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prosci.com website review

Visit site (opens in a new tab)Reviewed 31 October 202633 issues · 98 checks

This review found 33 issues worth fixing on prosci.com, 12 of them high impact, across 98 checks. The most urgent: main-thread work: 28.5 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.3 s2.7 sMay 9Oct 242.9 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20263.3 s
May 16, 20263.1 s
May 23, 20263.0 s
May 30, 20262.9 s
Jun 6, 20262.9 s
Jun 13, 20262.9 s
Jun 20, 20262.9 s
Jun 27, 20262.9 s
Jul 4, 20262.9 s
Jul 11, 20262.8 s
Jul 18, 20262.8 s
Jul 25, 20262.8 s
Aug 1, 20262.8 s
Aug 8, 20262.8 s
Aug 15, 20262.8 s
Aug 22, 20262.8 s
Aug 29, 20262.9 s
Sep 5, 20262.9 s
Sep 12, 20263.0 s
Sep 19, 20263.0 s
Sep 26, 20263.0 s
Oct 3, 20263.0 s
Oct 10, 20262.9 s
Oct 17, 20262.9 s
Oct 24, 20262.9 s
Real-visitor tap response (INP)75th percentile, phones
245 ms158 msMay 9Oct 24197 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026170 ms
May 16, 2026171 ms
May 23, 2026170 ms
May 30, 2026168 ms
Jun 6, 2026175 ms
Jun 13, 2026178 ms
Jun 20, 2026181 ms
Jun 27, 2026185 ms
Jul 4, 2026188 ms
Jul 11, 2026191 ms
Jul 18, 2026197 ms
Jul 25, 2026197 ms
Aug 1, 2026192 ms
Aug 8, 2026197 ms
Aug 15, 2026214 ms
Aug 22, 2026226 ms
Aug 29, 2026235 ms
Sep 5, 2026225 ms
Sep 12, 2026209 ms
Sep 19, 2026208 ms
Sep 26, 2026205 ms
Oct 3, 2026204 ms
Oct 10, 2026196 ms
Oct 17, 2026195 ms
Oct 24, 2026197 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Live view · interaction off

Speed

9 to fix51
  • Main-thread work: 28.5 s

    A phone's processor spends 28.5 s on main-thread work while loading, 1.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Render-blocking requests

    2.0 s

    25 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.0 s.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, JSDelivr CDN and hubspotusercontent-na1.net and others), adding 1.3 MB and 1.2 s of main-thread time.

  • Mobile performance score: 51

    51/100

    Your mobile performance score is 51. Pages that score under 90 lose visitors before the first paint.

  • Google Tag Manager adds 650 ms

    650 ms

    Google Tag Manager costs a phone 650 ms of main-thread work and 881 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 17 long tasks on the main thread

    17 long tasks block the main thread while loading, the longest for 502 ms. During a long task the page ignores taps.

  • Reduce unused JavaScript

    494 KiB

    About 494 KiB of JavaScript is downloaded but never used on this page.

  • Use efficient cache lifetimes

    307 KiB

    70 files are served with short cache lifetimes, so returning visitors download them again (307 KiB).

  • 1,578 HTML elements

    The page has 1,578 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Reduce unused CSS

    150 ms · 49 KiB

    About 49 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Legacy JavaScript

    34 KiB

    Polyfills for old browsers add 34 KiB JavaScript that modern phones do not need.

  • Improve image delivery

    31 KiB

    2 images could be 31 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    3 KiB

    3 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 30 ms

    30 ms

    Your server sent the HTML in 30 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 15.3 s

    15.3 s

    The page becomes fully interactive after 15.3 s. Good is under 3.8 s.

  • Speed Index: 10.0 s

    10.0 s

    Visually, the page fills in at 10.0 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 875 ms

    875 ms

    Scripts block taps and scrolling for 875 ms in total while the page loads. Good is under 200 ms.

  • Largest Contentful Paint: 4.7 s

    4.7 s

    Your largest element takes 4.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Real-user LCP: 2.6 s

    2.6 s

    Real visitors wait 2.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 263 ms

    263 ms

    Real visitors wait 263 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 2.4 s

    2.4 s

    Real visitors see the first content after 2.4 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 2.3 s

    2.3 s

    The first text or image appears after 2.3 s on a phone. Good is under 1.8 s.

  • Tap response (INP) got 15% slower for real visitors

    +15%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 170 ms to 197 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 716 ms

    716 ms

    Real visitors wait 716 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 10% faster for real visitors

    -10%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 3.3 s to 2.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 2.3 MB in 111 requests

    2.3 MB

    Your homepage downloads 2.3 MB in 111 requests on a phone: scripts 1.3 MB (28), images 515 KiB (33) and fonts 215 KiB (6). Under 2 MB keeps phones on slow connections fast.

  • About 0.6 g of CO₂ per visit

    0.64 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.64 g of CO₂e: 77.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 8693
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • 9 tap targets too small

    9 tap targets are too small or too close together to hit reliably with a finger.

  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 85 form fields without a label

    85 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h2 → h4, h2 → h6 and h2 → h5), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

2 checks passed
  • Every image has alt text

    All 64 images in the HTML carry an alt attribute.

  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 4 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 8588
  • Meta description is long (197 characters)

    Your meta description is 197 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 7 links with vague text

    7 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 1 link crawlers can't follow

    1 link has no real href, so search engines can't follow it.

  • 114 internal links, 29 external

    The homepage links to 114 pages on prosci.com and 29 external pages.

6 checks passed
  • One H1 headline

    Your main headline reads: “Turning complex change into results.”.

  • Title: 57 characters

    Your title is a healthy 57 characters: “Prosci | The Global Leader in Change Management Solutions”.

  • Canonical URL set

    The canonical URL is https://www.prosci.com/.

  • Structured data in place

    Structured data found: Organization.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.prosci.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,151 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (8 KiB, 51 links), a plain-text guide to the site for AI tools.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 59 found) and read each the way a search engine does.

1 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

Best practices

2 to fixGoogle 9678
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=187083256&tm=gtm002&Ver=2&mid=4577fd17-3b2f-4ace-a539-b2d9585706a9&bo=1&sid=542cd100d4c911f1b2513b6d14b956a7&vid=542cf2f0d4c911f1a121119e818be0e5&vids=1&msclkid=N&pi=9.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 403 ()”.

2 checks passed
  • Tap targets are thumb-sized

    9 of 9 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (prosci.com).

  • Valid certificate (51 days left)

    The certificate from Google Trust Services · WE1 verifies for prosci.com and is valid for another 51 days.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://prosci.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 60 links work

    All 60 links checked from your homepage (40 internal, 20 external) answered without errors.

Domain and trust

  • No CAA record

    prosci.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    prosci.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 30 years old

    30 years

    prosci.com was registered in Feb 1996 through Cloudflare, Inc.. An established domain carries more trust with email providers and search engines.

  • Registered until Feb 2032

    prosci.com is registered until Feb 2032.

Content and conversion

4 to fix69
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,134 words of copy

    The homepage carries about 1,134 words of visible text.

4 checks passed
  • 8 calls to action

    The homepage has 8 calls to action, for example “Contact Us”, “Register Another Person” and “GET IN TOUCH”.

  • 2 short forms

    2 short forms (2 fields at most) are right on the homepage, asking for an email.

  • Social proof on the page

    Social proof on the homepage: 11 testimonial or review blocks and 2 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager and HubSpot.

Email authentication

90
  • Email authentication score: 90/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 a ip4:74.63.152.0/24 ip4:205.145.134.203/30 ip4:45.33.17.193 ip4:85.119.217.186 include:367443.spf07.hubspotemai…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1”, “s1” and “s2”), so receivers can verify mail really came from you.

Privacy and tracking

  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and LinkedIn Insight and 3 mores (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.

  • 24 cookies set on arrival

    24

    Opening the homepage sets 24 cookies (measured from a US location before any click).

  • 36 other companies contacted

    Loading the homepage contacts 36 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: HubSpot cookie banner

    A consent management tool (HubSpot cookie banner) loads with the page.

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

CMS
HubSpot
Framework
Tailwind CSS
E-commerce
Magento
Analytics
Google Tag Manager
Hosting
Cloudflare

Hiring

Hiring
12 open roles
Teams
Advisory Services (6), Finance (1), Information & Communications Technology (ICT) (1)
Job board
workable

Company

Employees
157

Upkeep, stack, hiring and company data from programmable.info

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