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push.agency website review

Visit site (opens in a new tab)Reviewed 26 October 202636 issues · 74 checks

This review found 36 issues worth fixing on push.agency, 11 of them high impact, across 74 checks. The most urgent: framerusercontent.com adds 1.2 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of push.agency (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. push.agency at 0.6 s0.6 s
  2. push.agency at 1.3 s1.3 s
  3. push.agency at 1.9 s1.9 s
  4. push.agency at 2.5 s2.5 s
  5. push.agency at 3.1 s3.1 s
  6. push.agency at 3.8 s3.8 s
  7. push.agency at 4.4 s4.4 s
  8. push.agency at 5.0 s5.0 s

Speed

7 to fix58
  • framerusercontent.com adds 1.2 s

    1.2 s

    framerusercontent.com costs a phone 1.2 s of main-thread work and 3.7 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 4,371 HTML elements

    The page has 4,371 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Main-thread work: 4.0 s

    A phone's processor spends 4.0 s on main-thread work while loading, 1.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (framerusercontent.com, Google Tag Manager and framer.com and others), adding 4.1 MB and 1.4 s of main-thread time.

  • Mobile performance score: 58

    58/100

    Your mobile performance score is 58 (desktop: 60). Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    450 ms · 233 KiB

    About 233 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Google Tag Manager adds 201 ms

    201 ms

    Google Tag Manager costs a phone 201 ms of main-thread work and 302 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    130 KiB

    3 images could be 130 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 124 ms. During a long task the page ignores taps.

  • Use efficient cache lifetimes

    16 KiB

    3 files are served with short cache lifetimes, so returning visitors download them again (16 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 60 ms

    60 ms

    Your server sent the HTML in 60 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix63
  • Largest Contentful Paint: 12.9 s

    12.9 s

    Your largest element takes 12.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “PUSH”.

  • Time to Interactive: 18.3 s

    18.3 s

    The page becomes fully interactive after 18.3 s. Good is under 3.8 s.

  • Speed Index: 11.6 s

    11.6 s

    Visually, the page fills in at 11.6 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.9 s

    2.9 s

    The first text or image appears after 2.9 s on a phone. Good is under 1.8 s.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • Cumulative Layout Shift: 0.081

    0.081

    The layout barely moves while loading (CLS 0.081, good is under 0.1).

  • Total Blocking Time: 137 ms

    137 ms

    Scripts block the page for only 137 ms while loading. Good is under 200 ms.

Images and page weight

2 to fix63
  • Page weight: 4.1 MB in 112 requests

    4.1 MB

    Your homepage downloads 4.1 MB in 112 requests on a phone: images 2.9 MB (60), scripts 847 KiB (36) and fonts 392 KiB (10). Under 2 MB keeps phones on slow connections fast.

  • 14 images below the first screen load straight away

    14 images further down the page (819 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.2 g of CO₂ per visit

    1.17 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.17 g of CO₂e: 141.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

7 to fixGoogle 9292
  • ARIA input fields must have an accessible name (1 element)

    ARIA input fields must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (22 elements)

    All page content should be contained by landmarks: 22 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 11 form fields without a label

    11 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

2 checks passed
  • Every image has alt text

    All 178 images in the HTML carry an alt attribute.

  • 42 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 10074
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Title is short (4 characters)

    Your title is only 4 characters: “PUSH”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is long (242 characters)

    Your meta description is 242 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 51 internal links, 13 external

    The homepage links to 51 pages on push.agency and 13 external pages.

4 checks passed
  • Canonical URL set

    The canonical URL is https://www.push.agency/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.push.agency/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.push.agency/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (3,692 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix86
  • 2 pages share a title

    https://www.push.agency/terms-of-service and https://www.push.agency/privacy-policy all use the title “PUSH | LEGAL”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 3 pages share a meta description

    https://www.push.agency/terms-of-service, https://www.push.agency/privacy-policy and https://www.push.agency/articles use the same meta description. A description written for each page earns more clicks.

  • 5 pages without an H1

    https://www.push.agency/projects/mothers-espn-f1, https://www.push.agency/projects/magenta-light-footfall, https://www.push.agency/projects/aarons, https://www.push.agency/projects/choice-hotels-canada and https://www.push.agency/articles have no <h1> headline, so visitors and search engines get no clear main topic.

  • 7 internal pages checked

    We fetched 7 pages linked from your homepage and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 7 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 7 pages that loaded have a meta description.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 7 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9692
  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

7 to fix44
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • Thin social proof

    Social proof on the homepage: 6 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

  • A 17-field form

    Your longest form asks for 17 fields (5 required). Every extra field lowers completion.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,316 words of copy

    The homepage carries about 1,316 words of visible text.

1 checks passed
  • Analytics in place

    Analytics detected: Google Tag Manager.

Privacy and tracking

  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). A consent tool (CookieYes) is installed; check it blocks these until visitors agree where the law requires it.

  • 2 cookies set on arrival

    2

    Opening the homepage sets 2 cookies (measured from a US location before any click).

  • 10 other companies contacted

    Loading the homepage contacts 10 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: CookieYes

    A consent management tool (CookieYes) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at push.agency, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
Framer
Analytics
Google Tag Manager
Hosting
Framer

Upkeep, stack, hiring and company data from programmable.info

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This review found 36 issues on push.agency, including 11 speed issues, 4 SEO issues and 7 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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