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pushpay.com website review

Visit site (opens in a new tab)Reviewed 4 November 202621 issues · 96 checks

This review found 21 issues worth fixing on pushpay.com, 7 of them high impact, across 96 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.4 s3.2 sMay 16Oct 313.2 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20263.3 s
May 23, 20263.3 s
May 30, 20263.3 s
Jun 6, 20263.3 s
Jun 13, 20263.3 s
Jun 20, 20263.4 s
Jun 27, 20263.4 s
Jul 4, 20263.4 s
Jul 11, 20263.4 s
Jul 18, 20263.4 s
Jul 25, 20263.4 s
Aug 1, 20263.4 s
Aug 8, 20263.3 s
Aug 15, 20263.3 s
Aug 22, 20263.3 s
Aug 29, 20263.3 s
Sep 5, 20263.3 s
Sep 12, 20263.4 s
Sep 19, 20263.3 s
Sep 26, 20263.3 s
Oct 3, 20263.3 s
Oct 10, 20263.2 s
Oct 17, 20263.2 s
Oct 24, 20263.2 s
Oct 31, 20263.2 s
Real-visitor tap response (INP)75th percentile, phones
230 ms211 msMay 16Oct 31213 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026224 ms
May 23, 2026226 ms
May 30, 2026227 ms
Jun 6, 2026227 ms
Jun 13, 2026227 ms
Jun 20, 2026227 ms
Jun 27, 2026227 ms
Jul 4, 2026228 ms
Jul 11, 2026228 ms
Jul 18, 2026227 ms
Jul 25, 2026226 ms
Aug 1, 2026225 ms
Aug 8, 2026223 ms
Aug 15, 2026222 ms
Aug 22, 2026222 ms
Aug 29, 2026221 ms
Sep 5, 2026221 ms
Sep 12, 2026221 ms
Sep 19, 2026220 ms
Sep 26, 2026219 ms
Oct 3, 2026218 ms
Oct 10, 2026216 ms
Oct 17, 2026216 ms
Oct 24, 2026214 ms
Oct 31, 2026213 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of pushpay.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. pushpay.com at 0.4 s0.4 s
  2. pushpay.com at 0.8 s0.8 s
  3. pushpay.com at 1.1 s1.1 s
  4. pushpay.com at 1.5 s1.5 s
  5. pushpay.com at 1.9 s1.9 s
  6. pushpay.com at 2.3 s2.3 s
  7. pushpay.com at 2.6 s2.6 s
  8. pushpay.com at 3.0 s3.0 s

pushpay.com does not allow embedding, so this is Google's rendering of the page.

Speed

8 to fix67
  • Reduce unused JavaScript

    2.6 s · 702 KiB

    About 702 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.6 s faster on a phone.

  • Use efficient cache lifetimes

    1.6 s · 344 KiB

    12 files are served with short cache lifetimes, so returning visitors download them again (344 KiB).

  • Render-blocking requests

    1.4 s

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

  • Mobile performance score: 67

    67/100

    Your mobile performance score is 67. Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (pathfactory.com, Google Tag Manager and pcdn.co and others), adding 1.0 MB and 669 ms of main-thread time.

  • pathfactory.com adds 279 ms

    279 ms

    pathfactory.com costs a phone 279 ms of main-thread work and 314 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,794 HTML elements

    The page has 1,794 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • pcdn.co adds 70 ms

    70 ms

    pcdn.co costs a phone 70 ms of main-thread work and 320 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    150 ms · 34 KiB

    Polyfills for old browsers add 34 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 182 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    150 ms · 28 KiB

    About 28 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Improve image delivery

    44 KiB

    2 images could be 44 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Minify JavaScript

    7 KiB

    7 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 1.5 s

    A phone's processor spends 1.5 s on main-thread work while loading, 690 ms of it running JavaScript. That is comfortably low.

  • Server response: 13 ms

    13 ms

    Your server sent the HTML in 13 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 9.2 s

    9.2 s

    Your largest element takes 9.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “We use essential cookies to make our site work. With your c…”.

  • Time to Interactive: 9.3 s

    9.3 s

    The page becomes fully interactive after 9.3 s. Good is under 3.8 s.

  • Real-user TTFB: 965 ms

    965 ms

    Real visitors wait 965 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 2.6 s

    2.6 s

    The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 238 ms

    238 ms

    Scripts block taps and scrolling for 238 ms in total while the page loads. Good is under 200 ms.

  • Tap response (INP) held steady for real visitors

    -5%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 224 ms to 213 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -3%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 3.3 s to 3.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

6 checks passed
  • Real-user LCP: 2.2 s

    2.2 s

    Real visitors wait 2.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 119 ms

    119 ms

    Real visitors wait 119 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

  • Speed Index: 3.0 s

    3.0 s

    Visually, the page fills in at 3.0 s (Speed Index), inside the 3.4 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

100
  • 2 images below the first screen load straight away

    2 images further down the page (46 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 0.4 g of CO₂ per visit

    0.35 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.35 g of CO₂e: 42.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Page weight: 1.2 MB in 49 requests

    1.2 MB

    Your homepage downloads 1.2 MB in 49 requests on a phone: scripts 966 KiB (24), images 107 KiB (13) and HTML 99 KiB (1). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

1 to fixGoogle 10099
  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

2 checks passed
  • Every image has alt text

    All 98 images in the HTML carry an alt attribute.

  • 43 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 44 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 1 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 10093
  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://pushpay.com/sitemap.xml, so Google discovers your pages only by following links.

  • 148 internal links, 42 external

    The homepage links to 148 pages on pushpay.com and 42 external pages.

6 checks passed
  • Meta description: 150 characters

    Your meta description is 150 characters: “See why 14,000+ churches run on Pushpay - the church engagement platform for giving, custom apps, analytics, and live s…”.

  • One H1 headline

    Your main headline reads: “The church engagement platform that grows generosity and deepens connection”.

  • Title: 55 characters

    Your title is a healthy 55 characters: “Pushpay - Church Engagement Platform | 14,000+ Churches”.

  • Canonical URL set

    The canonical URL is https://pushpay.com/.

  • Structured data in place

    Structured data found: ImageObject, Organization, SoftwareApplication, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,959 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 49 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 10078
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=5079123&tm=gtm002&Ver=2&mid=6d143394-6c58-4fa0-8415-3e4f0e476391&bo=1&sid=ac1f5650d87e11f1ade88beae14f406c&vid=ac1f6890d87e11f1b8692516a161da2b&vids=1&msclkid=N&pi=918.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://s41008.pcdn.co/wp-content/themes/pushpay-2025/static/css/app.css?ver=1793656307' f…”.

2 checks passed
  • Tap targets are thumb-sized

    21 of 23 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix94
  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • 1 link through redirect chains

    1 link go through two or more redirects, for example https://pushpay.com/login?mode=p.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • security.txt has expired

    Your security.txt expired on 2026-09-14, so researchers may not trust its contact details.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (pushpay.com).

  • Valid certificate (76 days left)

    The certificate from Amazon · Amazon RSA 2048 M01 verifies for pushpay.com and is valid for another 76 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://pushpay.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 60 links work

    All 60 links checked from your homepage (40 internal, 20 external) answered without errors.

Domain and trust

  • No CAA record

    pushpay.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    pushpay.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 19 years old

    19 years

    pushpay.com was registered in Mar 2007 through NameCheap, Inc.. An established domain carries more trust with email providers and search engines.

  • Registered until Mar 2027

    pushpay.com is registered until Mar 2027.

Content and conversion

1 to fix90
  • Thin social proof

    Social proof on the homepage: 5 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,101 words of copy

    The homepage carries about 1,101 words of visible text.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Get demo” and “Book my demo”.

  • 9 calls to action

    The homepage has 9 calls to action, for example “Contact”, “Get demo” and “Book my demo”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 0 email links.

Email authentication

85
  • Email authentication score: 85/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:_spf.google.com include:_spf.salesforce.com include:mg-spf.greenhouse.io include:_spf.iriscrm.com ip4:10…”.

  • DKIM signing found

    A DKIM key is published (selector “google”, “k1” and “k2”), so receivers can verify mail really came from you.

Privacy and tracking

  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager and Microsoft Ads (measured from a US location before any click). A consent tool (Termly) is installed; check it blocks these until visitors agree where the law requires it.

  • 11 cookies set on arrival

    11

    Opening the homepage sets 11 cookies (measured from a US location before any click).

  • 14 other companies contacted

    Loading the homepage contacts 14 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Termly

    A consent management tool (Termly) loads with the page.

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

CMS
WordPress 7.1.4
Framework
jQuery
Analytics
Google Tag Manager | FullStory
Hosting
CloudFront

Hiring

Hiring
20 open roles
Teams
Sales (6), Engineering (4), People (3), Product (3)
Job board
greenhouse

Company

Founded
2011
Headquarters
Auckland

Upkeep, stack, hiring and company data from programmable.info

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This review found 21 issues on pushpay.com, including 14 speed issues, 2 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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