 ms

    Shopify costs a phone 326 ms of main-thread work and 1.2 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,984 HTML elements

    The page has 1,984 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Reduce unused CSS

    150 ms · 48 KiB

    About 48 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Use efficient cache lifetimes

    166 KiB

    16 files are served with short cache lifetimes, so returning visitors download them again (166 KiB).

  • Reduce unused JavaScript

    116 KiB

    About 116 KiB of JavaScript is downloaded but never used on this page.

  • 3 long tasks on the main thread

    3 long tasks block the main thread while loading, the longest for 74 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 14 ms

    14 ms

    Your server sent the HTML in 14 ms, well inside Google's 600 ms guideline.

Core Web Vitals

3 to fix100
  • Largest Contentful Paint: 11.6 s

    11.6 s

    Your largest element takes 11.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 18.1 s

    18.1 s

    The page becomes fully interactive after 18.1 s. Good is under 3.8 s.

  • Speed Index: 6.0 s

    6.0 s

    Visually, the page fills in at 6.0 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) got 11% slower for real visitors

    +11%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 118 ms to 148 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -8%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

9 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 148 ms

    148 ms

    Real visitors wait 148 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 481 ms

    481 ms

    Real visitors wait 481 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 28 ms

    28 ms

    Scripts block the page for only 28 ms while loading. Good is under 200 ms.

Images and page weight

2 to fix63
  • Page weight: 5.1 MB in 417 requests

    5.1 MB

    Your homepage downloads 5.1 MB in 417 requests on a phone: images 2.4 MB (38), other files 1.2 MB (184) and scripts 933 KiB (176). Under 2 MB keeps phones on slow connections fast.

  • 15 images below the first screen load straight away

    15 images further down the page (1.1 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.4 g of CO₂ per visit

    1.44 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.44 g of CO₂e: 172.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

6 to fixGoogle 7891
  • Hidden but focusable

    7 elements hidden from screen readers can still receive keyboard focus.

  • 7 tap targets too small

    7 tap targets are too small or too close together to hit reliably with a finger.

  • Elements must only use permitted ARIA attributes (4 elements)

    Elements must only use permitted ARIA attributes: 4 elements on the page fail this check, rated serious by axe-core.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 47 links without text

    47 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h2 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

1 checks passed
  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 7 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9289
  • Title is long (67 characters)

    Your title is 67 characters, so Google will cut it off around 60: “Oé - Buy organic wines made with zero pesticides. Certified B Corp.”.

  • Structured data has 1 problem

    Structured data found (Organization, Store and WebSite) but with 1 problem, for example “WebSite: url is not an absolute URL ("oeforgood.com")”.

  • 120 internal links, 5 external

    The homepage links to 120 pages on oeforgood.com and 5 external pages.

6 checks passed
  • Meta description: 142 characters

    Your meta description is 142 characters: “Buy organic wines made with zero pesticides from the Oé boutique. Certified B Corp with quick delivery anywhere in Euro…”.

  • One H1 headline

    Your main headline reads: “Oé”.

  • Canonical URL set

    The canonical URL is https://oeforgood.com/en.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://oeforgood.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,118 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://oeforgood.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 5 pages without a meta description

    https://oeforgood.com/en/pages/cadeaux-entreprises, https://oeforgood.com/en/collections/bulles, https://oeforgood.com/en/collections/best-sellers, https://oeforgood.com/en/pages/ou-trouver-oe and https://oeforgood.com/en/pages/notre-mission have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 66 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

Google 96100
3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    28 of 28 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix94
  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 543 words of copy

    The homepage carries about 543 words of visible text.

7 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Subscribe”.

  • 10 calls to action

    The homepage has 10 calls to action, for example “Corporate gifts: request your quote”, “The Shop” and “Show The Shop submenu”.

  • 8 short forms

    8 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 56 testimonial or review blocks, a star rating and 3 trust badges.

  • Analytics in place

    Analytics detected: HubSpot.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

Privacy and tracking

  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and Klaviyo and 2 mores (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.

  • 25 cookies set on arrival

    25

    Opening the homepage sets 25 cookies, 8 of them by other companies (measured from a US location before any click).

  • 35 other companies contacted

    Loading the homepage contacts 35 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: HubSpot cookie banner

    A consent management tool (HubSpot cookie banner) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at oeforgood.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 4 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Klaviyo Email Marketing Sms · Seo Manager Venntov · Judge Me Reviews · smile.io

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Hosting
Shopify

Company

Headquarters
Lyon

Upkeep, stack, hiring and company data from programmable.info

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