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ranker.com website review

Visit site (opens in a new tab)Reviewed 27 October 202635 issues · 84 checks

This review found 35 issues worth fixing on ranker.com, 8 of them high impact, across 84 checks. The most urgent: 12 text elements with low contrast. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.7 s1.5 sMay 9Oct 241.5 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.6 s
May 16, 20261.6 s
May 23, 20261.6 s
May 30, 20261.6 s
Jun 6, 20261.7 s
Jun 13, 20261.6 s
Jun 20, 20261.7 s
Jun 27, 20261.7 s
Jul 4, 20261.7 s
Jul 11, 20261.6 s
Jul 18, 20261.6 s
Jul 25, 20261.6 s
Aug 1, 20261.6 s
Aug 8, 20261.6 s
Aug 15, 20261.6 s
Aug 22, 20261.6 s
Aug 29, 20261.6 s
Sep 5, 20261.6 s
Sep 12, 20261.6 s
Sep 19, 20261.6 s
Sep 26, 20261.6 s
Oct 3, 20261.5 s
Oct 10, 20261.5 s
Oct 17, 20261.5 s
Oct 24, 20261.5 s
Real-visitor tap response (INP)75th percentile, phones
172 ms153 msMay 9Oct 24160 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026161 ms
May 16, 2026161 ms
May 23, 2026162 ms
May 30, 2026165 ms
Jun 6, 2026169 ms
Jun 13, 2026170 ms
Jun 20, 2026169 ms
Jun 27, 2026170 ms
Jul 4, 2026165 ms
Jul 11, 2026163 ms
Jul 18, 2026161 ms
Jul 25, 2026158 ms
Aug 1, 2026159 ms
Aug 8, 2026161 ms
Aug 15, 2026163 ms
Aug 22, 2026163 ms
Aug 29, 2026165 ms
Sep 5, 2026165 ms
Sep 12, 2026163 ms
Sep 19, 2026162 ms
Sep 26, 2026159 ms
Oct 3, 2026156 ms
Oct 10, 2026155 ms
Oct 17, 2026156 ms
Oct 24, 2026160 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of ranker.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. ranker.com at 0.4 s0.4 s
  2. ranker.com at 0.8 s0.8 s
  3. ranker.com at 1.1 s1.1 s
  4. ranker.com at 1.5 s1.5 s
  5. ranker.com at 1.9 s1.9 s
  6. ranker.com at 2.3 s2.3 s
  7. ranker.com at 2.6 s2.6 s
  8. ranker.com at 3.0 s3.0 s

Speed

10 to fix71
  • 8 third-party services on the page

    8 third-party services load with your homepage (adthrive.com, Google Tag Manager and Google/Doubleclick Ads and others), adding 2.1 MB and 950 ms of main-thread time.

  • Reduce unused JavaScript

    1.1 MB

    About 1.1 MB of JavaScript is downloaded but never used on this page.

  • Mobile performance score: 71

    71/100

    Your mobile performance score is 71 (desktop: 73). Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    850 ms

    4 files block the first paint until they finish downloading. Deferring or inlining them could save about 850 ms.

  • Use efficient cache lifetimes

    830 KiB

    23 files are served with short cache lifetimes, so returning visitors download them again (830 KiB).

  • adthrive.com adds 305 ms

    305 ms

    adthrive.com costs a phone 305 ms of main-thread work and 745 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.2 s

    A phone's processor spends 3.2 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 14 long tasks on the main thread

    14 long tasks block the main thread while loading, the longest for 258 ms. During a long task the page ignores taps.

  • Google/Doubleclick Ads adds 196 ms

    196 ms

    Google/Doubleclick Ads costs a phone 196 ms of main-thread work and 588 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 212 ms

    212 ms

    Google Tag Manager costs a phone 212 ms of main-thread work and 309 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    150 ms · 237 KiB

    24 images could be 237 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Legacy JavaScript

    67 KiB

    Polyfills for old browsers add 67 KiB JavaScript that modern phones do not need.

  • Reduce unused CSS

    14 KiB

    About 14 KiB of CSS is downloaded but never applied on this page.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 9 ms

    9 ms

    Your server sent the HTML in 9 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100
  • Time to Interactive: 23.8 s

    23.8 s

    The page becomes fully interactive after 23.8 s. Good is under 3.8 s.

  • Largest Contentful Paint: 4.3 s

    4.3 s

    Your largest element takes 4.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Where The Boo Began”.

  • Total Blocking Time: 498 ms

    498 ms

    Scripts block taps and scrolling for 498 ms in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 2.1 s

    2.1 s

    The first text or image appears after 2.1 s on a phone. Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    -2%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 161 ms to 160 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -7%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.6 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.6 s

    1.6 s

    Real visitors wait 1.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 138 ms

    138 ms

    Real visitors wait 138 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.2 s

    1.2 s

    Real visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 439 ms

    439 ms

    Real visitors wait 439 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Speed Index: 2.8 s

    2.8 s

    Visually, the page fills in at 2.8 s (Speed Index), inside the 3.4 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 3.5 MB in 226 requests

    3.5 MB

    Your homepage downloads 3.5 MB in 226 requests on a phone: scripts 2.4 MB (52), images 506 KiB (63) and other files 384 KiB (98). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (39 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (39 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 1.0 g of CO₂ per visit

    0.98 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.98 g of CO₂e: 118.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

8 to fixGoogle 8187
  • 12 text elements with low contrast

    12 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Hidden but focusable

    8 elements hidden from screen readers can still receive keyboard focus.

  • 7 tap targets too small

    7 tap targets are too small or too close together to hit reliably with a finger.

  • 13 images without alt text

    13 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (46 elements)

    All page content should be contained by landmarks: 46 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • Alternative text of images should not be repeated as text (5 elements)

    Alternative text of images should not be repeated as text: 5 elements on the page fail this check, rated minor by axe-core.

1 checks passed
  • 37 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 45 WCAG 2.2 A/AA and best-practice rules on the phone render: 37 passed and 8 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 9290
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • 79 internal links, 4 external

    The homepage links to 79 pages on ranker.com and 4 external pages.

7 checks passed
  • Meta description: 94 characters

    Your meta description is 94 characters: “Ranker goes far beyond Top 10 lists with deep rankings about everything, voted on by everyone.”.

  • Title: 52 characters

    Your title is a healthy 52 characters: “Ranker - Lists About Everything Voted On By Everyone”.

  • Canonical URL set

    The canonical URL is https://www.ranker.com/.

  • Structured data in place

    Structured data found: Organization.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.ranker.com/sitemaps/list/sitemap-list-index.xml.

AI search readiness

1 to fix83
  • Parts of the site are closed to 6 AI crawlers

    Your robots.txt lets ChatGPT search (OAI-SearchBot), ChatGPT (ChatGPT-User), Claude search (Claude-SearchBot), Claude (Claude-User), Perplexity (PerplexityBot) and Perplexity (Perplexity-User) read the homepage but closes other sections to them, so answers about those pages can't cite you.

  • No llms.txt

    There is no https://www.ranker.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

  • Opted out of AI training for 4 crawlers

    robots.txt blocks GPTBot, ClaudeBot, Applebot-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers, which the crawlers above handle.

2 checks passed
  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (944 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90
  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.ranker.com/list-of/sports, whose canonical is https://www.ranker.com/list-of/sports--and--games. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 9 pages without an H1

    https://www.ranker.com/tags/what-to-watch, https://www.ranker.com/tags/weird-history, https://www.ranker.com/tags/graveyard-shift, https://www.ranker.com/tags/total-nerd, https://www.ranker.com/tags/gaming and https://www.ranker.com/tags/unscripted and 3 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 62 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

5 to fixGoogle 6969
  • 1 broken image

    1 image failed to load on a phone, for example https://pixel.rubiconproject.com/token?pid=49096&us_privacy=1YNY.

  • 9 small tap targets

    9 of 45 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 third-party cookie

    1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

  • 11 distorted images

    11 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix80
  • Thin social proof

    Social proof on the homepage: 1 customer or partner logo. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 841 words of copy

    The homepage carries about 841 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “JOIN”.

  • 1 call to action

    The homepage has 1 call to action, for example “contact us”.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

Privacy and tracking

1 to fix
  • 9 trackers load before any consent

    9

    Before a visitor clicks anything, the page loads Comscore, Criteo, Google Ads, Google Analytics and Google Tag Manager and 4 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 37 cookies set on arrival

    37

    Opening the homepage sets 37 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 67 other companies contacted

    Loading the homepage contacts 67 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at ranker.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
Next.js
Analytics
Google Analytics | Google Tag Manager
Hosting
Fastly

Company

Founded
2009
Headquarters
Los Angeles

Upkeep, stack, hiring and company data from programmable.info

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