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pennstateclothes.com website review

Visit site (opens in a new tab)Reviewed 9 November 202625 issues · 79 checks

This review found 25 issues worth fixing on pennstateclothes.com, 5 of them high impact, across 79 checks. The most urgent: 2 text elements with low contrast. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.2 s784 msMay 23Nov 7882 ms
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.1 s
May 30, 20261.1 s
Jun 6, 20261.1 s
Jun 13, 20261.1 s
Jun 20, 20261.1 s
Jun 27, 20261.1 s
Jul 4, 20261.1 s
Jul 11, 20261.1 s
Jul 18, 20261.1 s
Jul 25, 20261.1 s
Aug 1, 20261.1 s
Aug 8, 20261.0 s
Aug 15, 20261.0 s
Aug 22, 2026956 ms
Aug 29, 2026929 ms
Sep 5, 2026888 ms
Sep 12, 2026867 ms
Sep 19, 2026848 ms
Sep 26, 2026831 ms
Oct 3, 2026838 ms
Oct 10, 2026839 ms
Oct 17, 2026851 ms
Oct 24, 2026873 ms
Oct 31, 2026875 ms
Nov 7, 2026882 ms
Real-visitor tap response (INP)75th percentile, phones
144 ms112 msMay 23Nov 7137 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026116 ms
May 30, 2026121 ms
Jun 6, 2026123 ms
Jun 13, 2026128 ms
Jun 20, 2026130 ms
Jun 27, 2026136 ms
Jul 4, 2026133 ms
Jul 11, 2026130 ms
Jul 18, 2026129 ms
Jul 25, 2026126 ms
Aug 1, 2026122 ms
Aug 8, 2026128 ms
Aug 15, 2026130 ms
Aug 22, 2026130 ms
Aug 29, 2026137 ms
Sep 5, 2026137 ms
Sep 12, 2026135 ms
Sep 19, 2026133 ms
Sep 26, 2026132 ms
Oct 3, 2026134 ms
Oct 10, 2026136 ms
Oct 17, 2026137 ms
Oct 24, 2026140 ms
Oct 31, 2026137 ms
Nov 7, 2026137 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of pennstateclothes.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. pennstateclothes.com at 0.5 s0.5 s
  2. pennstateclothes.com at 1.0 s1.0 s
  3. pennstateclothes.com at 1.6 s1.6 s
  4. pennstateclothes.com at 2.1 s2.1 s
  5. pennstateclothes.com at 2.6 s2.6 s
  6. pennstateclothes.com at 3.1 s3.1 s
  7. pennstateclothes.com at 3.7 s3.7 s
  8. pennstateclothes.com at 4.2 s4.2 s

Speed

5 to fix68
  • Improve image delivery

    450 ms · 816 KiB

    19 images could be 816 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 450 ms faster on a phone.

  • Mobile performance score: 68

    68/100

    Your mobile performance score is 68. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    610 ms · 131 KiB

    About 131 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 610 ms faster on a phone.

  • Render-blocking requests

    350 ms

    4 files block the first paint until they finish downloading. Deferring or inlining them could save about 350 ms.

  • Main-thread work: 2.3 s

    A phone's processor spends 2.3 s on main-thread work while loading, 974 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (TikTok, Clarity and Google Tag Manager and others), adding 488 KiB and 465 ms of main-thread time.

  • 4 long tasks on the main thread

    4 long tasks block the main thread while loading, the longest for 114 ms. During a long task the page ignores taps.

  • Use efficient cache lifetimes

    25 KiB

    6 files are served with short cache lifetimes, so returning visitors download them again (25 KiB).

  • Reduce unused CSS

    25 KiB

    About 25 KiB of CSS is downloaded but never applied on this page.

  • Legacy JavaScript

    10 KiB

    Polyfills for old browsers add 10 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Duplicated JavaScript

    3 KiB

    3 KiB JavaScript is shipped twice across bundles.

  • Minify JavaScript

    2 KiB

    2 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 6 ms

    6 ms

    Your server sent the HTML in 6 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100
  • Largest Contentful Paint: 8.8 s

    8.8 s

    Your largest element takes 8.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 8.8 s

    8.8 s

    The page becomes fully interactive after 8.8 s. Good is under 3.8 s.

  • Speed Index: 5.7 s

    5.7 s

    Visually, the page fills in at 5.7 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 1.9 s

    1.9 s

    The first text or image appears after 1.9 s on a phone. Good is under 1.8 s.

  • Tap response (INP) got 16% slower for real visitors

    +16%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 116 ms to 137 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

9 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.0 s

    1.0 s

    Real visitors wait 1.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 138 ms

    138 ms

    Real visitors wait 138 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.8 s

    0.8 s

    Real visitors see the first content after 0.8 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 475 ms

    475 ms

    Real visitors wait 475 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 23% faster for real visitors

    -23%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.1 s to 0.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 124 ms

    124 ms

    Scripts block the page for only 124 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

3 to fix74
  • Page weight: 2.9 MB in 224 requests

    2.9 MB

    Your homepage downloads 2.9 MB in 224 requests on a phone: images 1.4 MB (40), other files 743 KiB (97) and scripts 662 KiB (61). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    2026FallAdidasBanner-Mobile.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 1 image far larger than shown

    44 KiB

    1 image is downloaded at several times the size a phone draws it, for example StorefrontPicSummer2026.jpg at 1,500 px wide, shown at 380 px. Resized copies would save about 44 KiB.

  • 1 image below the first screen load straight away

    1 image further down the page (105 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 0.8 g of CO₂ per visit

    0.84 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.84 g of CO₂e: 100.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

Accessibility

4 to fixGoogle 9395
  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 20 links without text

    20 visible links have no text or label, so screen readers cannot say where they go.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

2 checks passed
  • Every image has alt text

    All 68 images in the HTML carry an alt attribute.

  • 50 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10097
  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 213 internal links, 4 external

    The homepage links to 213 pages on pennstateclothes.com and 4 external pages.

7 checks passed
  • Meta description: 152 characters

    Your meta description is 152 characters: “PennStateClothes.com offers Licensed Penn State Clothing, Nittany Lions Souvenirs and official PSU merchandise. Shop on…”.

  • One H1 headline

    Your main headline reads: “Officially Licensed Penn State Clothing, Apparel & Merchandise”.

  • Title: 46 characters

    Your title is a healthy 46 characters: “Penn State Clothes | PSU Apparel, Merch & Gear”.

  • Canonical URL set

    The canonical URL is https://www.pennstateclothes.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.pennstateclothes.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (756 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.pennstateclothes.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

4 to fix68
  • 1 page without a title

    https://www.pennstateclothes.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    https://www.pennstateclothes.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 1 page without a meta description

    https://www.pennstateclothes.com/customer_authentication/redirect has no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    https://www.pennstateclothes.com/customer_authentication/redirect has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 146 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

Best practices

2 to fixGoogle 9287
  • 20 small tap targets

    20 of 52 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Identifier 'CarouselSlider' has already been declared”.

  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix83
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 468 words of copy

    The homepage carries about 468 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop Now!”.

  • 9 calls to action

    The homepage has 9 calls to action, for example “Shop All lululemon”, “Shop All New Arrivals” and “Shop Now!”.

  • 4 short forms

    4 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Microsoft Clarity.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 0 email links.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 24 cookies set on arrival

    24

    Opening the homepage sets 24 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 28 other companies contacted

    Loading the homepage contacts 28 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at pennstateclothes.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 6 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Redo · Microsoft Clarity · Gift Card Pro · Ablestar Link Manager · Instafeed · Back In Stock

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Tag Manager | Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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