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pocketnurse.com website review

Visit site (opens in a new tab)Reviewed 24 October 202651 issues · 111 checks

This review found 51 issues worth fixing on pocketnurse.com, 17 of them high impact, across 111 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.0 s2.6 sMay 2Oct 172.9 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20262.7 s
May 9, 20262.6 s
May 16, 20262.7 s
May 23, 20262.7 s
May 30, 20262.7 s
Jun 6, 20262.8 s
Jun 13, 20262.9 s
Jun 20, 20262.9 s
Jun 27, 20262.8 s
Jul 4, 20262.7 s
Jul 11, 20262.7 s
Jul 18, 20262.6 s
Jul 25, 20262.7 s
Aug 1, 20262.8 s
Aug 8, 20262.8 s
Aug 15, 20262.9 s
Aug 22, 20262.8 s
Aug 29, 20262.8 s
Sep 5, 20262.8 s
Sep 12, 20262.8 s
Sep 19, 20262.9 s
Sep 26, 20262.9 s
Oct 3, 20262.9 s
Oct 10, 20262.9 s
Oct 17, 20262.9 s
Real-visitor tap response (INP)75th percentile, phones
127 ms92 msMay 2Oct 17119 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026102 ms
May 9, 2026102 ms
May 16, 202697 ms
May 23, 202699 ms
May 30, 2026101 ms
Jun 6, 2026103 ms
Jun 13, 2026104 ms
Jun 20, 2026104 ms
Jun 27, 202699 ms
Jul 4, 202696 ms
Jul 11, 202699 ms
Jul 18, 202697 ms
Jul 25, 2026103 ms
Aug 1, 2026104 ms
Aug 8, 2026103 ms
Aug 15, 2026104 ms
Aug 22, 2026106 ms
Aug 29, 2026111 ms
Sep 5, 2026113 ms
Sep 12, 2026113 ms
Sep 19, 2026120 ms
Sep 26, 2026121 ms
Oct 3, 2026123 ms
Oct 10, 2026123 ms
Oct 17, 2026119 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Live view · interaction off

Speed

14 to fix47
  • Render-blocking requests

    1.4 s

    10 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

  • Mobile performance score: 47

    47/100

    Your mobile performance score is 47 (desktop: 50). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 4.1 s

    A phone's processor spends 4.1 s on main-thread work while loading, 2.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Improve image delivery

    999 KiB

    19 images could be 999 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, hs-sites.com and Hubspot and others), adding 1,016 KiB and 765 ms of main-thread time.

  • Reduce initial server response time

    617 ms

    Reduce initial server response time. Google estimates savings of 617 ms on a phone.

  • Document request latency

    600 ms

    The HTML itself could arrive about 600 ms sooner: redirects, a slow server response or missing compression delay everything after it.

  • Reduce unused JavaScript

    514 KiB

    About 514 KiB of JavaScript is downloaded but never used on this page.

  • Google Tag Manager adds 391 ms

    391 ms

    Google Tag Manager costs a phone 391 ms of main-thread work and 446 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    300 ms · 115 KiB

    About 115 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Use efficient cache lifetimes

    354 KiB

    12 files are served with short cache lifetimes, so returning visitors download them again (354 KiB).

  • 12 long tasks on the main thread

    12 long tasks block the main thread while loading, the longest for 351 ms. During a long task the page ignores taps.

  • 1,880 HTML elements

    The page has 1,880 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Server response: 717 ms

    717 ms

    Your server takes 717 ms to send the HTML. Google recommends under 600 ms; everything else waits for it.

  • Font display

    150 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).

  • Minify JavaScript

    9 KiB

    9 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Core Web Vitals

10 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user TTFB: 2.0 s

    2.0 s

    Real visitors wait 2.0 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest Contentful Paint: 9.5 s

    9.5 s

    Your largest element takes 9.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Beds and Furniture Packages for healthcare facilities at Po…”.

  • Time to Interactive: 24.5 s

    24.5 s

    The page becomes fully interactive after 24.5 s. Good is under 3.8 s.

  • Speed Index: 11.5 s

    11.5 s

    Visually, the page fills in at 11.5 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 699 ms

    699 ms

    Scripts block taps and scrolling for 699 ms in total while the page loads. Good is under 200 ms.

  • Real-user LCP: 2.8 s

    2.8 s

    Real visitors wait 2.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 2.4 s

    2.4 s

    Real visitors see the first content after 2.4 s (75th percentile). Good is under 1.8 s.

  • 17 images without width and height

    17 images have no width and height attributes, so the layout jumps as each one loads.

  • First Contentful Paint: 1.8 s

    1.8 s

    The first text or image appears after 1.8 s on a phone. Good is under 1.8 s.

  • Tap response (INP) got 19% slower for real visitors

    +19%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 102 ms to 119 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +9%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.7 s to 2.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user INP: 118 ms

    118 ms

    Real visitors wait 118 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 4.5 MB in 233 requests

    4.5 MB

    Your homepage downloads 4.5 MB in 233 requests on a phone: images 2.2 MB (42), scripts 1.4 MB (133) and fonts 489 KiB (9). Under 2 MB keeps phones on slow connections fast.

  • About 1.3 g of CO₂ per visit

    1.27 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.27 g of CO₂e: 152.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

11 to fixGoogle 7786
  • Certain ARIA roles must be contained by particular parents (6 elements)

    Certain ARIA roles must be contained by particular parents: 6 elements on the page fail this check, rated critical by axe-core.

  • Certain ARIA roles must contain particular children (2 elements)

    Certain ARIA roles must contain particular children: 2 elements on the page fail this check, rated critical by axe-core.

  • Orphan list items

    Some list items are not inside a list.

  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Interactive controls must not be nested (2 elements)

    Interactive controls must not be nested: 2 elements on the page fail this check, rated serious by axe-core.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • 10 images without alt text

    10 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • 11 form fields without a label

    11 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

  • Elements with role="dialog" or role="alertdialog" do not have accessible names.

    Elements with role="dialog" or role="alertdialog" do not have accessible names. (1 element).

1 checks passed
  • 54 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 62 WCAG 2.2 A/AA and best-practice rules on the phone render: 54 passed and 8 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 9282
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • Meta description is long (212 characters)

    Your meta description is 212 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 364 internal links, 18 external

    The homepage links to 364 pages on pocketnurse.com and 18 external pages.

4 checks passed
  • One H1 headline

    Your main headline reads: “Pocket Nurse - Medical Supplies for Education”.

  • Title: 45 characters

    Your title is a healthy 45 characters: “Pocket Nurse® Simulation & Education Supplies”.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.pocketnurse.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,072 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 196 found) and read each the way a search engine does.

1 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

Best practices

4 to fixGoogle 5883
  • 11 small tap targets

    11 of 22 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • Deprecated browser APIs

    The page uses 2 deprecated browser APIs that will stop working in future browsers (“Synchronous `XMLHttpRequest` on the main thread is deprecated because of its detrimental effects to…”).

  • 1 third-party cookie

    1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

  • 4 JavaScript errors while loading

    4 errors were logged to the browser console while the page loaded, for example “[2026-10-24 06:24:31] [ERROR] Failed to load the "Cart2Quote_Quotation/js/view/miniquote" component.”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

2 to fix86
  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • 3 links through redirect chains

    3 links go through two or more redirects, for example http://info.pocketnurse.com/sales-2020.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

5 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (pocketnurse.com).

  • Valid certificate (44 days left)

    The certificate from Let's Encrypt · YR1 verifies for pocketnurse.com and is valid for another 44 days.

  • http:// redirects to https

    http://pocketnurse.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 58 links work

    All 58 links checked from your homepage (40 internal, 18 external) answered without errors.

Domain and trust

  • No CAA record

    pocketnurse.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    pocketnurse.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 29 years old

    29 years

    pocketnurse.com was registered in Apr 1997 through Network Solutions, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until Apr 2031

    pocketnurse.com is registered until Apr 2031.

Content and conversion

2 to fix88
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 2 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 338 words of copy

    The homepage carries about 338 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “CONTACT US” and “SHOP BY PROGRAM”.

  • 16 calls to action

    The homepage has 16 calls to action, for example “Sign In / Register”, “Catalog Request” and “Quick order”.

  • 9 short forms

    9 short forms (5 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Tag Manager and HubSpot.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage.

Email authentication

1 to fix70
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be pocketnurse.com is still delivered. Add a report address, check the reports, then move to quarantine.

  • Email authentication score: 70/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 : ip4:199.102.90.19 include:2847307.spf05.hubspotemail.net include:spf.protection.outlook.com ~all”.

  • DKIM signing found

    A DKIM key is published (selector “s1”, “s2” and “hs1”), so receivers can verify mail really came from you.

Privacy and tracking

  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and HubSpot (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.

  • 20 cookies set on arrival

    20

    Opening the homepage sets 20 cookies (measured from a US location before any click).

  • 27 other companies contacted

    Loading the homepage contacts 27 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: HubSpot cookie banner

    A consent management tool (HubSpot cookie banner) loads with the page.

Upkeep, stack and company

  • The footer still says © 2025.

Stack

E-commerce
Magento
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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