Website review, no card needed
provenir.com website review
Visit site (opens in a new tab)Reviewed 30 October 202626 issues · 82 checks
This review found 26 issues worth fixing on provenir.com, 6 of them high impact, across 82 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
85BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 2.2 s |
| May 16, 2026 | 2.2 s |
| May 23, 2026 | 2.2 s |
| May 30, 2026 | 2.2 s |
| Jun 6, 2026 | 2.2 s |
| Jun 13, 2026 | 2.1 s |
| Jun 20, 2026 | 2.3 s |
| Jun 27, 2026 | 2.3 s |
| Jul 4, 2026 | 2.4 s |
| Jul 11, 2026 | 2.4 s |
| Jul 18, 2026 | 2.4 s |
| Jul 25, 2026 | 2.5 s |
| Aug 1, 2026 | 2.4 s |
| Aug 8, 2026 | 2.6 s |
| Aug 15, 2026 | 2.7 s |
| Aug 22, 2026 | 2.7 s |
| Aug 29, 2026 | 2.8 s |
| Sep 5, 2026 | 2.6 s |
| Sep 12, 2026 | 2.6 s |
| Sep 19, 2026 | 2.6 s |
| Sep 26, 2026 | 2.6 s |
| Oct 3, 2026 | 2.5 s |
| Oct 10, 2026 | 2.4 s |
| Oct 17, 2026 | 2.4 s |
| Oct 24, 2026 | 2.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 213 ms |
| May 16, 2026 | 228 ms |
| May 23, 2026 | 236 ms |
| May 30, 2026 | 238 ms |
| Jun 6, 2026 | 240 ms |
| Jun 13, 2026 | 232 ms |
| Jun 20, 2026 | 229 ms |
| Jun 27, 2026 | 229 ms |
| Jul 4, 2026 | 225 ms |
| Jul 11, 2026 | 223 ms |
| Jul 18, 2026 | 224 ms |
| Jul 25, 2026 | 221 ms |
| Aug 1, 2026 | 211 ms |
| Aug 8, 2026 | 209 ms |
| Aug 15, 2026 | 203 ms |
| Aug 22, 2026 | 203 ms |
| Aug 29, 2026 | 204 ms |
| Sep 5, 2026 | 203 ms |
| Sep 12, 2026 | 205 ms |
| Sep 19, 2026 | 207 ms |
| Sep 26, 2026 | 204 ms |
| Oct 3, 2026 | 207 ms |
| Oct 10, 2026 | 201 ms |
| Oct 17, 2026 | 196 ms |
| Oct 24, 2026 | 195 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Reduce unused JavaScript
1.8 s · 330 KiBAbout 330 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.8 s faster on a phone.
Mobile performance score: 56
56/100Your mobile performance score is 56. Pages that score under 90 lose visitors before the first paint.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, reddit and Clarity and others), adding 725 KiB and 675 ms of main-thread time.
Use efficient cache lifetimes
600 ms · 77 KiB7 files are served with short cache lifetimes, so returning visitors download them again (77 KiB).
Render-blocking requests
600 ms6 files block the first paint until they finish downloading. Deferring or inlining them could save about 600 ms.
Reduce unused CSS
450 ms · 76 KiBAbout 76 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.
Improve image delivery
150 ms · 372 KiB3 images could be 372 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
Google Tag Manager adds 353 ms
353 msGoogle Tag Manager costs a phone 353 ms of main-thread work and 556 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
1,957 HTML elements
The page has 1,957 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Legacy JavaScript
150 ms · 28 KiBPolyfills for old browsers add 28 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
7 long tasks on the main thread
7 long tasks block the main thread while loading, the longest for 144 ms. During a long task the page ignores taps.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
2 checks passed
Main-thread work: 1.8 s
A phone's processor spends 1.8 s on main-thread work while loading, 1.2 s of it running JavaScript. That is comfortably low.
Server response: 2 ms
2 msYour server sent the HTML in 2 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 13.2 s
13.2 sYour largest element takes 13.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Hero Image”.
Time to Interactive: 13.3 s
13.3 sThe page becomes fully interactive after 13.3 s. Good is under 3.8 s.
First Contentful Paint: 4.1 s
4.1 sThe first text or image appears after 4.1 s on a phone. Good is under 1.8 s.
Speed Index: 6.4 s
6.4 sVisually, the page fills in at 6.4 s (Speed Index). Good is under 3.4 s.
Real-user TTFB: 886 ms
886 msReal visitors wait 886 ms for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 260 ms
260 msScripts block taps and scrolling for 260 ms in total while the page loads. Good is under 200 ms.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) held steady for real visitors
+9%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.2 s to 2.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
6 checks passed
Real-user LCP: 2.0 s
2.0 sReal visitors wait 2.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 196 ms
196 msReal visitors wait 196 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.6 s
1.6 sReal visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.
Tap response (INP) got 11% faster for real visitors
-11%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 213 ms to 195 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0.018
0.018The layout barely moves while loading (CLS 0.018, good is under 0.1).
Images and page weight
An image on the first screen is lazy-loaded
Hero-IMG-2-1-b696bfd0.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
1 image below the first screen load straight away
1 image further down the page (59 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 0.5 g of CO₂ per visit
0.46 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.46 g of CO₂e: 55.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Page weight: 1.6 MB in 114 requests
1.6 MBYour homepage downloads 1.6 MB in 114 requests on a phone: scripts 955 KiB (29), images 476 KiB (34) and stylesheets 85 KiB (5). That is a lean page.
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
6 links without text
6 visible links have no text or label, so screen readers cannot say where they go.
Headings skip levels
Headings skip levels (h2 → h4, h1 → h4 and h1 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 50 images in the HTML carry an alt attribute.
42 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 44 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 2 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (70 characters)
Your title is 70 characters, so Google will cut it off around 60: “The Decision Intelligence Platform - Own The Decision Layer - Provenir”.
5 H1 headlines
There are 5 <h1> headlines (“Own theDecision Layer”, “Outcomes That Improve Over Time” and “Decision Intelligence Across the Full Customer Li…”). One clear main headline is easier for people and search engines.
7 links with vague text
7 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
156 internal links, 5 external
The homepage links to 156 pages on provenir.com and 5 external pages.
6 checks passed
Meta description: 147 characters
Your meta description is 147 characters: “One unified platform. Decisions that improve over time. Provenir consolidates data, AI models, analytics, and decisioni…”.
Canonical URL set
The canonical URL is https://www.provenir.com/.
Structured data in place
Structured data found: BreadcrumbList, Organization, WebPage and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.provenir.com/sitemap_index.xml.
AI search readiness
No llms.txt
There is no https://www.provenir.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (981 words), so crawlers that don't run JavaScript still read it.
Other pages
15 internal pages checked
We fetched 15 pages linked from your homepage (of 70 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
10 small tap targets
10 of 16 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 715 words of copy
The homepage carries about 715 words of visible text.
6 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Contact Us” and “Talk to an Expert”.
11 calls to action
The homepage has 11 calls to action, for example “Contact Us”, “Book a Meeting” and “Talk to Our Solutions Team”.
2 short forms
2 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 1 customer or partner logo and 13 trust badges.
Direct contact links
Visitors can reach you directly: 2 phone links and 0 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
7 trackers load before any consent
7Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager, LinkedIn Insight, Meta Pixel and Microsoft Ads and 2 mores (measured from a US location before any click). A consent tool (CookieYes) is installed; check it blocks these until visitors agree where the law requires it.
8 cookies set on arrival
8Opening the homepage sets 8 cookies (measured from a US location before any click).
18 other companies contacted
Loading the homepage contacts 18 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: CookieYes
A consent management tool (CookieYes) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at provenir.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Hosting
- Cloudflare
Hiring
- Hiring
- 19 open roles
- Teams
- Sales (8), Marketing (3), Product Engineering (2), Provenir.ai (2)
- Job board
- ashby
- Careers page
- www.provenir.com/careers (opens in a new tab)
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 26 issues on provenir.com, including 17 speed issues, 3 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.